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It would be nice to see a buy out. There was a article about MSFT merging witha another company and how MSFT basically took over the smaller company and turned their share price to nothing.
As I sit here and figure out why I joined this company over 6 years ago, and many CEOs later, the TV screen pops up a QR code on program "Deadliest Catch" on Discovery Channel for more information.
I wonder if this is really anything but just a flicker in the wind.
in4it
Microsoft Tag Sees Biggest Scanning Month Ever
Tag continues to drive the mobile tagging industry across publishing, retail and entertainment.
http://www.prnewswire.com/news-releases/microsoft-tag-sees-biggest-scanning-month-ever-119243764.html
MSFT tags all over North American Hunting Magazine.
Was up yall? It has been a long while. Even longer for this snail of a stock.
I see AT&T is with it. Where is this company going?
Who is the new captain? Are they still kissing YA?
http://youratt.com/nextdimension?GUID=5A16B0C9-2772-4BC6-AF07-F3BC06D02A33
in4it
In reaction, Google had to hire a lot of copyright lawyers to represent its interests in disputes over fair use, compulsory licensing and incentives for creativity. Within the next 3-12 months, I suspect Google will similarly bring a world-class patent counsel in house.
Google is being dragged kicking and screaming into the world of patents. Welcome, Larry and Sergei, to the mess that is our 21st century intellectual property system.
http://seekingalpha.com/article/220629-google-unwillingly-joins-the-world-of-patents?source=email
Maybe there is still hope????
in4it
Seen it. Not sure if this is covered by NEOM's patents.
Decoding with a camera is covered not sure if decoding with a laser is covered.
Can anyone clarify?
Thks, in4it
KEEPING MY FINGERS CROSSED.
NICE VIDEO
http://www.bangkokpost.com/tech/technews/35736/gm-embraces-social-side-of-customer-service
Furthermore, mobile devices amplify real life as consumers may take pictures from a birthday party, videos from a street fair, or send text updates directly to Facebook, Twitter and blogs. Mobile strategy is important and a natural fit for Thailand with its culture of sharing.
"When combined with location tagging services, this can be very useful for product marketing," said Bluhm.
"For example, with social networks, we can communicate simultaneously with users who, according to the location tagging service, are at the same place as the Chevy Cruze is located, and then tweet them an invite to talk with our car designer or take part in product promotion, and so on."
QR code is another interesting trend in digital marketing which is currently being used in Japan and China. Mobile phones can snap the barcodes on product brochures or packaging, and this can then link to the web to get further product information detail.
Another possibility is the use of Augmented Reality, which is the overlaying of digital data on the real world , which allow people to use camera phones to take pictures of vehicles on the street that interest them, and which can return interactive information showing cost of the car, safety systems, consumer opinions and dealers in that area.
There are many more opportunities for digital marketing and social media. However, there is no real measurement of the effectiveness of social media, although the company can view the number of retweets or Facebook comments and, more importantly, said Bluhm, "The more people who forward links or the more the users share links with their trusted friends, the more meaningful that is."
Drive Digital With Location-Based Strategies
?
Chief Marketer - Michael Kahn - 4 hours ago
Soon enough, mobile consumers will be using their phones en masse to scan barcodes and find competing prices. Google Goggles will soon bring phone photo ...
http://chiefmarketer.com/online_marketing/search/0406-location-based-search/
Drive Digital With Location-Based Strategies
Apr 6, 2010 1:09 PM, By Michael Kahn
Multi-channel marketers have applied localized online marketing strategies to drive in-store sales and traffic for years. Cabela’s won the 2009 ad:tech award for best performance marketing campaign with an innovative paid search engine marketing coupon program that converted 10% of all clicks into coupon retrievals, 40% of which were redeemed in-store.
In this example and many others, local searchers become local shoppers, and the rise of mobile ensures this dynamic will continue trending upward. As a result, search becomes increasingly geo-targeted, with the engines catering to user behavior and demand. Consider these findings:
• 37% of customers who searched for a local business in ’09 ended up visiting the store in person (TMP & comScore, October 2009)
• Local search currently represents half of all mobile search ad revenue (Kelsey Group, September 2009)
• Younger generations embrace mobile in staggering numbers; 97 million 5-29 year-olds in the U.S., 281 million in India and 255 million in China currently have mobile accounts (The Mobile Youth Report, 2010)
Search teams should be sure to capitalize on these online-to-offline strategies to capture local visibility and in-store traffic:
• Ensure paid and natural search engine visibility of local retail and reseller locations
• Employ social and display marketing opportunities that allow brands to geo-target consumers
• Acknowledge the growth of mobile and tailor efforts to mobile search
Consumer micro-targeting strategies drive new efficiencies
Localized micro-targeting is a way for multi-channel marketers to use online media to cost-effectively boost in-store traffic.
For example, marketers can use tightly defined geographic areas to discriminate paid search bid strategies based on consumer location to physical stores. Because consumers who live closer to a store location are more likely to visit the store to shop, marketers can bid more aggressively to engage these consumers. Thus, paid search budgets are directed at the consumer who is most likely to buy, driving ROI.
PERMISSION BASED??????
Also consider the concept of segmenting offers according to a consumer’s proximity to a brick and mortar location. For consumers located near a retail storefront, marketers may wish to promote in-store specials, but what about those more than 30 or 50 miles away from a store? Free shipping probably makes more sense. An even more sophisticated approach might involve delivering the most aggressive offers to consumers who may be located far from your store but closer to a competitor’s retail shop.
