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Wait until "retail spending" for this holiday season is released after the new year. It's going to shed some "dark" on the markets. Not to mention, geopolitical tension is about to be taken to a whole new level.
I'm good KB, nice to hear from you. Per my last post a couple of month ago, I've been busy with a real estate project in SW Fla. Today was the first time since then I found a free minute to pop in and see what's going on. I see that some things changed and some things didn't. lol!
Glad to hear all is well with you. Happy Holidays to you and your family.
Happy Holidays and GLTA!
The Real Estate numbers were disappointing. Good if you're looking to buy land or build, bad if you're tryin to sell a house or land. To be honest, the hay days are gone forever and we are turning the page to a new chapter titled, "The End of Day's"...
Come on KB, you have been here long enough to know that the only way STTK will ever see copper again is after they RS, and they will RS. It's the only way they can continue as a going concern. The debt, the over paid management team and the fact that their revenues are not growing fast enough and the fact that the majority of their advertising contract are expiring in June and the fact that there just aren't enough shares left to sell to fund operations. So that leaves few options. 1, RS... 2, increase AS and continue diluting. Or Both... I smell RS, SOON!
I understand your position KB. I think that is a good outlook on things and it is hard to tell where we'll go from here regarding STTK. The shorts have been all over this for months and every time the two misters take their 20k per month salary, it gets worse and worse at these PPS levels. I think we are now at or near the 500K mark, or at least very close. my concern at this time and at this PPS is there is less and less market cap and ability to execute on their business plan and pay down debt without running out of shares. With that being said, I think we could see another RS in the future. The past and current shareholders may have just been another round of funding for the company to meet its needs and they are quite needy to say the least. I think if managements best interest was in the success of the company and its shareholders, it would take a serious pay cut and focus on paying off debt. I'm hoping that the capital generated from the tens of millions of shares that have been added to the float as of late have been utilized to pay down the ASC recap, as well as the 30k per month obligation the company has. If I remember correctly they were obligated to pay 30k per month up until June of 2015 on their 520k line, or maybe that is to be paid to Redwood, I have lost track at this point since I sold. The current PPS may seem like a bargain but remember that another 80% drop could be around the corner if the remaining AS is diluted into OS and the stock is RS. Even at a bid of .0001 and ask of .0002, there is a 50% downside risk when buying on the ask. When your trading in the trips, the downside risk is compounded and losses add up quick, but so do potential gains. I don't think this is all because of management alone, I think the stock has become the subject of massive shorting and because ASC can be granted the right to x amount of shares and can sell them at any price they want, it in turn increases the downside risk even more. I think we have reached the point of no return and the number of remaining OS is not enough at the current PPS to capitalize the business going forward so I feel an increase in AS or an RS is inevitable. I'm interested to see what Redwood does after 10/18 when they have the ability to start to convert.
On another note, the broader market rebounded nicely yesterday after the midweek sell off so I missed the Dow 200+ point gain yesterday as I went to cash on Thursday. Considering I've been riding the Dow since it's low back in March 2009 as well as the S&P and NASDAQ, the last five years have offered stellar gains. Now the question is, when does the music stop, because nothing lasts forever. What have I been up to?. Looking to get back into my own home again. I've been renting since the sale of the house I built in 2012 and sold Jan, 2014. I build and flip and buy and flip both land and real property, houses. But, the wife would like to settle down for the foreseeable future so I'm looking to build one more in the coming new year and stick. Thanks for asking. I hope all remains well with you and all the best to you and yours. : )
Tripcity do da, tripcity day!...
I think your on the right page Alex. It's time for another round of recapitalization. One more split should give them enough capital to finish building their retirement homes.
The markets actions are appropriate considering the likely hood of a World Wide Pandemic.
Checkout the OTCBB homepage. It's all RED.
http://www.otcbb.com/
So what happened, no paint job today?.
Hi NI,
I was just stopping by through my travels. Have been busy with other ventures. I still keep an eye on the streamer but I've been more focused on the broader markets. Although it is where I have done well over the past five years, I think the musics going to stop and I don't want to get caught in that chair. It's time to cash in some chips and cash and treasuries are looking like a safe haven for now until the storm blows over, if... And that's a big "IF".
Hi KB, It's nice to hear from you. I think that was a good move. I have heard from too many economists, analysts as of late, that 2015 is starting to look there could be another recession looming. Considering the double digit gains we have realized since 2009, it's wise to take some chips off the table and turn them in. Good Move!
