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Tiger Woods is in 131th place out of a total of 132 competitors with 10 holes left to play (he is assured of missing the cut and the bag going back into storage for the weekend). Another $5m well spent by CEO Brad but at least he got a free water bottle and an all expense paid party trip to the Phoenix Open and the Superbowl which is what these endorsements are intended to provide; all on the common shareholders dime of course.
It's not that amazing that since the PGA Tour implemented a PED drug testing program in August 2008, Tiger has won ZERO major championships while Phil Mickelson has won 4 and Rory McIlroy has won 3.
codie
Did anyone ask Tiger what he thinks of the texture/taste of the Combat Crunch Bars? With his plethora of recent injuries and now his teeth falling out, perhaps a new line of supplements is in order. Jym is surely not interested in freebies but Tiger is welcome to purchase retail. The DeLuca Brothers have some "special" supplements in the storage closet but are prohibited from selling them any longer. No prob for Tiger as his personal physician Dr. Galea is a convicted steroid and HGH smuggler and his physical therapist Mark Lindsey was serving PEDs at BALCO. Tiger personally chose these two gentlemen to treat him over 70 times from the comfort and privacy of his home. Doesn't sound suspicious at all, does it? Tiger's severely receding hair line and back acne breakout is just a coincidence.
Tiger obviously is closet Monster Energy fan as he surely applied for his Metal Mulisha Monster Crew Membership Card.
PS. Heard OJ has a nasty slice........on the golf course too.
You realize existing product like Combat and Assault sales are actually DECLINING QOQ and YOY, according to most recent conference call.
Is this a rejection of the product by consumers or a lessening of channel stuffing now that the SEC Investigation is shining light? I certainly have my opinion and the MSLP executive doublespeak is laughable.
These specific products and other MSLP products have also fallen way down or completely off the bodybuilding.com best seller list while Jym now has 7 products on the same Top 50 best seller list in spite of the fact a contributor here claims Jym only produces 4 products.
MSLP bodybuilding.com revenues are down -$21%+ since the SEC Investigation. Unfortunately for shareholders, the $7m+ in compensation to the DeLuca Brothers has not declined and continues at full steam. It certainly looks like a form of "hush" money to me and Syd's big payoff upon resignation looks similar as well.
All hope is reliant on the new flavor of Cardboard Crunch Bars. LOL
Indiana poet James Whitcomb Riley may have coined the phrase when he wrote: "When I see a bird that walks like a duck and swims like a duck and quacks like a duck, I call that bird a duck."
That is how I view CEO Brad's predisposition to scam.
From the details of CEO Brad's personal bankruptcy to the boiler room pumpers that he granted a significant equity position for their penny stock scam, to the apparel deal, to the likely channel stuffing with BB.com compensating $7m to the DeLuca Brothers, to CEO Brad's admission to using company funds for personal expenses all the while paying himself an enormous salary, cash bonus and share grants, CEO Brad certainly is a duck in my opinion.
The SEC Investigation notwithstanding, we will continue to hear CEO Brad quack and flounder helplessly in his role.
You can bet on it.
turk: Now as a hardcore fitness freak and competitive athlete, I am having difficulty making up my mind whether I would prefer "cookies and creme" or "white chocolate raspberry" flavor to fuel my strenuous workouts and recovery. I know most of my workout partners prefer "creme filled chocolate maple bars" and "apple fritters" as their pre-workout supplement. Perhaps MSLP should open donut shops. Is it any wonder why Jym has 7 (seven) different products on the Top 50 Seller List on bb.com now and MSLP has only a couple?
Revenue at any cost is not a valid business principle.
Adding to the disaster, the Canadian Loonie (MSLP's 2nd largest revenue currency) just fell off the cliff again today upon a surprise rate cut.
http://www.marketwatch.com/story/oh-canada-loonie-near-6-year-low-after-boc-surprise-cut-2015-01-21
Now declined over -25% to the USD.