Social media can also drive online and offline sales using consumer location to micro-target compelling ads to perfect prospects. For instance, Facebook social ads can be targeted based on where a consumer lives. In display, where localized micro-targeting is still in its infancy, some progressive ad exchanges are working diligently to increase the availability of geo-targeted opportunities that can be purchased at scale.
Each localized micro-targeting innovation provides marketers with access to another performance-based opportunity and more chances to pay for results instead of media. Combining location-based strategies only brings greater efficiencies into this already accountable discipline.
Exciting applications on the horizon
Localized micro-targeting has quickly proven itself as a powerhouse strategy for boosting marketing results while reigning in costs. Soon enough, mobile consumers will be using their phones en masse to scan barcodes and find competing prices. Google Goggles will soon bring phone photo searching to the masses through its Droid phones.
No matter where innovation take us next, marketers can rest assured that incorporating location-based micro-targeting strategies and catering to the increasingly mobile and localized search will pay big dividends for many years to come.
Michael Kahn (michael.kahn@performics.com) is senior vice president of client services at Performics and a monthly contributor to Chief Marketer.
I was wonder if anyone caught this.
Where are the deals Iain?
"They will be announced"
Sure but we (YA) do not want the PPS to rise.
imo,
in4it
still lurking
Mobile Barcode Innovations Featured Article
February 12, 2010
3GVision's i-nigma Barcode Reader Helps Millions to Scan Barcodes via Mobile Cameras
By Raja Singh Chaudhary, TMCnet Contributor
3GVision (News - Alert), a provider of mobile barcode reading and advanced image processing technologies that link the physical world with the mobile web, helping media, advertising and marketing companies reach the consumers with effective campaigns and better ad performance, has reportedly announced that it will exhibit its ‘i-nigma barcode reader’ at Mobile World Congress 2010 to be held in Barcelona next week It will also display a wide variety of its mobile barcode reading solutions including an advertising campaign tracking platform at the event.
Story continues below ?
The solutions offered by the company enable mobile operators in utilizing the full potential of mobile marketing and advertising campaigns, and help the mobile users to access rich content and services on the mobile internet.
3GVision’s i-nigma is a comprehensive mobile barcode solution, which consists of a barcode-creation, campaign management and reporting platform; and offers comprehensive data about individual people interacting with mobile campaigns. Mobile operators leverage its capabilities for generating new revenue streams while advertisers, brands and content providers are able to link static media to interactive mobile and web based content to create innovative and engaging campaigns.
The solution offers real time tracking on current campaigns, which includes number of codes scanned and response shown by the users classified according to location, time and media. The tracking help advertisers and brands refine campaigns and measure return on investment.
Leveraging the ‘i-nigma barcode reader’ provided by the company, more than 150 million users in the world use their mobile phone camera to scan and decode 1D/2D barcodes from newspapers, packaging, billboards and posters. They use the devices to scan QR and Data Matrix codes, which leads them to access the Web content directed by the barcode.
The solution lets users have instant mobile access to view videos, music and their favorite Web sites; receive directional maps, special discount offers and check online prices. Additionally, they can also send an SMS, make a call and even save contacts to their mobile address books without typing any URL.
3GVision plans to display a world map of live mobile barcode scans at the event. The map will display current i-nigma user numbers and real-time mobile campaign metrics, analyzing the results in real time. The company will also demonstrate its mobile payment solutions including barcode shopping with 1D barcodes, along with the latest mobile barcode applications and campaigns across the world.
Recently, 3GVision had reportedly announced that TrueMove, a mobile operator from Thailand had selected its i-nigma 1D/2D barcode reading solution for promoting the operator’s 3G trial services in the country.
Raja Singh Chaudhary is a contributing editor for TMCnet. To read more of Raja's articles, please visit his columnist page.
http://mobile-barcode.tmcnet.com/topics/mobile-barcode-innovations/articles/75345-3gvisions-i-nigma-barcode-reader-helps-millions-scan.htm
Neomedia has been around since 1989.
Hardly "young".
What has been run well lately?
Heck, what has been run well since Chip Hoffman left?
More of the same, promises, promises, promises.
Nothing has always been the end result.
What is to say that I have not done that already?
What have they done so far?
Noting
What are they going to do?
Nothing.
Do they care? NO. Just like every other Government office.
Who is paying the other?
We are in the biggest sinking ship.
What would you like me to do?
Emails do not work, cash is gone, not friends with many lawyers (at least not in this field).
Suggestions?
I am listening.
in4it
BC,
With all due respect, that is all this company (SHELL) is good for right now, "they simply plan to dilute".
That is all they have done and that is all they will continue to do.
IMO,
in4it
I have been feeling like a rock since this R/S announcement. Kicked around.
Tired of it.
"The RS is a great idea at this time, if revenue is coming."
No way!!
Revenue or not. A R/S is not good at all.
For a R/S to be good, there needs to be multiple sealed deals, revenue, multiple qtrs of profit, and kissing the butts of shareholders.
This R/S is inexcusable and should not happen.
Just like the last big vote for more shares during the "Super Company" debacle.
There is/was no reason for it!!!!!!
Proof is in the pudding and the only proof is a hot pile of steaming $h!t right now.
IMO,
in4it
We are waiting on MWC, CTIA, GSM, OMA, and any others I forgot, LOL!