Your welcome NI. The broader market is sure selling off today. They must be having an "End of Days" sale...
Starting the following day ending the quarter or the fiscal year end, which in the case of STTK, their fiscal YE is 8/31. Then it's 45 days for Q's, 90 days for K's, plus 15 days for NT 10-K's. But, keep in mind that a company can choose to not file for as long as it wants following the release of a form NT 10-K with SEC consequences of course, which none are good. So if their 10-K is not filed on or before December 1st, one could expect to see a form NT 10-K by the end of the day. Then the 10-K should be filed by December 16th at the latest. Hope that helped...
I fully take responsibility for my own actions and decision to invest in this company. Back in April I made that decision and held on until the warning signs started showing up. Then I had no choice but to act accordingly or my losses would have been even worse then they were. I'm disappointed in myself for not doing more DD from the beginning before I leaped without looking. As the Snizzle put it so well in one of his posts, their young and greedy. I hope that in time things change for those of you who believe in the company as strongly as I did. Maybe things will turn around for those who are significantly upside down in their investment. I hope that everything works out in the end and that the company and it's shareholders benefit from the technology and innovation we all strongly believe or believed in. GLTA
Your guess is as good as mine?. I just wanted to share my own experience in dealing with the company to redeem my points and it was very unprofessional to say the least. It almost seemed as if they had to get the tee shirt printed to fulfill my order. It didn't start there, it ended there as all the negative signs have led up to that point and it all started with the last 10-Q and changing the projected date of launch of new apps and partnerships and such, from 8/31/2014 to 8/31/2015. Then, the unrealistic Marble Arch Research report, the companies extensive debt, the exorbitant salaries and the massive dilution as of late. Last but not least, the fact that the door to open communication with the company has been slammed shut. You have to ask yourself this question. Does it a appear as if the company is acting in the best interest of its shareholders?. Not to go off topic, but look at the following PR by an unrealated company. I think this is the very least a company could do to address the concerns of shareholders of a company that has seen a decrease in share value of over 90%...
2014 (ACCESSWIRE via COMTEX) -- New York, NY / ACCESSWIRE / August 28, 2014 / Clean Coal Technologies, Inc. (OTCQB: CCTC) ("CCTI"), an emerging cleaner-energy company utilizing patented technology to convert raw coal into a cleaner burning and more efficient fuel today addressed the unusual trading activity in shares of CCTC and provided the following update.
"The Management of Clean Coal Technologies, Inc., fully shares stockholders' concerns regarding recent unusual trading activity in our stock. Although it has been a strict internal policy to communicate with shareholders only when the Company has consummated material events affecting our business, we take this opportunity to assure all stockholders and investors that the fundamentals of CCTI are stronger than ever. We know of no fundamental development nor rational explanation for the recent share price drop," said Robin Eves, President & CEO. "We remain steadfast in our commitment to execute on our plan and are proceeding according to the expectations we have established.
But not to worry. According to AaronG1234, we will be getting braking news, yah, in May, 5 months ago. Then, back in May, June, July, August and now, September, and tomorrow, October, the music app, RL patent and all the partnerships will be base of $.30 PPS and the Redwood, ASC and that $540k nut will be paid off the PPS is going "To Da Moooooon"!. I have to admit, I was sucked in just like the rest and even I believed all the BS that was getting pumped out there like raw sewage. Live and Learn. Or like most, stay STTucK.
But why?... When I went to redeem my RL points for a tee shirt, it took dealing with three different people and a month to get it. I tried to order it myself via the RL website and it didn't even have a area (check box) to choose what size I wanted. So then I called to let them know what size I wanted to order. They said I would receive a conformation via email, never did. So I let 10 days go by and then I called again. Shirt was never shipped out so I reordered after already ordering it once. They said they would send it out immediately and they would provide a email conformation that it was shipped with a tracking number. Waited two weeks, no shirt. The third time I called, they said they were going to overnight it to me and apologized for the delay. It finally came three days later via USPS, not UPS like they said. It was a total cluster "F" just to get what I ordered. I'm glad I bailed when I did. In the end, it turns out to be one of the most expensive clothing items I had ever paid for between the 159,000 points for listening, watching videos, filling out surveys and the $10k I'm in the hole for with the stock. If I didn't dump when I did, I'd be in the hole for another $5k... Like the Dr. said, next stop for the stream track express will be the trips... GLTA
A DEAD CAT BOUNCE, LOOK OUT BELOW!
