*SCALPSWINGSTRADDLE*

[Zephyr]

Redbook
Released On 1/6/2015 8:55:00 AM For wk1/3, 2015
Prior Actual
Store Sales Y/Y change 5.4 % 4.3 %
Highlights
Store sales slowed in the January 3 week according to Redbook's same-store sales tally where year-on-year growth slowed to 4.3 percent from the prior week's 5.4 percent. December as a whole was also weak, down 0.6 percent and indicating contraction for the core reading of the government's retail sales report. Redbook notes that holiday sales were more promotional than planned which points to margin pressure for retailers.