Learning Curve,
If you want to understand the potential personal liability of insiders and/or directors, see this letter that Pershing Square's Bill Ackman sent to the board of directors of HLF that clearly informs of potential personal liability of breach of fiduciary duty that Sydney Rollock may also face with MSLP after plausible deniability is no longer an option. Though share repurchase is the topic of this letter, breach of fiduciary duty is not limited to such. When an MSLP Director of Sales & Marketing possesses knowledge of Cost of Goods vs Wholesale Pricing in the ultra discount retail channel Sam's Club/WalMart, federal "below cost sales" laws may be applicable and personal liability becomes an issue. I believe the SEC Investigation into channel stuffing may have precipitated the Sam's Club deal where GNC retails the exact same product for $84.99 that Sam's retails for $34.98. Syd resigned immediately upon the consummation of said deal.
Ackman’s letter to Herbalife: full text
Learning Curve deserves an "A" on his CEO Brad lack of credibility theory on guidance. Learning Curve is much more understated in his theory as I fully expect criminal fraud and/or conspiracy charges likely to be filed in the future as a result of the current 18 month and counting official SEC Investigation into MSLP.
Remember that MSLP executives are on the record multiple times in April and May '14 that 2014 projected EPS guidance would be $.41-$.51 in profit. Here is a quote from the Q1 '14 conference call.
I can't see any potential growth in MSLP Europe when MSLP products are manufactured in the US by 3rd party contract manufacturers that MSLP pays in dollars and must be imported to Europe and retailed in Euros.
In Q4, MSLP products have effectively been TOP LINE (revenue) taxed with a 16%+ currency conversion hit and growing. That's correct; For every $1 in MSLP sales in Europe in Q4, an investor can simply mark that revenue down to $.84 cents due to currency conversion costs. That is before a single penny of COGS or SG&A is applied.
The Swiss franc un-pegging to the Euro today will likely just increase the hit in Q1 '15.
The "tax" in Russia has been 50% currency conversion hit in Q4.
The"tax" in Brazil has been 25% currency conversion hit in Q4.
The "tax" in Canada has been 15% and growing currency conversion hit in Q4.
Due to fact that 40%-50% of MSLP sales "were" foreign market, we should see a significant "tax"t when MSLP reports Q4 metrics.
Amino 1 and Coco Water article just published.
http://www.sciencedaily.com/releases/2015/01/150112093230.htm
Maybe it's CEO Brad selling the treasury stock @ $8 that MSLP paid $10 for from BZNE. Sounds about right. You know the checking account is awfully low and the $8m Line of Credit is 100% tapped as of 10/30/2014.
Per the Q3 10Q, MSLP was buying back its own stock on the open market at $13.50 with some of the proceeds from the line of credit.
What a logical use of operating capital. Not only a huge equity loss but paying 5%+ interest carrying cost to boot.
CEO Brad's decisions are laughable but at least he has admitted he is young and inexperienced CEO to the SEC Investigators. Shareholders should take comfort that CEO Brad only rewarded himself with 500,000 share for free as a key employee retention bonus. What a bargain purchase gain!
Nice volume and price action today, huh Expert? If only CEO Brad had got that FitMiss packaging correct.
How many Combat Crunch "reviews" does it take for the PPS to actually go up?
If I knew that number I could retain a crew of Mumbai support independent contractors to create reviews around the clock.
Quest actually manufactures their own product in their own company owned facility.
That might entail hiring an extra employee or two more than MSLP who pays retail prices for it product from 3rd party contract manufacturers and pays rent to insiders who own the facilities that MSLP merely borrows.
How many MSLP warehouse pickers does it take to tape a few boxes up vs Quest employees that are actually "Vertigo Integrated" (sic) ?
Of course CEO Brad may need a full time fuel attendant to keep the tank full on his Hummer and a private security guard to keep on eye on his $800 ring, $250 shotgun and $1,000 of clothing. LOL
Has Former MSLP Director of Sales and Marketing Sydney Rollock appeared in public recently or is he earning/counting his likely "hush" money?
Jeremy DeLuca and his $6m plus in compensation was unceremoniously and unexplainably "demoted" to report to Syd Rollock but who is in charge of Sales now that Syd resigned immediately?
Maybe Cory can take a break from his calf raises, forearm curls and glute clinches to interview potential straw men?
If Op Nut was truly worried about a competitor stealing market share it would by this Jym brand. 5 products in the Top 25 seller list and no monthly $100K payola to DuLuca or $7m in likely "hush" money.
