Grillit Inc (GRLT)

[traderfjp]

The Grillit menu is brilliant but the execution is less than lackluster. They had a corporate store in Miami and when that started to do poorly the stock started to tank. The Miami store is now closed and I'm not sure about the Texas store. According to the press releases they were funded by a venture capitalist and bought two other restaurants. A Café (Blue Moon) and another restaurant (Sooner Bread but changed to Joe's Momma). The management needs to go. If Chipotle had the Grillit menu their revenues would be increasing instead of what they are doing now. It looks like the present management may have abandon the whole grilit concept which would be a huge mistake. Diners really do want healthy alternatives without spending a ton of money on a dinner. I'm waiting to see what happens but the boat has quite a few holes in the side of its hull. I bought low and have 11 million shares but am not expecting much.