I admire your commitment and loyalty to STTK. Keep hanging tough and I'm sure one day your patients will pay off. Nothing would make me happier to see STTK and its long shareholders succeed. All the best to you too...
You don't have to remind me about my feelings from the past. I thought all the things you still think, about the company, and some. What changed my mind was the inaction of the company to address the shareholders accordingly. When it comes down to it, what is written in the companies 10-Q is what it is, and it is, what it is... If you want to look back, reflect on your own posts and feelings, I know what mine "were". You go on and be a crusader and continue to make PPS predictions and talk about PR's and such, as I said, I'm not the only one realizing that this has gone on for months, week after week, this is it! this is the big one!. Yes, sooner or later there will be something, but in the mean time your trying to play Stock God, when you or I really don't know what or when?...
We're not talking about one thing here, we're talking about several things. I still think that the company has the potential to become profitable and succeed "if", and that's a big "IF"... Forget about the non-dilutive line of credit, what about ASC and Redwood... Lets see what happens between now and October 18th, 2014. The potential for another Death Spiral is what I think and I hope I'm wrong for your sake and the sake of the other longs who don't deserve to be in a hole. I truly hope that by this afternoon, tomorrow, next week, next month or next year you can send me a post stating otherwise.
GLTA
I have no selfish wish here. The selfish wish is coming from those you praise. I did what I had to do under the circumstances. If the company proved otherwise, then we wouldn't be having this conversation. Nothing would make me happier then to see the company succeed. I would rather see the company take it's debt seriously and pay it off and take a pay cut to make that possible and then see the PPS go to pennies and buy back in knowing that the company is serious about succeeding, then to see the PPS go to trips and risk buying into another RS. The last shares I sold were 100+% north of the current PPS and I could buy back twice the amount of shares today, the reason I haven't, it's because the company has not had any regard for creating shareholder value. I have seen companies put out PR's stating that the company is working toward creating shareholder value, or maybe something like a comment regarding the unusual trading activity and PPS drop of over 90+%, but they have said nothing, because they don't want to and they don't have to. Putting out a PR to ease shareholder concerns is the least they could do under the circumstances...
Now this post is the meaning of keeping it real. I would bet on this take, before betting on the same hype I've heard time and time again for months now while the PPS has dropped 90+%...
I'm not bashing, just copying and pasting the facts stated in the companies 10-Q. You keep saying the launch of music app is coming and you have been saying it for months. I use to believe you but the company has proven otherwise... Once again, read the 10-Q and see for yourself. Here it is again, read it for yourself. Why would you keep saying week after week that it's coming next week. You have been saying the same things for months now and I'm not the only one who sees it. There are others here that see it too. I know most of this is boiler plate, but the part where the company states, Additionally, the Company anticipates launching several new product offerings and initiating certain new partnerships during the fiscal year ending August 31, 2015.
This is not boiler plate, this is specific to the fact that the company has moved the date of: launching several new product offerings and initiating certain new partnerships from fiscal YE 2014 to FYE 2015.
Keep it real!.
Management is confident but cannot guarantee that additional capital can be raised in order to repay debts and continue operations. During the year ending August 31, 2014, the Company is obligated to make payments on certain operating leases, convertible debts, and a capital lease, among others. Normal operating costs are also significant and include consulting fees, professional fees, product development costs and marketing and sales costs associated with management’s business plan. Since inception and through the date of these financial statements, the Company has successfully raised a significant amount of capital. On April 11, 2013, the Company closed a non-dilutive line of credit financing for $250,000 with an institutional fund. During the nine months ended May 31, 2014, the institutional fund has increased the Company’s line of credit to $520,000. Additionally, the Company anticipates launching several new product offerings and initiating certain new partnerships during the fiscal year ending August 31, 2015. The Company expects those products and partnerships to be profitable but notes that it will require an unknown amount of capital for product development and commercial deployment. The Company will attempt to have its potential partners pay for the majority of these costs but management cannot be certain that arrangement will occur. Management may potentially make a business decision to move forward, delay, or cancel certain partnerships because of the Company’s overall capital needs. Nonetheless, the ability of the Company to continue as a going concern is dependent on the successful execution of the business plan in order to reach break-even and become profitable. If the Company is unable to become profitable and sustain cash flow, the Company could be forced to modify its business operations or possibly cease operations entirely. Management cannot provide any assurances that the Company will be successful in its operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.
