An April 2002 New York Times article reported Guccione as saying that Penthouse grossed $3.5 billion to $4 billion over the 30-year life of the company, with net income of almost half a billion dollars.
On January 15, 2016, a press release emanating from then owner FriendFinder Networks announced that Penthouse would shutter its print operations and move to all digital. However, managing director Kelly Holland quickly disavowed the decision and pledged to keep the print version of the magazine alive.
On August 12, 2003, General Media, the parent company of the magazine, filed for Chapter 11 bankruptcy protection.
Penthouse filed for bankruptcy protection on September 17, 2013.
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