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TPX

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TPX

Re: TPX post# 79649

Tuesday, 02/06/2018 7:06:20 PM

Tuesday, February 06, 2018 7:06:20 PM

Post# of 97686
Timelines for Q1 2018 will include creative branding and product line decisions. Manufacturing and Distribution
Partners decisions will be established. We will also include Trademark, domain and brand registration as well as
Full Project Budget and Cost Forecasting completion.
Timelines for Q2 2018 Phase 1 product line iterations launch to include Website and E Commerce platform launch.
The team will begin the SEO marketing and online paid advertising campaigns as well as full Social media and
direct brand advertising.
Timelines for Q3 2018 Phase 2 product line iterations launch. This timeframe will also coincide with Brick and
mortar retail strategy decisions as well as North American Retail Distribution partner selection. We will set the
trade show budget and attendance schedule decisions will be made.
Timelines for Q4 2018 Retail Sales and distribution begin of Supplemental Coffee Trade show attendance
exhibitions. All marketing, customer service, and product line development continues.