It's called pump!
Every time we get a little bump the same BS surfaces... PPS going to pennies and all the other BS I've heard time and time again. Bottom line is there has been too much deception here. First, the launch of new product offerings were going to be by the end of FY 2014, then in the last 10-Q, the company moved the launch to FYE 2015 to cover their ass. Why did the company change the expected date of launch in their most recent 10-Q to "fiscal year end" 2015, because they can. In the mean time, while they continue to drag out the launch date of their "new product offerings" they will continue to let the stock be diluted by outlandish salaries and toxic debt. The business model seems so believable, but that is the whole idea of a scheme to scam shareholders out of their money. They had me for a little while there...
Bottom Line:
Management is confident but cannot guarantee that additional capital can be raised in order to repay debts and continue operations. During the year ending August 31, 2014, the Company is obligated to make payments on certain operating leases, convertible debts, and a capital lease, among others. Normal operating costs are also significant and include consulting fees, professional fees, product development costs and marketing and sales costs associated with management’s business plan. Since inception and through the date of these financial statements, the Company has successfully raised a significant amount of capital. On April 11, 2013, the Company closed a non-dilutive line of credit financing for $250,000 with an institutional fund. During the nine months ended May 31, 2014, the institutional fund has increased the Company’s line of credit to $520,000. Additionally, the Company anticipates launching several new product offerings and initiating certain new partnerships during the fiscal year ending August 31, 2015. The Company expects those products and partnerships to be profitable but notes that it will require an unknown amount of capital for product development and commercial deployment. The Company will attempt to have its potential partners pay for the majority of these costs but management cannot be certain that arrangement will occur. Management may potentially make a business decision to move forward, delay, or cancel certain partnerships because of the Company’s overall capital needs. Nonetheless, the ability of the Company to continue as a going concern is dependent on the successful execution of the business plan in order to reach break-even and become profitable. If the Company is unable to become profitable and sustain cash flow, the Company could be forced to modify its business operations or possibly cease operations entirely. Management cannot provide any assurances that the Company will be successful in its operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.
I'm glad that you are starting to accept the possibility that there could be a problem with credibility here. Has anyone ever tried to contact Opera Media Works or IAS to see if the company has indeed entered into any sort of agreement with these entities?. How about TargetSpot, One World Media Group or China Mobile Entertainment? Has anyone checked to see if the company "Currently" has agreements with any of these entities?. It's starting to seem that things are "not" what they seem... One other thing I've been wondering about and find interesting is Marble Arch Research. Does anyone happen to know who they have a close connection to?. Does anyone understand the meaning of sleeping with the enemy?. Does anyone find this company being talked about on any other boards as much as it is on this one?. Interesting... Do your DD on Marble Arch and I-xyz and there is an interesting connection between the two... The wormhole goes deep...
Has anyone ever tried to redeem their RL points, that is, if anyone has ever gained enough points to be able to order anything from RL. If not, does anyone know anybody that has gained enough RL points to order something from RL and if they did, did they receive what they ordered?. I would be very interested to know... Thanks.
This is at the bottom of the latest 10-Q and there are many contradictions here to say the least. Wouldn't it make sense to just take a pay cut so you wouldn't have to use credit cards from time to time to operate a business?. More then half of this going concern statement could be eliminated if management wasn't so greedy. The reason for this going concern statement is for the sole purpose of being able to bilk shareholders out of their money and use the companies equity as a personal ATM and do it legally.
Going Concern
The Company’s financial statements are prepared using accounting principles generally accepted in the United States of America applicable to a going concern, which contemplates the realization of assets and liquidation of liabilities in the normal course of business. For the nine months ended May 31, 2014, the Company recorded an operating loss of $872,260 and used cash flow from operations of $657,042. As of May 31, 2014, the Company had a working capital deficit of $3,007,324. These factors raise substantial doubt about our ability to continue as a going concern.
