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PRPM .0045, news this am with Heritage Bank!
PRPM Gaining momentum! Propalms, Inc. Receives Order for TSE 6.0 From Heritage Bank
Thursday March 19, 8:31 am ET
MALTON, England, March 19, 2009 (GLOBE NEWSWIRE) -- Propalms, Inc. (OTC BB:PRPM.OB - News) is pleased to announce that the Company has received a purchase order for its TSE 6.0, through its U.S.-based distributor Tridex Systems Inc, from Heritage Bank, headquartered in Jonesboro, Georgia. Heritage Bank ordered 75 licenses.
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Heritage Bank decided to purchase the Propalms TSE 6.0 to increase user productivity bank wide. ``This was primarily a cost-savings initiative for our bank and based on our due diligence, we felt Propalms could give us the WAN efficiencies we needed,'' commented Ted Reagan, IT Director, Heritage Bank.
``We are excited about the relationship we have established with Heritage Bank. We look forward to having the opportunity to expand our reach into the banking and financial industry,'' stated Owen Dukes, CEO of Propalms, Inc.
About Heritage Bank:
For more information about Heritage Bank or its business products, please call 770-478-8881. Heritage Bank, a state chartered commercial bank, has been serving metro Atlanta's Southern Crescent since 1955. The independent community bank features a well-rounded offering of commercial and consumer products, and is an active, involved member of the community it serves. The Bank has six full service offices. The Company's stock is traded on the Over-the-Counter Bulletin Board (OTCBB) under the symbol ``CCFH.OB''. For more information, visit the Heritage Bank website at http://www.heritagebank.com.
About Propalms, Inc.:
YES US NEWS!!!
Propalms, Inc. Receives Order for TSE 6.0 From Heritage Bank
Thursday March 19, 8:31 am ET
MALTON, England, March 19, 2009 (GLOBE NEWSWIRE) -- Propalms, Inc. (OTC BB:PRPM.OB - News) is pleased to announce that the Company has received a purchase order for its TSE 6.0, through its U.S.-based distributor Tridex Systems Inc, from Heritage Bank, headquartered in Jonesboro, Georgia. Heritage Bank ordered 75 licenses.
ADVERTISEMENT
Heritage Bank decided to purchase the Propalms TSE 6.0 to increase user productivity bank wide. ``This was primarily a cost-savings initiative for our bank and based on our due diligence, we felt Propalms could give us the WAN efficiencies we needed,'' commented Ted Reagan, IT Director, Heritage Bank.
``We are excited about the relationship we have established with Heritage Bank. We look forward to having the opportunity to expand our reach into the banking and financial industry,'' stated Owen Dukes, CEO of Propalms, Inc.
About Heritage Bank:
For more information about Heritage Bank or its business products, please call 770-478-8881. Heritage Bank, a state chartered commercial bank, has been serving metro Atlanta's Southern Crescent since 1955. The independent community bank features a well-rounded offering of commercial and consumer products, and is an active, involved member of the community it serves. The Bank has six full service offices. The Company's stock is traded on the Over-the-Counter Bulletin Board (OTCBB) under the symbol ``CCFH.OB''. For more information, visit the Heritage Bank website at http://www.heritagebank.com.
About Propalms, Inc.:
Definitely need numbers! We also need a new IR firm. Hopefully we get some news tomorrow. GlTA
only stock red today for me, again! Atleast they got the Goldstandard with Microsoft. I guess!
R we ever going to go up???????????? MM's are having fun, but not me! Whisp, watcha got??????????????????????????
Was told late January they were working on several possible acquisition candidates. So...U just never know how it will go...
Kath Dukes | Operations Manager | Propalms, Inc.
DDi: +44 1653 605415 | Fax: +44 1653 693040 | Main: +44 1653 696060 | Email: kath.dukes@propalms.com
L8!!!!
Stocky,
I know for sure this has NOT had huge dumping. Hell, the money traded the last couple weeks is pennies! But, following the stock for a while, this has not been normal trading. I talk to Kath Dukes by the way. Especially since they are trying to get the price higher, potentially .10 or more. I think the movement has caught them by surprise, and Kath states to me Propalms was concerned with the trading. They do want to do acquisitions for further growth. So, the stock going higher means alot to them. They think doing a Preferred will help the price and volume. I tend to feel it will be a negative. IMHO!
Getting Microsoft Gold award will further their potential cliental as well.
L8!
No problem Stag!
By the way, nice work on your dd Stock! L8!
