$1B+ market yes. As for the distribution being in place, yes, that is as well. And it's expanding. At the end of the day I agree, it is about market penetration. And that will take time to build. Looking to be cash positive in 2017.
"Perfection is not attainable, but if we chase perfection we can catch
excellence." Vince Lombardi
Do your research! Play the TA. All posts are my opinion.