Management is confident but cannot guarantee that additional capital can be raised in order to repay debts and continue operations. During the year ending August 31, 2014, the Company is obligated to make payments on certain operating leases, convertible debts, and a capital lease, among others. Normal operating costs are also significant and include consulting fees, professional fees, product development costs and marketing and sales costs associated with management’s business plan. Since inception and through the date of these financial statements, the Company has successfully raised a significant amount of capital. On April 11, 2013, the Company closed a non-dilutive line of credit financing for $250,000 with an institutional fund. During the nine months ended May 31, 2014, the institutional fund has increased the Company’s line of credit to $520,000. Additionally, the Company anticipates launching several new product offerings and initiating certain new partnerships during the fiscal year ending August 31, 2015. The Company expects those products and partnerships to be profitable but notes that it will require an unknown amount of capital for product development and commercial deployment. The Company will attempt to have its potential partners pay for the majority of these costs but management cannot be certain that arrangement will occur. Management may potentially make a business decision to move forward, delay, or cancel certain partnerships because of the Company’s overall capital needs. Nonetheless, the ability of the Company to continue as a going concern is dependent on the successful execution of the business plan in order to reach break-even and become profitable. If the Company is unable to become profitable and sustain cash flow, the Company could be forced to modify its business operations or possibly cease operations entirely. Management cannot provide any assurances that the Company will be successful in its operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.
The Company has only been operating since November 30, 2011. As a result, the Company has an extremely limited credit history. The Company’s Chief Executive Officer, and the Chief Executive Officer of StreamTrack Media, Inc. use their personal credit cards to fund operations on a frequent basis. If the Company did not have access to these credit cards, the Company would have to rely exclusively on external sources of capital. The Company’s external sources of capital are not always readily available. Once the Company’s track record is more established and results of operations are profitable, then external sources of capital should become more readily available. As a result, in time-constrained circumstances, the use of personal credit cards is necessary until such time as the Company is able to build up its own credit-worthiness and access more readily available and significant credit.
One other thing that seems out of line to me... If you have debt up to your ears, why would you pay yourself an outlandish salary, then claim you have to use credit cards to run a business. Obviously greed is a factor here. This is not the way to grow a company. This sounds like pissing in the wind to me...
Working Capital Related Party Financing
The Company has only been operating since November 30, 2011. As a result, the Company has an extremely limited credit history. The Company’s Chief Executive Officer, and the Chief Executive Officer of StreamTrack Media, Inc. use their personal credit cards to fund operations on a frequent basis. If the Company did not have access to these credit cards, the Company would have to rely exclusively on external sources of capital. The Company’s external sources of capital are not always readily available. Once the Company’s track record is more established and results of operations are profitable, then external sources of capital should become more readily available. As a result, in time-constrained circumstances, the use of personal credit cards is necessary until such time as the Company is able to build up its own credit-worthiness and access more readily available and significant credit.
Here it is again...
Company is obligated to make payments on certain operating leases, convertible debts, and a capital lease, among others. Normal operating costs are also significant and include consulting fees, professional fees, product development costs and marketing and sales costs associated with management’s business plan. Since inception and through the date of these financial statements, the Company has successfully raised a significant amount of capital. On April 11, 2013, the Company closed a non-dilutive line of credit financing for $250,000 with an institutional fund. During the nine months ended May 31, 2014, the institutional fund has increased the Company’s line of credit to $520,000. Additionally, the Company anticipates launching several new product offerings and initiating certain new partnerships during the fiscal year ending August 31, 2015. The Company expects those products and partnerships to be profitable but notes that it will require an unknown amount of capital for product development and commercial deployment. The Company will attempt to have its potential partners pay for the majority of these costs but management cannot be certain that arrangement will occur. Management may potentially make a business decision to move forward, delay, or cancel certain partnerships because of the Company’s overall capital needs. Nonetheless, the ability of the Company to continue as a going concern is dependent on the successful execution of the business plan in order to reach break-even and become profitable. If the Company is unable to become profitable and sustain cash flow, the Company could be forced to modify its business operations or possibly cease operations entirely. Management cannot provide any assurances that the Company will be successful in its operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.
I've been hearing about the multiple PR's going back to May and it still hasn't happened. Of course we will eventually get PR's. I thought we would have gotten the StreamTrak music app launch PR back in May but nothing in May, June, July and now half way through August. I would like to know why we went from multiple partnerships by FYE 2014, to FYE 2015 per the last 10-Q?.