Company says they are looking into the dumping. This is bs! apple sucks. happening again, some sucker bought at .009
If anyone wants details on the Preffered Offering, contact Kath Dukes, she will get the info for you and email it right away.
See you in a week!
Anyway to take out the privacy paragraph at the beginning?
'stag0omm', hopefully Propalms will not get pissed at my posting this. Just read it all myself, never seen the beginning where it states it is not to be copied. Oh well, shareholders have a right in my opinion. I am an investor, not daytrader.
By the way, the reason I got this is I was checking into the new Preferred Share offering that just started with Propalms.
L8ER
There were graphs in the original version, but I could not get them posted. Anyway, very impressed and well done. Nice job propalms!!
Here is Propalms Business Plan 2009:
“Our Citrix network was proving to be too costly. We were introduced to TSE and it turned out to be a fantastic alternative for us. Feature rich and easy to use”
Wayne Harris
Baycrest Hospital, Canada
On behalf of
Propalms Ltd
This document is private & confidential and not to be copied, distributed, stored, duplicated or transmitted without the express written permission of Propalms Ltd
2009 Propalms Ltd
Propalms Ltd Unit 4 Park Farm Courtyard Easthorpe Malton North Yorkshire YO17 6QX
Tel: +44 (0) 1653 696060 Fax: +44 (0) 1653 693040 Web: www,propalms.com Email: info@propalms.com
Registered in England no; 04303087
TABLE OF CONTENTS
Table of Contents.........................................................................................2
Introduction.................................................................................................3
Our Goal.......................................................................................................3
Our Vision.....................................................................................................3
TSE Product..................................................................................................3
Customers....................................................................................................4
Major Opportunities.....................................................................................5
Market Size & Trends...................................................................................6
Estimated Market Share...............................................................................6
Competition..................................................................................................6
Basis of Operation.........................................................................................8
Management & Staff....................................................................................9
Investment...................................................................................................10
Growth.........................................................................................................11
Marketing Spend Over Last 12 Months.........................................................18
Marketing Plan.............................................................................................22
Proposed Marketing Budgets.......................................................................27
Revenues from Proposed Marketing 2008/09..............................................28
Expected Results from Proposed Marketing.................................................29
Product Pricing & Licensing..........................................................................34
Previous Years Growth – Without Marketing Investment.............................37
Positioned for Success.................................................................................38
“As an IT service provider with a number of clients in the SMB marketplace, Propalms TSE is a revelation. It allows us to implement a corporate level IT solution for clients with satellite and remote offices at very affordable costs. We can also work with larger clients and compete against Citrix proposals too”.
Sean Elliot
Director, Network ROI Ltd, UK
INTRODUCTION
Propalms Inc is a US based publicly listed company (OTCBB.PRPM). www.propalms.com
With over 1500 customers worldwide, 250,000 concurrent users, and partners globally, Propalms is now recognised as a fast growing player in the Server Based Computing and Virtual Desktop and Virtual Private Network market.
OUR GOAL
Propalms believe with the right investment capital, it can become a $20 - $30 million dollar turnover vendor in three - four years, and a real competitor to Citrix, the market leader.
OUR VISION
Propalms vision is to focus on its award winning TSE software, and continue to develop innovative products for the Server-Based global market, from the SMB to the large enterprise.
Propalms is determined to leverage its certified distribution partners around the world, and build upon its growing customer base to create a focused IP software service company.
TSE PRODUCT
The TSE product is designed to suit the needs of all sizes of organisations from 5 to 50,000 plus users. TSE is an intricate management tool and was developed over a period of some three years by its original owner New Moon Inc., at a cost estimated to be $30 million. It is functionally comparable to a similar product developed and sold by the market leader Citrix Systems Inc.
Customers have found TSE to be easier to use, faster to implement, cheaper to maintain than other similar software, which is important to small and medium sized companies or governmental offices as well as large enterprise organizations that are looking to reduce their IT infrastructure costs.
A new version TSE 6.0 is soon to be released, that will be compatible with the recently launched Microsoft Windows 2008 Server Operating System, as well as providing a range of new features leveraging the Microsoft Operating System.
“We experienced many printing issues with Citrix. We implemented Propalms TSE very quickly and it resolved everything”.
Greg Deyell
Town of Caledon, Canada
CUSTOMERS
Propalms is committed to a channel policy. We only sell our software through authorised distributors.
Propalms has 34 distributors covering 42 different countries
Currently Propalms product sells into three types of customers.