No SEC Investigation into Jym either.
No huge endorsement fees that do nothing other than gain CEO Brad access to celebrities that he desperately wanted to be but failed.
No nonsense.
Their are a multitude of potential acquisitions that Op Nut (Glandia) would look at before even considering a company like MSLP that is under an indefinite SEC investigation for years to come and is infected with all the warts and scammy red flags.
Game over in Brazil not counting the 25% depreciation of Real v USD in Q4
codie,
That Romano judgment is likely to be reported as a bargain purchase gain with the "intangible" value to drive the 4th Q well into profitability. How much value (?) obviously depends on the real cash losses in Q4.
Why wasn't the subject of the lawsuit ever revealed?
It's interesting that despite all that PR announcing a default judgement worth $millions but nary a word regarding the subject, allegations nor real damages.
Perhaps it is as simple as someone besmirching another by calling him "a little girl" or the like. I believe if the suit wasn't frivolous the details would have been included in the press releases.
Did this conversation occur?
SYD:
CEO Brad. Can we talk?
CEO BRAD:
Yes. Let me just pause my Madden 2007 edition game. I'm playing myself today but just fumbled again.
SYD:
You know I can't do my job as Director of Sales & Marketing now that you unilaterally have decided to sell the products at Sam's and WalMart for less than half the price you want me to sell to GNC and Vitamin Shoppe. How can we expect to make any money?
CEO BRAD:
What do you mean Syd? We make money. You make $250,000 a year. I make at least twice that much in salary plus my cash bonuses plus expense account plus my free Hummer plus I grant myself millions of dollars in free stock every year. When I read the IHUB board and see investors bragging how low their MSLP cost basis is I have to laugh out loud. My cost basis is only how much ink it takes to write another zero or two on the end of my stock grant forms.
SYD:
Oh, I get it. I quit and I will take 4 years of prepaid salary upfront on the way out.
CEO BRAD:
Sure Syd. One stipulation. You have to keep your mouth shut. I have a business to run and shareholders to answer to.
SYD:
No problem. Good luck CEO Brad. Where do I pick up my check?
CEO BRAD:
Lucky for you Syd that I was just awarded another $8m in winnings from ANB Bank. I was going to give myself another bonus but I will just pay you out that.
MSLP Premium becomes Ultra Discount. It's contagious.
Sam's, WalMart and Costco are no joke when it comes to vendor pricing. MSLP margins have evaporated and with no Director of Sales and Marketing (he quit) , it is the professional buyers vs CEO Brad. Obviously CEO Brad can't negotiate.
The SEC Investigation strikes again.
Expert,
Channel Stuffing may have just morphed into a now legal but still just as unprofitable form.
That "revenue" is now just being reported under the Sam's/WalMart channel being sold at a loss retailing for $34.98 while GNC retails the exact same product for $84.99.
That desperate move by CEO Brad (and Director of Sales Syd Rollock's immediate resignation upon the deal) will still punish common shareholders.
Since I posted my trades in real time and nearly all before confirmation for verification on Level II, there is no doubt. Anyone who looked could see.
In response you wrote the embarrassing email to CEO Brad begging him to "invest" in Level II to help him. Can't say I've ever seen that before.
Maybe CEO Brad "did" invest in Level II and that is why he has "confessed" to being afraid of "Vertigo Integration" (sic). His speech writer should at least go over the pronunciation with him before handing him the speaker phone.
He hammered the "Vertigo" over and over and it must have been a freudian slip.
I didn't realize that "Vertigo" is the same in Portuguese as it is in CEO Brad's English, but Brazilian "Vertigo" is still being considered. The 20% tax on the Real's v USD currency conversion is going to sting. The USD strength is killing the ~$20m projected foreign market revs in Q4. If the conversion is reported accurately (have doubts with MSLP history), we will see a $3m-$4m+ hit this Q on the products manufactured in the US by the 3rd Party Contract Manufacturers and attempting to be sold in Reals, Rubles, Euros, Loonies, etc...
These currencies have declined 15%-50% just in Q4 to the USD.
You're correct Rhen. Review the last line of your authored post. Not exclusively earnings no doubt.
