Tuesday, April 11, 2017 6:02:00 PM
You don't need a sales guy to sell a saving. You don't need some guy furiously scribbling on a white board bellowing to a commission only sales team about getting out of their comfort zone, making the phones white hot, with his "calls to action", "overcoming objections" or "dealing with a no". You just need to sell its a device which cuts your fuel bills drastically, and you only need to sell ONE. Thats the target. ONE sale. Not 35% of contacts just ONE. Its a no brainer. A reptile could sell this.
If it worked.
Which brings me to the start of your post. A tiny company that realised that it could make moola selling hope, and the next CEO gets the wages if he guarantees the previous CEO's payoff by doing the same thing of selling hope... products not necessary, sales not necessary.
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