• Independent software Vendors (ISV) who develop their own software and require it to run on Microsoft Windows 2000/2003 as a server based computing system.
• Application Service Providers (ASP) who host and deliver centrally managed applications. They typically rent applications software from the provider on a per user per month basis and charge their customer accordingly. Propalms TSE gives the ASP the ability to provide application delivery to its customers.
• End users who can have any number of desktop computers.
Propalms sells directly to ISVs and ASPs and through its worldwide network of distributors and resellers to end users.
End users are from both the public and private sectors and typically have between 5 and 5000 desktop computers in their organisation. Examples of current users by industry are:
• Manufacturing Dow Corning
• Software Houses McCracken Financial Software
• Local Government State of Wyoming
• Telecoms Manx Telecom
• Communications Bulldog Communications
• Health Care Pacific Healthcare
• Educational Establishments University of Michigan
• Legal Superior Court of California
• Charitable organisations Alzheimer’s Association
• Banking Banco Espirito Santo
• International Groups John Swire & Sons
“Good quality and price. All that you need to take advantage of your Terminal Server environment”.
Oscar Monrio
Banco Espirito Santo, Spain
MAJOR OPPORTUNITIES
• Toyota Worldwide
Toyota Group has been testing Propalms for the last 18 months. They have more than 400,000 personal computers worldwide, and we have 5 active pilots running in Toyota companies, the biggest is Denso. Testing of their internal applications is extensive and so far all of these pilots are running well. We expect to close the first full roll out deal in the next 6-8 months, which is for a total of 5,000 users, with revenue of $220,000. It is expected that Toyota will deploy TSE to a minimum of 60-70% of their pc’s worldwide, with a projected revenue to Propalms of approx $10M.
• Ibaraki Prefectural (Japan)
Ibaraki Prefectural are a very large corporate with over 100,000 personal computers they have purchased Propalms for a large scale pilot in one of their divisions. The pilot phase is progressing well. If they decide to roll out companywide the projected revenue to Propalms is approx $1M.
• DTDC (India)
DTDC are a major courier company in India (www.dtdc.biz). They have been piloting Propalms for the last three months and made the decision to move ahead with deployment. We are expecting our first order for 500 users in the next 4 – 6 weeks, with revenue to Propalms of $30,000. This will be our first major deal in this new market.
• Price Waterhouse Coopers (Canada)
PWC in Canada have purchased 250 users of Propalms TSE and we are expecting this to roll out to a potential 4500 users by end of 2008 with expected revenue to Propalms of $170,000.
• Rexel Senate (UK & France)
Rexel Senate have purchased 250 users in the UK. They are looking to role this out to a further 750 users this year, with revenue to Propalms of $99,000. There is then a further opportunity to competitively upgrade 5000 Citrix users in their head office in France, which if successful expected revenue to Propalms would be $200,000.
• Reliance is one of India largest businesses, it has more than 40,000 personal computers. Propalms has been working with Alliance for the past 10 months and are expecting the first order for the first 1,250 users which will give a revenue of $60,000.00 and could have a potential revenue to Propalms of $2 million.
MARKET SIZE & TRENDS
The potential market for Microsoft server based computing (SBC) software, also known as thin client software solutions, is estimated to be circa $4.5 billion in 2008. This estimate is based on Propalms’ knowledge of the market and interpretation of Microsoft’s and Citrix accounts.
Citrix reported total sales revenue of $1.39 billion in 2008. It is estimated that sales of SBC accounted for some 50% of the total at $695 million, representing a 15.44% penetration of the potential market.
In June 2007, Richard Edwards, Research Analyst at Butler Group, stated that “The server based computing market is currently growing at 30% year on year.”
He also stated that “Thin client appliances still only account for 1% of all desktop devices. Every single thin client needs to use SBC”.
A major benefit to Propalms is Citrix intensive marketing program which has been the driving force in educating the market to the benefits of SBC over the last decade
ESTIMATED MARKET SHARE
The product Propalms TSE Version 6.0 has comparable functionality to Citrix as well as greater speed and simpler installation processes. However Propalms low cost base enables it to offer its product at a much lower competitive price than Citrix, currently some 50% less per user. The maintenance cost for any potential customer is also substantially reduced. With the total cost of ownership for all organizations a priority, Propalms is able to substantially win more new customers across a broad range of Industry and Government.
Propalms through its network of distributors and resellers is typically targeting medium size organisations with up to 1500 users. Citrix mainly target organisations with a larger number of users and consequently they are not currently a significant competitor threat to Propalms.