2014 Guidance
Lest anyone forget, MSLP Q3 revenue was $41m when you back out BZNE revenues that were not included in original MSLP 2014 guidance of $160m.
4 X $41m = $164m
Hardly blowing anything out of the water when you compare $160m to $164 especially when you see a clear multi quarter decline of revenues since the initial Costco inventory fill of $50m reported in Q1.
The likely channel stuffing between MSLP and BB.com likely began the same exact period as the infamous MSLP "strategic partners" CEO Brad brought in. You remember the penny stock pumpers that only recently been unceremoniously been "whited out".
Paying huge daily cash payments to profile MSLP on penny stock pump sites like the following:
bb33,
But you have already posted a projection table that takes MSLP to $500m in revenue. You called it a "Clear Path".
What are you worried about if ARTC is non-applicable?
You've spent more time on ARTC than your pet product CoCo Protein Water.
Either your logic or priorities are warped.
The roughly -40% loss of MSLP market cap SINCE the brilliant Sam's/WalMart deal is significant considering you predicted it would take the PPS to $20 by December 31, 2014.
But then again ARTC didn't pay it's customer over $7m in direct compensation (that continues to increase every Quarter) in what can be construed as "hush" money like CEO Brad has paid the DeLuca Brothers.
How can one justify $7m in compensation just to the Deluca's when one looks at the total revenue reported in the MSLP BB.com sales channel?
The SEC can smell what's rotten all the way in Denmark, especially when the investigators ask for the books and an immediate -21% decrease in revenues occurs within that channel.
bb33,
One point you make is correct. ARTC did generate a profit and MLSP does not even though MSLP is busy financially engineering a record 4th consecutive Quarter of "reported" profit even if it means adding $7m of "intangible" value to the Operating Statement in order to fool the fools.
The fact ARTC revenues at the time of the fraud were LESS than current MSLP revenues may be lost on you but it doesn't matter. The SEC finding will be the ultimate judge.
CEO Brad's comment on the conference call "I guess investors are not buying what we're selling" reflects the actual investors with significant positions and not the 50 share penny stock investors that we know exist on this board.
Rhen,
So happy you were finally able to join the discussion again. Licking one's wounds is time consuming. LOL
Instead of citing some sensationalized news report that is factually incorrect why not go straight to the source of the official SEC complaint.
The fraud was over $72,298 in restatements and $900K in channel stuffing.
MSLP's restatements already are in the millions $ and likely channel stuffing are in the millions $ as well.
MSLP BB.com reported revenues have instantly fallen -$2m since the SEC Investigation was announced. Those revs had never fallen previously and now are magically down -21% since the SEC letter?
No reply necessary as the SEC is looking into the anomaly.
The multi-million dollar figures you highlight have changed drastically as more and more articles by the media are published. You can find the figure $200m, $400m and now $700m.
These figures represent the attempt to prove a false negative, ie if I say that the likely channel stuffing that occurred between CEO Brad and BB.com can cost shareholders $250m right now. Half that figure would represent the current market cap and the second half would represent the loss of value on the equity upon the fraud being proven and punished. Then I could begin doubling those figures as time goes by to reflect the time value losses by investors.
Here is the official complaint, but I realize you are prone to sensationalism to distract from your track record.
https://www.sec.gov/litigation/complaints/2012/comp22315.pdf
Rumor around the MSLP HQ is that the uncollected and intangible Anthony Romano judgement will be credited against the Q4 cash loss thus creating another PROFITABLE MLSP QUARTER.
This will be the 4th consecutive profitable quarter IN A ROW (excluding amended filings of course).
This is such exciting news that you must excuse the redundancy of my usage of "consecutive in a row".
Go M$LP
An anonymous entity that never files a Form 4 is pumping Frosty's negative cash flow pennies today (during his cycle). It's like clockwork and then they fall back soon as "an anonymous entity" sells back into them if you get my drift learning curve.
COCP up 15%
ALQA up over 10% today before pulling back a bit. Up 20%+ the past week.
MSLP up 4% today and 10%+ the past week
etc....etc.....etc.....