What a joke Neomedia has become.
Put William Hoffman back in he was doing it right. He cared about the shareholders. He cared about the company.
I cannot remember where I heard this, "There will be someone other than me to take this to the next level."
Where is he? Who is he?
There is no captain to this sinking ship. No guidance.
JUST CROOKS, ROBBERS, LIARS, AND THIEVES!!!!
IMO,in4it
Excellent post! I agree with your thoughts you posted.
in4it
Picksit posted a note about a TV show about Google a couple of nights ago. It was pretty interesting. They pointed out that potential customers should not worry about security while using Google's products.
Think of all of the keyword revenue that they could keep for themsleves.
They could corner the "outside" where direct lives. Anything is possible.IMO
Good point. It all goes back to, How big can they get?! Who could stop them if they are able to succeed with such a monumental task.
I was thinking along the same lines.
in4it
Interesting.
But the host at the end brings up a good point. Could they get to big?
Nokia files new patent suit against Apple
6 Jan 2010, 0210 hrs IST, REUTERS
http://economictimes.indiatimes.com/News/International-Business/Nokia-files-new-patent-suit-against-Apple/articleshow/5414733.cms
G-Day: Google unveils 'iPhone killer' Nexus One, which is faster and lighter ...
Mail on Sunday - Claire Bates - ?9 minutes ago?
It has a sci-fi looking two-dimensional bar code capable of identifying each individual handset on the back. Google's phone is a big step for the search ...
The Nexus One is named after a type of ‘replicant’ cyborg in Ridley Scott’s science-fiction film Blade Runner. It has a sci-fi looking two-dimensional bar code capable of identifying each individual handset on the back.
Back: The phone's five-megepixel camera lens above a unique two-dimensional bar code
http://www.mailonsunday.co.uk/sciencetech/article-1240839/G-Day-Google-unveil-iPhone-killer-Nexus-One--online-price-tag-300.html
G-Day: Google unveils 'iPhone killer' Nexus One, which is faster and lighter than rival
By Claire Bates
Last updated at 1:07 AM on 06th January 2010
Google revealed its first mobile phone yesterday after months of frenzied speculation around its launch.
The Nexus One handset, which uses software designed by the internet giant will take on the dominant iPhone, which is used by 25million people worldwide.
Vice President of Product Management, Mario Queiroz launched the phone at a press conference in California this afternoon (evening UK time).
'It is the next step in Android evolution. It is where the web meets the phone,' he said.
The phone will be sold through a Google web store at google.com/phone. Users can buy an unlocked version in the U.S. from today for $529 (£331) or with a T Mobile contract for $179 (£112). It will be available in the UK through Vodaphone this spring, although no exact launch date was given.
The smart phone has similar dimensions to the iPhone and is 11mm deep and weighs 130g. The handset has been made by HTC in close cooperation with Google.
However, not only does the Nexus have a bigger screen (3.7" compared to the iPhone's 3.5") - it also has an OLED screen. This gives brighter colours and better contrast than the iPhone's LCD screen.
The Nexus should also take better pictures with a 5MP camera with LED flash, compared to the iPhone's 3MP camera.
Nexus One has a 1GHz Snapdragon processor, which means users will be able to use multiple apps without losing any speed. This is far more powerful than the 600 MHz processor on the iPhone 3GS.
It runs on Android 2.1 - the latest version of Google software. This offers Google Maps Navigation, which effectively acts as a car sat nav, multiple Gmail accounts and thousands of applications through the Android market.
First technology reviews
'This is the best Android powered phone to date. It’s also the fastest and most elegant smartphone on the market today, solidly beating the iPhone in most ways,' TechCrunch
'It's a good phone, but does it break new ground for consumers? Not so much.' CNET News
'The Nexus One is at its core just another Android smartphone. It's a particularly good one, don't get us wrong - but it's not in any way Earth-shattering.' Engadget
Other features include a trackball that pulses one of three colours to indicate an incoming email, call or text message. There are two microphones on the Nexus, which Google says cancels out background noise allowing a clear voice call on a busy street.
The phone will also recognise when it is moved from outside to inside and will change screen brightness accordingly.
Google Product Manager Erick Tseng, said they were also eager to show how 3D could add to the phone user's experience.
'You really have a mini computer in your pocket,' the spokesman said.
'So we wanted to show just how far 3D has come. We have live wallpapers that have a ripple effect, desktop icons with added depth and a new gallery application where you can tip photos away from you to get a better view.'
Another new application uses voice recognition, so phone users can talk into the phone and the Nexus will type out their speech.
This can then be emailed or texted to others. Google said the app would be 'trained' the more it was used.
The iPhone doesn't have this function built in, but there are a number of applications in the App store that will turn your voice into text.
No one at Google would be drawn on whether the Nexus One was an 'iPhone killer'.
'It's a "super phone", and it provides choice for the customer,' Mr Queiroz would only say in response.
Until now, details of the Google-branded touchscreen device - manufactured by Taiwanese company HTC - have been kept under wraps.
Then yesterday Google posted a support page for the mobile a day too early before pulling it. It is impossible to know whether this was a genuine mistake or a deliberate teaser.
The Nexus One is named after a type of ‘replicant’ cyborg in Ridley Scott’s science-fiction film Blade Runner. It has a sci-fi looking two-dimensional bar code capable of identifying each individual handset on the back.