COMPETITION
The market for SBC was started by and is dominated by Citrix who developed the first SBC product. Citrix have continued to develop the product and the market from the late 1990s and have maintained their position as the major worldwide supplier. Their total reported revenue in 2008 was $1.39 billion with sales of SBC being an estimated $695 million. They reported spending $108 million dollars on research and development have offices in 22 countries and more than 6200 channel and alliance partners in 100 countries.
There are now a small number of other providers who have followed Citrix into the SBC market but they do not appear to have gained any significant share. The key ones are referred to below.
• Jetro Technologies Limited is a privately owned company based in Israel. They have a number of distributors but to date none of Propalms distributors have reported any activity amongst their customers and prospective customers.
• Ericom Software Limited is a publicly owned company based in Israel. They have recently developed a SBC software solution and as of now have not made any significant sales.
• GraphOn Inc, (GOJO.OB) based in California is a publicly quoted company. They focus on selling their solution in the Unix market, to a very select group of customers.
• Provision Networks Inc, based in U.S.A. They have recently been purchased by QUEST Software (QSFT) for an undisclosed amount.
• Microsoft’s 2003 and 2008 Terminal Services Edition offers a thin client solution that can be sold in its own right and is most suitable for organisations with 5 to10 users running a single server.
“We evaluated both Citrix & TSE software and found that TSE was much simpler to use and gave us all the functionality of Citrix at a fraction of the cost. TSE software is so easy to use that our staff were up and running in no time. The simplicity of the solution, combined with the local printing capability as well as extreme cost effectiveness, were all factors in our decision to implement the new server - based computing model”.
Keith Rich
IT Director, Hancock County Schools, USA
BASIS OF OPERATION
Propalms currently operates from three locations. The head office is in Malton, North Yorkshire UK, where the management team and administration are based together the UK technical support staff. There is a sales office in London UK where one of the directors is based. The technical development and support team are based in Pune, India.
All the offices are leasehold on flexible terms.
Technical and administrative staff is readily available to recruit in North Yorkshire. The area benefits from a local university providing a stream of graduates in computer sciences looking for employment.
Propalms owns and operates its own computer system to support TSE and to run its administration and accounting.
Monthly management accounts are produced from the Sage Accounting system and annual financial statements by the company’s auditor.
We do not plan to increase our general operational costs greatly, as our infrastructure is in place to take us to the next growth level, the only potential additional costs would be in new sales staff, which we would look to increase organically. In December 2007 we moved to new premises to accommodate our planned growth.
Monthly Operational/Fixed Costs
Staff Salaries/PAYE/NI $32,000
Support & Development India $30,000
Office Rent $1,086
Rates $550
Phone, Electricity & Utilities $3,000
Insurance Policies $1,260
On Line Software Services $1,000
HSBC Loan $2,000
TOTAL COSTS $70,896
“We set up several City applications to run on TSE, including PeopleSoft and nVision. Eight physical sites were configured and the results were beyond expectations”.
Wayne Rice
City of Kingston, Canada
MANAGEMENT & STAFF
DIRECTORS:
Propalms currently has two directors and one non executive director:
Owen Dukes, Chief Executive Officer
Robert Zysblat, President and Chief Financial Officer
Nakul Sood, Non Executive board member, heads up the development team in Pune, India
The director’s backgrounds are:
Owen Dukes. Aged 41 has spent the whole of his business career in the software industry. He started as a software engineer with a leading distributor of networking software and then moved into technical sales management with a leading Microsoft partner. He then joined an international software vendor to manage its worldwide distribution network. In October 2001 he founded Propalms Limited as a distributor of internet filtering software. In April 2003 Propalms acquired Arc Technology Distribution Limited a distributor of connectivity, networking and security software which was sold in July 2005.
Robert Zysblat. Aged 52 years has spent the last 27 years in the software industry. His first role was as part of a team that created within the year 1984 a world leading computer game company and which was sold to the Virgin Group. Subsequently he has acquired, developed and sold a number of software companies where he has been the C.E.O. He has gained considerable experience of devising and implementing strategies for successful growth and has gained extensive general and financial management expertise.
Nakul Sood is responsible for the development and support team in Pune, India. He has many years experience in support and development and also runs a successful out sourcing company called Aloha Technologies which currently employs more than 100 developers.
MANAGEMENT TEAM:
Kath Dukes VP of Sales and Marketing aged 44 years has spent the last 24 years in the software industry. The 13 years prior to working for Propalms were spent as Sales Manager for Phoenix Software which grew under her guidance from $1 million dollars to $100 million dollars turnover.
