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Saturday, January 30, 2016 2:16:38 PM
Specifically, the company is currently developing the world's first pre-packaged alcoholic electronic cigarette (eCig). The LiqCig will provide consumers with an unprecedented calorie-free method for the consumption of alcohol creating a potentially disruptive force within the $1.3 Trillion Recreational Alcoholic Beverage Industry (Source: Marketline).
"For thousands of years alcohol has been primarily consumed via liquid ingestion. This form of ingestion leads to liver damage, heart disease, and weight gain. When we looked at how mobile vaporization technology could improve medical delivery, we noticed there was another potentially game-changing application: Alcohol consumption. Delivering alcohol into the bloodstream via vaporization is in our view a superior method for the consumption of alcohol.
"We have always stated our belief that mobile vaporization technology holds far more potential in consumer applications than what is being pursued by most companies in the space. There is more to this technology than just delivering nicotine into the brain. As we have demonstrated: first with VitaCig and now with LiqCig, our team will continue to innovate and incubate consumer applications that we feel we can generate significant sales, leading to an increase in shareholder value."
"The LiqCig has the potential to significantly disrupt the existing Alcoholic Beverage Market by providing a superior method for the consumption of alcohol recreationally. The market is greater than the global tobacco industry estimated at being worth $1.3 Trillion Annually in 2018 vs $1.1 Trillion for Tobacco." Said Paul Rosenberg, CEO of mCig, Inc.
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