Back: The phone's five-megepixel camera lens above a unique two-dimensional bar code
Back: The phone's five-megapixel camera lens above a unique two-dimensional bar code
Google's phone is a big step for the search giant that, until now, has offered phones only in partnership with other companies.
It set its sights on developing its own so-called ‘smartphone’ because they are a becoming an increasingly important way of accessing the internet.
As more people go online using their mobile phones, the firm aims to deliver more ads to them.
The search engine giant hopes to take on Apple’s iconic iPhone, which has become, since its launch in 2007, the benchmark in the rapidly growing market.
Google revealed its open-source Android operating system nearly two years ago.
Until now, the company has been content to let other companies such as Samsung and Motorola design devices relying on Android.
And those devices thus far have largely been distributed like most other mobile phones, tethered to major wireless carriers which typically require buyers to lock in to contracts in return for discounts on the handsets.
But Google now appears to be ready to push its operating system in a new direction while trying to give consumers more flexibility to connect a mobile phone with the wireless carrier of their choice.
The Google briefing is likely to overshadow the opening tomorrow of the world's biggest gadgets show, the Consumer Electronics Show in Las Vegas.
Later this month Apple is expected to launch a tablet-style computer, possibly called the iSlate.
Technology experts believe the next three years will provide the key battleground as to who will dominate the handheld gadget market.
As a result of innovations such as the iPhone, fewer devices are needed to perform an array of functions such as listening to music, watching TV, playing games and talking on the phone.
Read more: http://www.mailonsunday.co.uk/sciencetech/article-1240839/G-Day-Google-unveil-iPhone-killer-Nexus-One--online-price-tag-300.html#ixzz0bn8VzeVu
Promising start for QR codes
Bangkok Post - ?5 hours ago?
When I have been to MacWorld, identification carried by attendees includes barcodes which can be scanned by a device carried by exhibitors and the ...
http://www.bangkokpost.com/tech/technews/30558/promising-start-for-qr-codes
Promising start for QR codes
Published: 6/01/2010 at 12:00 AM
In November I attended a conference in Kuala Lumpur as part of a team from Mahidol University. Next year, the university is hosting the same conference in Bangkok, so as well as making a presentation I took notes.
Code type selection in 2D Sense
When I have been to MacWorld, identification carried by attendees includes barcodes which can be scanned by a device carried by exhibitors and the information can be used later. This saves a massive amount of time.
At Kuala Lumpur, I exchanged business cards with others, but back home I had to sift through the amassed pile and enter contact data. This took an excessive amount of time.
It would be efficient if business cards carried codes so for this year's conference, I looked at ways to scan data using mobile phones: in my case the iPhone. I focussed on 2D codes: specifically QR code (Quick Response); and Microsoft's Tag system which is still in beta. Both work on a variety of phones, including Blackberry and Nokia.
I presented this information to the university in mid-December. A few days later, on Dec 23, Database had a really useful article by Suchit Leesa-Nguansuk that reported on how True will be increasing its use of QR Codes.
I found several ways to create QR codes online. For example, Nokia has an online service that allows us to create barcodes of three types: URL, text or business card (vCard). The image created is downloaded to the desktop. We can also create a permalink for web pages. http://mobilecodes.nokia.com/
There are also other online solutions, like Kaywa (http://qrcode.kaywa.com); plus software for Windows, OS X, Linux and Unix systems. I found some readers for the iPhone and also downloaded a 99c app (about 32 baht) called Optishare to create codes in the QR format. I tried several decoders on my iPhone 3G, and also borrowed a 3Gs to try its autofocus camera.
Mobiletag (free app) was better on the 3Gs iPhone, but failed to identify some tags. UpCode (free) was able to decode some simpler images, but needed a photograph to be taken each time. QR App (free) was able to deal with some of the simpler codes just when moving the camera towards the screen, but failed with more complex address cards.
HHHHMMMM, NO NEOREADER
2D Sense (free) can identify several types of 2D code. It opens the capture facility with a screen to identify the code type. Pressing the identifier starts the camera. This had the additional feature that allowed the image taken to be resized. The captures were better on the 3Gs with autofocus, but still I could only make this work with the simplest barcodes. An app called Barcodes (free), also had the resize feature. This worked with both iPhones most times, but was not 100 percent successful.
There were two code types shown with iDecode (free). Decoding an image was slow, but again the simple code only worked and it needed a couple of tries on the 3Gs. I could not make either phone decode more complex images.
In almost all cases, Optiscan ($1.99 - 65 baht), the best of the apps I tried, managed to identify the code quickly and convert the data on both iPhone 3G and 3Gs without taking a photo: identification occurred as the phone moved towards the image onscreen.
Microsoft unsurprisingly takes a different approach. While we are not known for support of Redmond in this column, when Microsoft does something well, it can be valuable. There are questions, however, over any future move from beta status.
The Tag system offers four types of data: URL, text, vCard and dialler. The multicolour codes are created online, and registration is needed. Once data is entered, clicking on the icon shows several ways to handle the code image, including image types, such as JPG or TIFF. Pressing "Render" downloads the image. This also works with a greyscale image (http://tag.microsoft.com).
The iPhone reader app is a free download from the App Store. It hardly needs the crosshairs to fix on the image: just with the iPhone over the image - zap! - the code is identified and the app links to Microsoft's site to collect the full data. Like Optiscan, the vCard display is ready for adding to the Contacts list. This was just as effective with EDGE as Wi-Fi. The "dialler" calls the specified number direct from the mobile phone.
