Iconic Brands Inc (ICNB)

[Eagle2016]

Before you offer a cost to a customer for your product, you make sure you have all of your cost detailed out on a per product basis.

Cost of bottle...included
Cost of cork...included
Cost of liquid...included
Cost of label...included
All other product related costs...included
Add Christie's 10%....included
Add desired profit margin....and then the final price per bottle can be offered to a customer.

It's basic business common sense. No one goes into business for the purpose of losing money. I'm sure Bellissima is slightly higher than some other proseccos out there because it has Christie's 10% built into the cost per bottle.

It simply would not make business sense to do this any other way. Anyone trying to convince you that ICNB will make less profit per bottle simply because of CB's 10% is trying to scare you into selling your shares.