Jammin Java Corp (JAMN)

[Brophtron]

Remember, we're talking about RealCups, not coffee in general.

Most people have yet to here of Marley Coffee either.

When will people hear of Marley Coffee? I only heard about it because of the pump and dump. With all the promotion; with all the advertising; people haven't heard of Marley Coffee or JAMN.

I just highly doubt MC is outselling Tim Horton's or Martison(another 100 year old company.)

For coffee overall, no, but remember, we're only talking about RealCups. Keurig has their own system for making single-serve coffee packets. Mother Parkers is trying to make RealCups an alternative way for coffee companies to be sold to those Keurig owners. They probably spent a lot of money developing the technology. They need a couple of solid companies to promote the RealCups and make them successful.

Tim Hortons does a pretty good business, but 1) they're almost entirely in Canada and 2) most of the coffee they sell is not RealCups - that's not how it's done in the restaurant business. And the Canadian market is much smaller than the US market. Have you ever seen Tim Horton coffee RealCups on the shelf in the store? Have you seen any other RealCup product on the shelf in the store?

Right now, JAMN is in 5,000 stores in the US. Do you think Tim Hortons is in 5,000 stores? Do you think that the other brands are in 5,000 stores?

Although sales have been flat, this is only temporary and they should start increasing. I do expect they will reach 10 million for the year.

Sales have been flat for 3 straight quarters. They're off-pace for $10 million. Remember Q4 last year? There was a sudden "adjustment" in sales; I would be concerned that we'd see a similar adjustment at the end of this year. Now that JAMN isn't aggressively adding stores, the sales growth is gone.