A positive to Tag is solutions that can be downloaded from Microsoft for other mobile phone platforms. The Android Tag reader is advertised as "coming soon" (http://gettag.mobi).
While QR barcodes allow a certain independence, some code readers are not wholly effective with complex images. The Microsoft solution needs a data connection, although images can be saved for later processing.
As well as business cards, codes could be placed on promotional materials like posters, brochures and websites.
Graham K. Rogers of Mahidol University's Engineering Faculty, has OS X flavoured web pages, with links to an RSS feed and a weekly podcast at http://www.extensions.in.th/index4.html
Google's Apple Cart Could Prove Fruitful For Mobile Search, Advertising
Mediapost.com - Laurie Sullivan - ?2 hours ago?
If the first five days into 2010 provide any indication of things to come this year, I'm expecting a wild ride in mobile search and ad targeting. ...
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=120094
Hold on. Get ready. If the first five days into 2010 provide any indication of things to come this year, I'm expecting a wild ride in mobile search and ad targeting. It appears a new battle has emerged between two Silicon Valley companies. One company resides in Mountain View, Calif., and the other in Cupertino, Calif. Both originally started by technology innovators.
The gloves came off Tuesday when both Google and Apple made major announcements that will notably change search, advertising and mobile. While Google Tuesday unveiled the Nexus One, Apple reported acquiring Quattro Wireless, Waltham, Mass.
Andy Miller, vice president of mobile advertising at Apple, confirmed in a blog post on the ad platform's site, but didn't confirm the reported $275 million price tag. In October, the patent application surfaced, initially reported by Macworld.com. The patent is based on an operating system with embedded advertisements. The application published by the U.S. Patent and Trademark Office was filed on April 18, 2008.
The patent's abstract explains how an "operating system presents one or more advertisements to a user and disables one or more functions while the advertisement is being presented. At the end of the advertisement, the operating system again enables the function(s). The advertisement can be visual or audible. The presentation of the advertisement(s) can be made as part of an approach where the user obtains a good or service, such as the operating system, for free or at reduced cost."
Along with the patent, acquiring Quattro gives Apple a means to capitalize on its growing popularity of apps for iPhone, display advertising, and eventually search advertising. Even before Google introduced Google Goggles, which allows the phone's camera to take a picture of an object and search for more information across the Web, or the ability for Android to identify barcodes with a simple snap of a camera phone photo, iPhone application developers had already begun to use the phone's camera and Google's search engine as a means to connect with products and information posted across the Web.
Apple's purchase of Quattro puts the company on even footing with Google in mobile display advertising, as well as somewhat closer to search. It has been reported that Apple seemed interested in pursuing the mobile ad company AdMob, which Google signed an agreement to acquire for $750 million. Google's purchase of AdMob isn't a done deal. The company disclosed last month the Federal Trade Commission wants more time to review antitrust issues and has made a second request to Google for documents.
And while the deal hasn't closed, AdMob has already begun to see growth. Worldwide requests from Android devices increased 97% from October to December, according to the company's Web site. AdMob received more than 1 billion ad requests from Android devices in Dec 2009.
The U.S. leads in adoption of Android. Ninety percent of Android traffic was in the United States in December, up from 84% in October, according to the company's Web site.
And, just this week, Internet analytics firm Net Applications reported Google Chrome, which has only been around for about 15 months, reached 4.63% of browser market share in December, up from 3.93%, sequentially. It took No. 3 place in market share. Apple Safari grew its share to 4.46% last month from 4.36% in the month prior.
Now backed by two tech giants, could 2010 become the year of mobile search and advertising? Ad and marketing execs have been waiting for years.
JMHO, IF THIS PATENT IS SO GREAT AND IT JUST WAS FILED IN 08, WHAT VALUE DOES NEOM HAVE? I AM BEGINNING TO THINK THAT I SHOULD START WRITING OFF MY INVESTMENT!
Food Apps For Mobile Devices May Fuel Eating Disorders
WJBF-TV - Randy Key - ?5 hours ago?
The smart phone applications that help find restaurants, identify songs, and even read bar codes, may be fueling eating disorders. By Randy Key UNDATED—The ...
http://www2.wjbf.com/jbf/news/science/article/food_apps_for_mobile_devices_may_fuel_eating_disorders/47752/
UNDATED—The smart phone applications that help find restaurants, identify songs, and even read bar codes, may be fueling eating disorders.
Some doctors say “apps” that help people count calories and manage their weight may trigger obsessive behaviors.
The doctors fear technology based software can provide a smokescreen for people to convince themselves what they’re doing is healthy.
http://www.wirelessandmobilenews.com/2009/12/sprints_top_blackberry_android_palm_pre_apps_2day_for_happy_successful_new_year.html
ScanLife turns the user's Sprint phone into a 2D barcode scanner. Scanning 2D barcodes that appear on print ads, packaging, movie posters and more automatically takes the user to a specific mobile website, product offer or mobile coupon on their phone. Newer phones with auto-focus cameras also scan regular UPC codes found on most packaging to find price comparisons. ScanLife is preloaded on select Sprint phones such as Samsung Reclaim, and Sprint plans to preload the application on all compatible phones launching in 2010.
Merry Christmas from Detroit.
in4it
And I'm nutz?!? LOL! Nice.
