I will give you a hint
IMHO your about to see a improved user experience with the City Guide network. Cleaner revised sites with a new look, more content, and integration of new technologies from previously announced partnerships (mobile application, video, job search, classifieds…) You can expect that they will use the Hello brand and cross network it into Thedirectory.com and the rest of their domains.
SG has already stated that they have done test runs for the national media campaign. Results in areas were successful, and others did not provide the expected results. Management continues to test and evaluate results, next is radio. When they hone in on specific media avenues that are successful you can expect to see much greater frequency.
In the meantime management has made it clear that they are working towards elimination of debt. The share structure is not ideal. The PPS has suffered. IMHO it does not reflect the true value of the company. As a clearer picture of all that is happening behind the scenes becomes transparent we all will be able to better evaluate the moves management is making.
There are posters who would like you to believe that the sky is or has fallen and SEEK is dead. There are those who believe that what is to come will provide significant value to SEEK. I remain very confident that the investor of SEEK will see this company valued 20 to 50 times its current market value, which will result a significantly higher PPS. This can come through time, or all at once with a buyout.
LONG SEEK FOR THE MAJOR WIN
