Vapor Group Inc (VPOR)

[SooS416]

All articles i've seen are all the same saying they are not limiting advertising or sale of flavors

http://www.marketwatch.com/story/e-cigarettes-face-first-regulations-2014-04-24-01035035?mod=latestnewssocialflow&link=sfmw

By Thomas M. Burton and Mike Esterl
The Food and Drug Administration plans Thursday to impose the first federal regulations on electronic cigarettes, eventually banning sales of the popular devices to anyone under 18 and requiring makers to gain FDA approval for their products.


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The rules fall short of those governing traditional cigarettes. They won’t, for example, ban ads or Internet sales of the products, or the use of flavors in them, which some critics say attracts young users.

But in a victory for consumer groups, makers will be required to disclose the chemicals used in the devices and be banned from distributing free samples. New health warnings will note that the nicotine they contain can be addictive.

The battery-powered devices that turn nicotine-laced water into vapor are a fast-growing alternative to smoking, with sales expected to approach $2 billion this year, compared with the overall U.S. tobacco market of about $100 billion.

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The gadgets have drawn huge investor interest while sparking debate over whether they attract new users or mostly divert cigarette buyers, and whether they lure children into nicotine addiction.

E-cigarettes are taxed less than regular cigarettes and typically cost less.

Under its new rules, the FDA will require manufacturers to provide scientific evidence to substantiate any claims they make that e-cigarettes are safer than standard ones.