MSLP opened at $8.80 this morn and Level II entity today kept bidding 500 shares at $9.50 and above even though the next highest bid was 100 shares @$9.00. That is not accumulation. That is a scheme. It's shooting fish in a barrel and has been going on for days. It puts petrol in the fleet of Hummers.
That MSLP BZNE partnership is bound to be a game changer.
I seriously doubt CEO Brad had ever heard of BZNE before Dr. Frost and his self dealing tendencies forced CEO Brad to dilute MSLP shareholders and purchase the money losing enterprise (and rent an empty Florida office for $4K cash a month from Dr. Frosts building) so he could move the pink sheet ticker shell to his new penny stock enterprise CoCrystal Pharma. Notice how quickly a press release came out stating COCP cured Ebola when that was the google trending all star when supposedly COCP is curing the Flu once and for all.
Now BZNE turned a nearly $5m cash loss in Q3 from MSLP into a miracle profit! Of course it was attributable to intangible assets and while MSLP fully maxed out their $8m credit line, they only have $2m left in the bank.
in·tan·gi·ble
in'tanj?b(?)l/
adjective
1.
unable to be touched or grasped; not having physical presence.
bb33,
What you failed to include in your post is CEO Brad's employment contract has a kicker that pays him a $5m cash bonus for every 100 new followers on the MSLP's Twitter Page. Jeremy DeLuca demanded a $2.5m stipend as well and CEO Brad agreed if Jeremy promises to keep quiet and just keep creating fake Twitter profiles.
Be careful what you wish for as a shareholder.
bb33,
Send those charts to the SEC Investigations, Denver Office immediately. I'm sure they will call off the dogs and apologize to CEO Brad personally. You play rough. I'm glad you didn't show the exponential Facebook friends growth or I may have had a heart attack.
bb33,
Are we at $20 a share yet like you guaranteed would occur by Dec 31, 2014?
More pom poms needed. Show more team spirit.
bb33,
What did CEO Brad say about the SEC Investigation ending in Q1 2014? then Q2 2014? Q3? Oh....No comment. His credibility is impeccable (sarcasm).
I don't trust any number this company has reported.
BB.com revenues have dropped -21% since the SEC Investigation and CEO Brad has directly paid the DeLuca Brothers over $7m in direct compensation for that failing performance.
The numbers are being made up (ie. $7m intangible asset valuation of BZNE brand and Customer Relationships that you are including in your performance metric) and negatively revised on a regular basis. What are they going to report when $20 million of supposed revenues are foreign market and subject to a likely -20% currency conversion rate? That is approximately a $4m hit. What will they report? Who knows. More Blue Sky Valuations? It doesn't matter. The SEC is not going away any time soon and it will all come out when it does.
Go ask Syd why he resigned.....
http://investorshub.advfn.com/boards/read_msg.aspx?message_id=109659944
Anyone with a reasonable grasp of the English language is aware that MSLP is on the hook for at least $13.2m in 2015 and that payments outstanding of ~$16.3m were still outstanding as of Sept 30, 2014 through 2015. The company owes more than $34m in fees in the near future. No profit for as far as the eye can see. These agreements are non-cancelable and not subject to MSLP simply "releasing" the counter-party without compensation.
Deep,
I'm buying Baking Ovens.
With all the new demand and MSLP's inability to produce their own goods, I will hold a monopoly on being the exclusive 3rd Party Contract Manufacturer and you see how much money those guys made on MSLP.
GO M$LP
McDonalds just announced that the days of their selling unhealthy burgers and mystery meat McNuggets are done.
They have just converted all their world-wide locations to Combat Crunch single serving outlets.
The new individual CC Bars are on the $5 menu. Margins are still negative but it's getting closer to break even if CEO Brad takes a small Happy Meal pay cut.
They are now so proud to display their nutritional information that is required by law.
Rumor is you can soon buy individual Combat Crunch bars in the Discount Nike Outlet Stores that sell blemished merchandise.
Just don't read the smudged out expiration dates. LOL
Phil Knight is all over it and rumor is Oregon Ducks offensive players will all be shown on camera carrying a box of bars out the tunnel at the National Championship Game next week.
Defense is rumored to carry an unmarked brown bag that supposedly contains the Holy Grail MSLP Dropz.