Iconic Brands Inc (ICNB)

[StoshJagelski]

So this is going lower very soon. Volume drying up like some cheap prosecco. The longs will become desperate to keep it in copper. No one really thinks putting this wine in retail stores with zero advertising and marketing is going got work, do they? The action is in the bars and restaurants. I'm hearing retail placements which require massive advertising, marketing and promotion. Not seeing any Christie cut outs in the stores, not seeing any big posters or banners, not seeing any in store promotion. No one knows about Christie Brinkley wine so why would they buy it? Where are the shot girls with Christie Brinkley samples at the oldies nights? Where is the tie in with Sports Illustrated when the swimsuit issue comes out. See this looks and feels like we have a long long long way to go before it is a business. I'd spend less on distribution and everything on marketing. Christie's instagram posts aren't enough. Good luck to all dilution players.