XM SATELLITE (XMSR)

[trade2much]

Rock: the $300/min/rev. for *national radio was an estimate made 2 yrs ago when XM first went public. It was not put out by XMSR that I am aware of, just a post by someone in the broadcasting business. I believe the estimate was a result of what Clear Channel would have for resultant charges for national type ads, since it owns over 100 stations across the country, but I am not positive about this.

Long story longer: at the time of the original estimate XM had no advertisers, and hardly any subs. The two #s obviously have a very direct relationship with each other, no audience= no advertisers.


I will see if I can get it confirmed somehow, though XM has estimated that 20% of all revenues will be from advertisers, believe that is in the annual report.


Relative to charts, I study them too, but XM is mostly a buy & hold for me. I owned it from $13 down to $1.85 pps sold off 2/3 around 11+ a while ago, and now have a 1/3 position left.

When you have time, let me know what you see in the charts.
My take thus far is: quiet til news, ie., subs, OEM installs, insurance settlement( that could be a $4 pt gain if the 400 mil was in our favor). Its only competitor SIRI seems to be really struggling with subs at a 7 to 1 ratio favoring XM. When the MIl mark for subs is attained it will be big news!

XMs expansion into Canada should be lucrative if approved by the Canadian Govn't. As you probably know, Canada's diverse markets are usually measured at about 1/10 of US markets for any given widget, due to population.