I think you can get the same effect from a scoop of Ben and Jerry's.
Anyone can scoop ice cream (not just women), and it is not so rare as to threaten extinction of the product.
Perhaps this can go the way of the Pet Rock... or Mt St. Hellen's ash...
I can just envision all the women out there, on the street, licking their chapped lips (can't get enough of that flavoring)...
(Calling my broker and getting in on Chap-Stick before the run...)
Can you imagine all the class action lawyers out there... licking their lips... (with or without "JAM") fielding the calls... barely intelligible due to grossly inflated lips... hampering speech and hindering ingestion of life sustaining nutrients...
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