Matt Malarkey VP of Technology aged 31 years, trained as a software engineer and is fully Microsoft and Citrix certified. He has extensive consultancy knowledge as he coordinated many large deployments in the SBC market space.
“We went with Propalms because of the personal support given by Tridex and Propalms. Citrix has become so large and inflexible that we cannot see how any small to mid-size organization could continue with their product and lack-luster support. Propalms and Tridex makes for a winning team for Inland,” stated Kevin M. Cash, Director of Information Services of Inland Diesel, Inc.
INVESTMENT
The investment required by Propalms is as follows:-
Year One
$1.7 M To Be Spent on Product Marketing
$0.3 M Contingency
$2.0 M TOTAL INVESTMENT REQUIRED
Year Two
$2.55 M To Be Spent on Product Marketing
$0.45 M Contingency
$3.0 M TOTAL INVESTMENT REQUIRED
Year Three
$3.40M To Be Spent on Product Marketing
$0.60M Contingency
$4.00M TOTAL INVESTMENT REQUIRED
“Having had experience of both TSE 4 and TSE 5, 5 is streets ahead and fixes loads if not all the key bugs with its predecessor. Also, there's the new Ingenica Uniprint support built into the license and having used this now on a couple of sites, I can confirm that this is a fantastic addition and makes the overall product even more of a bargain than it was before”.
Simon Guest MSc
Managing Director, Perfect Penguin I.T. Ltd. UK
GROWTH
If the required investment is secured, through a well planned marketing strategy which will focus on proven and tangible lead generation activities, website promotion and product marketing along with further expansion into 3 key routes to market, this will enable strong company growth.
Routes to Market:
1. Distribution - Expanding our existing distribution and reseller channels across the globe – 95% of our business comes through the channel and we plan to double the number of distribution points we have over the next 12 months. We have employed two new members of staff in the UK and their sole focus is to call distributors and get them to take part in one of our web demo’s with a view to taking on distribution of our products, these staff have been working on this for the past month and we have had the following results:-
Demos given:-
Company Name Country
Sedicom Poland
Sedicom Denmark
Micorde Russia
YBP Israel
Portland Europe Netherlands
Getech Europe Netherlands
Sphinx Computer Germany
Maxit Computer Services Ireland
Dakel Information S.A Spain
Lindist.SE Sweden
Interact Belgium
Hayat Biligi Turkey
Kvazar-Micro Hugary Kft Hungary
Disztributor.hu Zrt Hungary
Info-quest Greece
Techmex S.A Poland
ITK Pro Italy
Unidirect Spain
Inuit Sweden
Distri-net Switzerland
Mensys Netherlands
Copaco Netherlands
Prosperintelligence Austria
S-inn Austria
IDEP Argentina
Azlan Tech Data Germany
From this point they are targeted to make an appointment to discuss signing a contract, making a commitment to have us train their sales and technical staff and to start putting together a sales and marketing plan.
New contracts signed in 2008:-
YBB – Israel
Unidirect – Spain
Lyontech – Kenya
CR Connect IVIDAD – Costa Rica
ITBC – Poland
Sedcom- Poland
Copaco-Netherlands
Getech – UK
Lindist- Sweden
Teqdis-India
Xseed-India
Mensys – Netherlands
Axial Networks (Propalms Australia) – Australia
I’m very excited about the new distribution contract. I feel there is a demand for the TSE products and solutions, which has the capacity to deliver applications in a cost effective manner in India,” stated Jay Savoor, CEO of TEQDIS.
2. ISV & ASP – Focussing on other ISV’s and ASP’s to use Propalms TSE as an application delivery tool, for their own “software as a service” hosted offerings.
Without any marketing input we have successfully won the following ASP customers. ASP is where they host applications and rent them to customers and use Propalms TSE to deliver those applications to their end users. We have devised a separate licensing model for the ASP which is based on a monthly rental subscription of our software.
Details of the ASP licensing modal shown below:
ASP Non-Perpetual License Subscription Agreement
Propalms recognises that the “Application Service Provision” market is a growing market and that TSE is the ideal affordable vehicle to be used for remote application deployment and management of your ASP services.
The Propalms TSE ASP non-perpetual license agreement is a form of rental agreement that gives you the right to use Propalms software. Benefits include lower costs and built-in Software Maintenance, which means you automatically receive any upgrades to product(s) that are released during the term of your agreement.
