For Apple Bugs on this Board. you can spend energy here and keep fighting but your market is shrinking. GTAT got indirect support from big ones in market. its better for apple to close this Pandora box smoothly and focus on your money making market or you know better that what's coming next.
As i said few days before that Microsoft is taking Apple market share. Here are the comments from Microsoft management presentation at UBS. This is how Macintosh was killed by Microsoft in 90's and now again , it will kill apple Phone and PAD in 2010's. Flywheel started ---- same game 20 years later.1994 and 2014
I think Satya has really emphasized is the challenger mindset; "Let's get people love our products and that will pull them back to our platform." One of the stories in the -- I don't know if you know this, because you're following us in the 90s, but the first version of Excel was done for the Mac and not for Windows. The first version of the Office bundle was done for the Mac, and not Windows. Bill was pretty clear, "Look, we have an apps business, we have a platform business. Our apps business is to be successful; it's got to be everywhere. We do unique work in apps. People will prefer our platform and the flywheel will go."
We're back to those roots where -- and I think early proof point I'd give that is we're on our third round of the surface. I think you can see as a product hit and a financial hit at this point. We had good news in the earnings our last quarter about doing 900 million in surface tablets. It took us a bit to figure out the right point factor in positioning, but this positioning of the tablet they can replace your laptop that has unique things that the other platforms don't have like the pen integration with the OneNote and so forth.
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