Who ever is backing the price of the car takes out an insurance policy incase someone wins the car. If that happens the car is paid for by this policy. If no one wins it, it is then auctioned off at this event specifically. So it is a win win situation for everyone involved and Saleen makes MONEY on this.
That is the truth, fact and conclusion. NO ONE is losing money on this. This will be the third year for this giveaway as well.
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