Castle Brands Board (ROX)

[someconcerns]

Fun, ROX could grow sales in retail stores by spending a bit more to produce gift packs like they do during the end of year holiday season. I know back in December (I think), I was ready to buy two bottles of Goslings Black Seal rum when one of the staff pointed out to me another shelf with promtional boxes of the same bottle of rum packaged with two bottles of Goslings Ginger Beer. All at the same price. Guess which I purchased.

Usually I just see a bottle packaged with two old-fashioned glasses, which is not quite as strong a draw for me as free product. Tho I have been known to buy those as well.

I realize that is a different division (Under Trey) than Goslings, but still...