Merry Christmas to all trolling this board for years.
Keeping it in check, again.
ditto on your thoughts.
in4it
To the Don, Leb, Bluebird, BC, and anyone that touched on post 201900, I do not have PM. I will do my best to answer all here.
This is what has me so fired up:
Most if not all have been here for years waiting for this pig to roll over. If NEOM patents have been proven in court, Scanbuy / NEOM suits have been settled, 8Ks are in order, past PRs about Google and MSFT over the last week (Google Goggles and MSFT tags), the great developments on the indirect vs. direct white paper that KOKO posted, Tags are going to be the next best thing in 2010 (yeah we have not heard this for the last six years, mobile tagging and such.
AND NOTHING! NOT A BLIP IN THE PPS! VOLUME INCREASE! RUMORS!
JUST FREAKIN NOTHING!!!!!
Thanks for allowing me to blow off steam.
Hit me with a tack hammer. I guess I never left the funny farm.
in4it
Dec. 10, 2009 | featured news
ODIN Forecasts Fast ROI for RFID-based Baggage Handling
Centre Pompidou Hopes NFC Will Draw Teens to Art
German Researchers Make Metal Objects With RFID Inside
Motorola Announces Handheld Reader for Non-Industrial Uses
RFID News Roundup
INTERESTING EMAIL I RECEIVED. ONE FROM THE GOOD DOCTOR.
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RFID Journal LIVE! Europe 2009 Report
At RFID Journal's fifth annual European conference and exhibition, 250 attendees learned from innovative companies using radio frequency identification to improve their manufacturing, supply chain and retail operations. View the presentations from the event.
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Editor's Note
Helping RFID Vendors Connect With RFID Buyers
By Mark Roberti
RFID Journal's goal is to do even more to help vendors engage companies interested in deploying RFID solutions.
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Expert View
Spanning the RFID Standards "Chasm"
By Grant Hunter
Guidelines, tools and adoption services are available that provide a bridge to standards compliance—and business success.
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Ask the Experts Forum
Is RFID Being Used to Track Cigarettes?
Question: "Are there any RFID implementation case studies in the tobacco industry?"
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2010 RFID Journal Awards? If not, click here.
RFID Journal Blog
U.S. Health Reform Plan Does Not Call for
RFID Tracking | By Mark Roberti
Internet-based rumors that proposed health-care reform bills in Washington, D.C., call for everyone to be tracked with radio frequency identification are absurd.
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White Paper
SmartDEGREE From TCS to Combat Certificate Malpractices
Tata Consultancy Services' Chandrashekar Mudraganam explains how to employ radio frequency identification to curb fake degree certificates issued by universities, which can pose a threat to the integrity of degree holders and educational institutions alike. TCS has successfully implemented this solution at the University of Hyderabad, in India, since 2007.
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Upcoming Webinar
Track and Trace With SAP Technology—SAP Object Event
Repository at BAT | Dec. 16, 2009 • 10:00 to 11:00 AM EST
With counterfeiting a growing concern, more and more companies are combating the problem through mass serialization and product tracking. Learn how SAP's solutions for auto-ID and item serialization can be used to meet your track-and-trace requirements. Hear about the advantages you can gain from accurately tracking and tracing information at the case or item level, and share the experiences of British American Tobacco, which has already implemented the necessary technologies and business processes.
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Learn Best Practices for Applying Top Trends in Test
Challenged to reduce the cost of automated test, yet deliver the same or better product quality? Learn best practices for applying top trends in test, from the experts that presented at the sixth annual Virtual Automated Test Summit. There are more than 20 sessions that provide you with practical techniques for improving the efficiency of your test systems, through more than 12 hours of on-demand technical training, keynotes and best practices. Click here to access this free content.
Quote of the Week
"I would anticipate a lot more airports will start looking for stimulus money."
—Patrick J. Sweeney II, ODIN Technologies' CEO, discussing a new report indicating airlines and airports can recoup their RFID deployment costs within 18 months
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TOp NeWS
ODIN Forecasts Fast ROI for RFID-based Baggage Handling
In a new report, ODIN Technologies found that six EPC Gen 2 UHF tags had a 100 percent read rate in baggage-tracking tests, and that airlines and airports could recoup their RFID deployment costs within 18 months.
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Centre Pompidou Hopes NFC Will Draw Teens to Art
The French museum's new Teen Gallery will feature NFC-enabled phones and displays enabling young visitors to interact with the museum and share artwork online with friends.
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German Researchers Make Metal Objects With RFID Inside
Fraunhofer's engineers demonstrate how to use selective laser sintering to integrate a standard passive tag within metal items as they are manufactured.
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Motorola Announces Handheld Reader for Non-
Industrial Uses
The MC3090-Z is lighter than the company's other handheld interrogators, has an omnidirectional antenna and supports the ability to determine the locations of specific RFID tags.
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RFID News Roundup
Dash7 Alliance backs Texas Instruments' new ISO 18000-7 system-on-chip; RTLS vendor Ekahau updates network survey and design software; Smartrac broadens product portfolio with new industrial SmartTopTag; Radianse intros small, inexpensive active-RFID multi-use health-care tag; ENC Inc. announces SAP certification for Raftar RFID-enabled suite; consortium aims to foster standards for satellite personal tracking and messaging devices.
