They put bad numbers out Late Friday...On Purpose...Pathetic Once people started to see the hype didnt match sales, people were leaving in droves. Numbers were a bust. All that hype that Q1 would show profitable. NOT even close. They are still hemorrhaging. But now its on to different things to try to find positive and keep more from dumping and leaving this over-bloated mess. Still on course to add 1.6 Billion shares a year. This will increase again if you look at the debts for 2016. What a scam.
So bringing in a family member to handle IR services wasnt "the ingenuous thing" also spouted, but clearly looks like a lack of funding to cover outside IR anymore. All things that arent actually good are spun as great moves. $520k and now over 11.1 Billion O/S/Float isnt showing even trip zero prices are warranted so todays pps is way too high.
They could have put filings out Monday, but that would have been another bone head play on their end and not take advantage of providing bad news on a Friday. I wouldnt be surprised if they try a fluff PR, on anything, to counter those who havent seen these numbers yet, and will play Monday accordingly.
Its unbelievable how many "next quarter" is our quarter, when BOOTS/BRAUN has now been on board half a year. And not getting anything a powerhouse like them could bring if the product wasnt garbage, over-priced and with very, very, few repeat customers. I think shareholders are their largest return customer base, but theres a bias in that.
5% is pathetic with the addition of Boots/Braun for 2 full quarters. Remember they are a good size and successful company. Sales Q1 2015 were dismal. To add only 5% with any type of powerhouse, is extremely pathetic. Not to mention it was already tried to be used how Q4 was going to be the start of their "monster quarters", with the whole stocking stuffers, Holiday gift giving, BS. Then when it fell flat, Q1 was "IT". Clearly not IT. To add an outfit of that caliber for even 1 month should have seen better than 5%. And a lot of that was due to the "short trial pack pricing", which BIEL cannot survive on. So that looks even worse to see these discounted from $39.99 plus to $7 and gain 5%, with a Boots/Braun. Because the $7 prices were only temporary.
With the additions, the timing, the trial run pricing, this is not good, and these guys are in serious trouble. The notes to IBEX for the remaining of 2016, the addition on the lawsuit charges in Q3, and sales not getting that powerhouse bang for the buck, this will face a huge stock split, and may end up in bankruptcy court. These guys are hemorrhaging. And contrary to some other BS, this is NOT A START-UP company. And after 13 years they did better just a couple years back, on quarterly sales. So much for the additions of Boots/Braun. And the talk of a multiple Billion dollar company, when its barely a multiple million dollar company, with one of the worst penny stock share structures around. Yet the debts they face this year is very real. Legal fees, new legal fees at that, very real. BIEL is in very real trouble with $520k in sales for quarters that are their better quarters.
If these sales dont pick up, I dont think we see BOOTS/BRAUN staying on with them for the remainder of the year. At what point is their involvement not lucrative enough for them to even try with this product anymore? Remember all the hype of 1000, 2000 and 3000 stores and growing. Clearly not in the numbers or on any of the cards.