Yes... Starting at .0065 after the fruitless 10-Q came out. I could buy back three times the shares I had sold right now on the ask for the same money I netted but I'm not that stupid. Nearly 3 mil on the ask @ .0021 with a bid of .0016. I would have held but the players in this stock are just as greedy as the CEO and the toxic debt holders. I'll wait for the triple Z's to buy back in...
Here you go Forward1213... This is per the companies 10-Q...
Management is confident but cannot guarantee that additional capital can be raised in order to repay debts and continue operations. During the year ending August 31, 2014, the Company is obligated to make payments on certain operating leases, convertible debts, and a capital lease, among others. Normal operating costs are also significant and include consulting fees, professional fees, product development costs and marketing and sales costs associated with management’s business plan. Since inception and through the date of these financial statements, the Company has successfully raised a significant amount of capital. On April 11, 2013, the Company closed a non-dilutive line of credit financing for $250,000 with an institutional fund. During the nine months ended May 31, 2014, the institutional fund has increased the Company’s line of credit to $520,000. Additionally, the Company anticipates launching several new product offerings and initiating certain new partnerships during the fiscal year ending August 31, 2015. The Company expects those products and partnerships to be profitable but notes that it will require an unknown amount of capital for product development and commercial deployment. The Company will attempt to have its potential partners pay for the majority of these costs but management cannot be certain that arrangement will occur. Management may potentially make a business decision to move forward, delay, or cancel certain partnerships because of the Company’s overall capital needs. Nonetheless, the ability of the Company to continue as a going concern is dependent on the successful execution of the business plan in order to reach break-even and become profitable. If the Company is unable to become profitable and sustain cash flow, the Company could be forced to modify its business operations or possibly cease operations entirely. Management cannot provide any assurances that the Company will be successful in its operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.
Forward1213, Read their most recent 10-Q... You will find that they are now talking 8/31/2015. I copied and pasted it right after the 10-Q if you want to look back at my post. I'm positive I saw the date as being 8/31/2015 back upon it's release. That is when I began unloading. I started to unload @ .0065 all the way down to .0032 and I'm glad I did. I had a gut feeling this was going to go down to the .001's back when the 10-Q was released. I just told my brother last week, who is also a shareholder, to wait until the end of this week before buying more, but big brother knows best and bought some more @ .0017 Friday after I told him we were going to see .0013, and what do you know, today STTK dropped another 18%. When he first heard about STTK, from me, D'oh!!! : ( he liked the company for the exception of the 2009 FTC incident involving MH & AG while running another company. In his exact words, he said that if someone was found guilty of wrongful doings in the past, more then likely they will do it again in the future, hence the term, Once a Thief, Always a Thief...
Multi pennies is back, here we go again...
STREAMTRACK, INC
Solution provider for
Agencies and Advertisers
Publishers and Broadcasters
Mobile Providers
Developers
Partners
Our mission is to provide broadcasters and content providers with the tools necessary to maximize their revenue and decrease, or eliminate their expenses. We provide advertisers with cost- effective means to reach their target audience from one source at scale. Our goal is ultimately to provide a great experience for consumers who watch and listen to the content they want through our platforms for free.
http://www.streamtrack.com/
http://streamtrackmedia.com/
http://radioloyalty.com/
http://www.robotfruit.com/
http://streamtrak.com/
http://watchthis.com/
StreamTrack, Inc. (STTK) ("StreamTrack" or the "Company"), announced that it has entered into an Agreement with Integral Ad Science (IAS), the leading global provider of actionable intelligence for buyers and sellers of digital media, to provide brand-safety and viewability measurement solutions across StreamTrack’s platforms. The integration with IAS makes StreamTrack one of the first internet radio platforms to implement measures to monitor its traffic for brand safety and Viewable Impression Measurement Guidelines proposed by the Media Rating Council (MRC).
Since launching the industry's first preventative brand safety solution in 2009, powered by constant growth and innovation, Integral has built a global media valuation platform that is integral to the buying and selling of quality media. It focuses on a comprehensive solution set that enables advertising to appear in quality environments where they receive quality exposure -- and rewards the sell side for providing quality media. It helps drive improved visibility, efficiency, and ROI for players across the digital media landscape. Its media valuation platform is the only technology that scores and evaluates overall media quality on a page level measuring: brand safety, ad viewability, page context, ad clutter, ad collisions, suspicious activity and professionalism. Integral is headquartered in New York City with operations in San Francisco, London, Tokyo and Sydney.