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RFID JOURNAL VIDEO LIBRARY
Organization of RFID Journal Articles
In this short video, RFID Journal editor Mark Roberti, explains how the various types of articles on RFID Journal's Web site are organized. This presentation can make finding the specific stories you are looking for a breeze.
Watch the Video
Speaker: Mark Roberti, Founder and Editor, RFID Journal
Duration: 04:48 | Published: Apr. 1, 2009
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About RFID Journal
RFID Journal is the leading source of news and in-depth information about radio frequency identification (RFID) and its many business applications. Business executives and implementers depend on RFID Journal for breaking RFID news, in-depth case studies, best practices, strategic insights and information about vendor solutions.
This has made RFID Journal the most relied-upon and respected RFID information resource, serving the largest audience of RFID decision-makers worldwide—in print, online and at face-to-face events. To learn how to access our premium content and receive our bimonthly print publication and online Buyer's Guide, please click here.
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RFID Recruiters: 100% Focused on RFID Recruiting
Whether your company is seeking the best RFID expertise, or you have that expertise and are looking for the best RFID career opportunity, RFID Recruiters offers the most focused approach to your objective. To learn how the RFID industry and job market are developing, visit www.rfidrecruiters.com/Moving_into_RFID.htm.
DID ANYONE ELSE NOTICE THE GROUP OF COMPANIES ON THIS LIST. NEOM HAD BUSINESS WITH MOST IN THE PAST.
Extended Packaging defines how consumers can get product information on their mobile phones by scanning a barcode on product packaging. A group of over 60 people from global brands and retailers including Nestlé, Kraft, L’Oréal, Coca-Cola, Walmart, METRO Group and Carrefour shared their experience of how businesses are piloting and implementing Extended Packaging today, giving further evidence that the market is ready for mass rollouts and anticipating significant of growth in this area in 2010.
(PRWEB) December 9, 2009 -- A group of over 60 people from global brands and retailers including Nestlé, Kraft, L’Oréal, Coca-Cola, Walmart, METRO Group and Carrefour, solution providers and staff from local GS1 offices met in Paris last week to build the future of mobile commerce together.
Extended Packaging defines how consumers can get product information on their mobile phones by scanning a barcode on product packaging. Participants shared their experience of how businesses are piloting and implementing Extended Packaging today, giving further evidence that the market is ready for mass rollouts and anticipating significant of growth in this area in 2010.
“Extended Packaging is a reality for consumers. It’s our job to make sure the services we offer reach the widest audience. That’s only possible with the right standards in place,” commented Vanderlei Roque dos Santos (Nestlé), co-chair of the GS1 MobileCom group.
The main conclusion of this meeting was that finding a way to link standard GS1 barcodes with trusted data about products is the clear next step for this group. This will make Extended Packaging even more compelling for businesses and consumers. The GS1 MobileCom group has already begun work on this area which will benefit all stakeholders by allowing trusted information to be available in an open format and give rise to a range of value added services for consumers.
In addition, the group defined the scope of a project on global standards for mobile coupons and finalised the content of a White Paper that provides recommendations on how retail stores can interact with mobile phones to be published in December.
###
Source : PRWeb
http://www.earthtimes.org/articles/show/extended-packaging-is-a-reality,1081501.shtml
All Tom's Guide news of December 7, 2009
Tom's Guide - Kevin Parrish - ?20 hours ago?
Try taking pictures of books & dvds, landmarks, logos, contact info, artwork, businesses, products, barcodes, or text. Currently, it's not so good when ...
http://www.tomsguide.com/us/news/d2009-12-07.html
WHAT IS GOOGLE GOGGLES?
At first, Google Goggles sounded like some kind of official Google headgear you could wear over your eyes. Unfortunately, that's not the case. In fact, Google Goggles is a new form of search that allows web surfers to search by uploading pictures. As the website states, you no longer have to type in words: just take a picture. The catch, it seems, is that this new offering is geared towards the mobile device with a built-in camera and Android 1.6 (or above).
As an example, Google depicts an image of a mobile device taking a picture of the Golden Gate Bridge. If the user has no clue as to what they're looking at, the picture is uploaded to Google Goggles, and the database identifies the object and offers suggestions. Take a picture of a book cover, upload it to Google Goggles, and receive all kinds of relevant info.
"It's ideal for things that aren't easy to describe in words," the website reports. "Google Goggles works better with certain types of queries. Try taking pictures of books & DVDs, landmarks, logos, contact info, artwork, businesses, products, barcodes, or text. Currently, it's not so good when taking pictures of animals, plants, cars, furniture, or apparel."
Right now Google Goggles is available for Android smartphones. Hopefully this application will find its way into Google's web-based applications for other smartphone owners to utilize.
all 1,183 news articles » related to Google
One would think that MSFT would be watching.
Scanbuy Releases Set of Tools For Commercial Printers To Easily
Data Collection Online (press release) - ?14 hours ago?
New York, NY (PRWEB) - Scanbuy, Inc., the global leader in mobile barcode solutions, today announced that it has released multiple services that allow a ...
Google puts on its Goggles
Times Online - ?2 hours ago?
The Google Goggles application has a database of more than one billion images and can recognise landmarks, CD covers, logos, barcodes, books, shopfronts and ...
SOMETHING STINKS. ANYONE REMEMBER, JUST QODE IT. USE PAPERCLICK. AM I GOING NUTZ????? I WANT TO SCREAM!!!
