Wholesale price for 120 capsules (Average Net Revenue for 120 capsules [for the relevant period] - calculated based on Gross / Net Revenue ratio per quarter. Please note: varies between quarters):
launch (?) - December 2013: $184.00 ($135.89)
December 2013 - November 2014: $195.04 ($130.48)
"We increased our wholesale pricing 6% in December to a price of $195 for a bottle of 120 Vascepa capsules." - CC Q4 2013
"The wholesale price for 120 capsules or one-month supply of Vascepa is $195.04 compared to $198.50 for generic Lovaza and $229.75 for branded Lovaza." - CC Q1 2014
"The wholesale price for 120 capsules or one-month supply of Vascepa is $195.04 which is less than the price of the currently marketed generic Lovaza which is priced at $198.50 and considerably less than branded Lovaza at $229.75. A second generic Lovaza product was approved in June. It has a published wholesale price of $183.80, this product which is not yet being launched while its wholesale price is slightly lower than Vascepa is more expensive than Vascepa for most payers after adjustment for copayment and (inaudible) differences between the branded and generic product." - CC Q2 2014
November 2014 - March 2015 (?): $208.69 ($128.62)
"We increased the wholesale price for Vascepa by 7% in late November 2014. This increase which during 2015 is likely to be largely offset on a net price basis by rebates for expanding Tier 2 coverage continues to position the price of Vascepa at a level that is below the net price of generic Lovaza for most payors with of course the clinical differentiation that drove our Tier 2 coverage before generic Lovaza became available. ... Even though the recently launched Apotex version of generic is the third generic to market, the wholesale acquisition cost is at a premium to the second market entrant and is priced at $198.50 for a bottle of 120 capsules, this is equal to the first available generic Lovaza for which the price has not eroded since launching 10 months ago."
April 2015 (?) - : $221.00 ($135.89)
"Wholesale price $221 per month (120 capsules; daily does 4 capsules per day) ... Vascepa price at parity to generics of prior generation omega-3 on net basis for most payors" - Investor Presentation June 1, 2015