SOMEONE'S BOAT IS RISING WHILE I FEEL THAT OUR ONE OAR ROW BOAT IS SINKING.
http://business.timesonline.co.uk/tol/business/markets/article6950325.ece
The days of standing in front of a landmark, wondering what it is and when it was built, or wanting to know more about a painting in a gallery than merely the artist’s name and when he or she died, are numbered.
A new Google service allows smartphone users to take a picture and submit it as a query to Google’s search engine. The application determines what the picture is and returns a series of results in the phone’s browser. Point the camera at the label on a bottle of wine and Google will return tasting notes.
Google wants to find new ways to get its millions of daily users searching so that it can deliver more adverts alongside the search results. It has already introduced searching by voice and wants to extend the categories of search to “sight”.
Executives say that the application, Google Goggles, is a first step in adding a layer of augmented reality to the world around us. It is available only on smartphones using Google’s Android operating system, but will be introduced to other smartphones later.
The move represents another foray in the renewed battle in internet searching as Google strives to retain its lead over Microsoft, whose Bing search engine has gained plaudits since its launch this year. Both companies are keen to capture the burgeoning mobile search advertising market. Expenditure on mobile advertising in Britain alone doubled last year to £28.6 million.
The Google Goggles application has a database of more than one billion images and can recognise landmarks, CD covers, logos, barcodes, books, shopfronts and business cards. Even then, Vic Gundotra, Google’s vice-president of engineering, admitted that the service was limited.
“Google Goggles works well on certain types of objects in certain categories,” he said. “It is our goal to be able to identify any image.” The application is available as a free download on phones that run on Android.
At a launch at the Computer History Museum in Mountain View, south of San Francisco in the heart of Silicon Valley, Google executives said that the new service was part of the company’s drive to usher in a new era of search.
It also revealed improvements to Google search-by-voice and search-by-location services.
Mr Gundotra said that Goggles was the company’s “earliest efforts in the field of computer vision” and he held out the promise of using computers to “augment people’s sense of sight ... When you connect your phone’s camera to data centres in the cloud, it becomes an eye to see and search with.”
He demonstrated Goggles by taking a photo of an image of the Itsukushima Shrine in Japan. The uploaded photo returned a description of the shrine on his mobile phone.
Google said that the technology can recognise faces and that, in theory, a user could take a picture of a person to work out who they are. However, the company has not included facial recognition at this stage while it deals with the privacy issues involved.
Mr Gundotra said: “We still want to work on the issues of user opt-in and control. We have the technology to do the underlying face recognition, but we decided to delay that until safeguards are in place.”
Google’s move is part of its drive to reinvent search for the mobile web. People with mobile phones can find it frustrating to type words into a search box, so companies such as Google, Microsoft and Yahoo! are seeking ways to allow them to search by voice and — now — by image.
Google still dominates the internet search market, boasting a global share of about 70 per cent share globally.
The company reported revenues of $5.94 billion (£3.66 billion) for the quarter that ended on September 30 this year, almost entirely from search advertising.
http://www.garnercitizen.com/2009/12/technology-corner-prediction-for-2010-cell-phones-and-barcodes/
Great predictions. Another genius! 1,2, - 6 years later.
I’d like to add a little more to that Gartner prediction. There is a technical add-on I expect will catch on soon to cell phones in North America that will provide some new and explosive capabilities: the barcode.
This UPC code is on virtually every product, and pricing and checkout in stores have never been the same. This barcode has also improved supply chain and material handling. Those codes are on cases, cartons and pallets in warehouses. Airlines use them for baggage handling.
Because almost all cell phones have cameras now, it is not hard to put a barcode reader in that same packaging.
And if that could be done, what might be the application?
A camera captures the code, sends it up to a computer via a wireless Internet connection, and a related application or appropriate data stream is sent back to your phone.
In Japan, with a cell phone, you can scan a barcode at the train station and get the latest train schedules displayed. No need to congregate around a screen and squint at a list, hoping it has the latest info.
Just like barcodes are put on products for retail purpose, largely for price lookup and inventory management, a barcode that your cell phone could read could trigger your device to go to a related Web site, with product or promotion information, without you having to key in anything more.
That is also already occurring in Japan.
A for-sale sign for a house could be scanned to get the asking price. Menu items at a fast food outlet could be scanned for nutrition information. Self-checkouts in grocery stores have introduced us to self-scanning. Scanning a barcode with a cell phone would be much easier than typing something into it.
So there you have it, my prediction of the next big change to mobile applications: Devices will be advanced with barcode readers, and our lives will be enhanced even more with applications based on that technology.
And I hope we’ll see that in 2010. I hate that tiny keyboard on my smartphone. It makes me feel dumb.
Google Goggles Release: A new search for mobile
Examiner.com - ?3 hours ago?
Currently the search is supporting landmarks, books, dvds, barcodes, text based contact info, artwork, places, wine labels(really?) and logos. ...
http://www.examiner.com/x-15869-DC-Web-20-Examiner~y2009m12d8-Google-Goggles-Release--A-new-way-to-search-the-web
Think of it as a new type of OCR where the digital makeup of the photo is broken down into data, then compared against a database to provide results. Currently the search is supporting landmarks, books, DVDs, barcodes, text based contact info, artwork, places, wine labels(really?) and logos. I'll wait a few weeks until user reviews and overall consensus starts to form on whether or not the initial release is "all that", but this is yet another revolutionary step to search that Google has taken.