To continue using the software once your agreement expires, you can either renew the agreement or choose to buy the perpetual rights. If you choose not to renew or buy, you must remove all of the software from your systems.
Do you qualify for an ASP Subscription Agreement?
To qualify for an ASP Subscription Agreement, you must be hosting software and billing to end users on a monthly basis.
How does it work?
• Month by month contract term.
• A minimum of 5 users required.
• The ASP Subscription Agreement is non-perpetual - you can use the software for the period of the agreement and can upgrade to latest version as required during the term.
• You pay a fixed price per user, per month, based on the price banding for the number of users covered.
How can a Propalms TSE Subscription Agreement help you?
Propalms provides its biggest discounts to customers who buy subscription licenses. An ASP Subscription Agreement gives you important business advantages; this means you have:
• Lower up front capital payment.
• The flexibility to accommodate user increases or decreases on your ASP Platform.
• As your business grows you can take advantage of further discounts in our price banding.
Price Bands:
User Breaks Sterling USD
5 – 249 Users £4.00 $7.15
250 – 499 Users £3.60 $6.40
500 – 999 Users £3.25 $5.85
1000 – 1999 Users £3.00 $5.40
2000 – 4999 Users £2.80 $4.80
5000 + Users £2.60 $4.60
This is model is not used by any of our competitors and gives Propalms a unique advantage.
ASP WINS:
Inter Access – www.interaccess.nl – Inter Access who are based in Holland are one of the largest IBM outsourcing companies in Europe they have chosen Propalms TSE and now have 1200 users on their system which should grow to 5000 within the next 12 months.
Focus-IT – www.focusITinc.com.-USA Focus IT is one of the fastest growing ASP in the US offering application delivery into the SMB space
Stream Group – www.stream-group.nl - Holland. Stream Group is constantly developing new concepts for state-of-the-art technologies. Interactive television and
high quality (internet) communication services. Ground breaking ideas. Solutions which people can work with and - equally important - solutions they enjoy working with.
Console AS –http://www.consoll.no - Norway
IT Wire It Services – www.wireditservices.ne -UK
ITSmagic -http://www.its-magic.net/ - UK
Futec -http://www.futec.nl/ - Netherlands
“It is invaluable to the company that we can easily deliver applications and secure remote access anytime, anywhere for our customers. We are extremely pleased with the features of TSE and intend to purchase additional licenses in the future as we add customers and grow as a company,” stated Josh Bopp, President of focusIT.
3. ISV This is where Propalms partners with other Independent Application Vendors to either bundle our software with theirs to help them achieve multi user sales or where they intend to host their software and rent it as a software as a service model.
Customer wins include:-
PCA - Japan www.pca.co.jp. PCA are the 2nd largest accounts software producer in Japan they were one of the first ISV Propalms signed an agreement with. They bundle Propalms TSE with every multi user sale of their software. Although these tend to be small user count orders typically between 5 users and 25 users we have received hundreds of individual orders.
Yayoi – Japan www.yayoi.cn. Yayoi is Japans largest Account software house with over 400,000 small and medium sized businesses using the product. Propalms signed a contract with them in 2007 to bundle Propalms to all Multi User customers of Yayoi. We have also worked with them to build a hosted environment where they can offer a “software as a service” model. We are expecting to see significant revenue over the next 12 -18 months, they estimate $500,000 spend to Propalms.
Sound Solutions – USA www.sound-solutions.biz/. Use Propalms TSE to deliver their software into the banking sector. Propalms through Sound Solutions has signed 11 regional banks in the US market. There is potential to expand this to 35 regional banks over the next 12 months.
DocuTAP – USA http://urgentcareemr.com. Integrating the latest technology, DocuTAP software allows physicians to access and document patient information at the point of care using a wireless handheld computer. The complete DocuTAP solution consists of DocuTAP software and a variety of supporting services. DocuTAP are averaging 4 – 6 new orders per month into the health sector.
Infor- USA www.infor.com. Infor are one of the fastest growing software companies in the world. The have purchased 23 companies and brought them into the group over the last four years to give them a combined revenue of $3.75 billion US. We have been allowed to partner with them and attended their Inforum show held in Las Vegas. We have signed up 26 infor customers with licence counts ranging from 30 -150 users and an approximate revenue of $116,000 US. Also at this point we are working on another 9 potential deals. However Infor are now insisting we become a certified partner to work closer with them and to carry on working the shows, this would cost Propalms in excess of $25,000 US (we do not have the budget from cash flow at this point )
Propalms are dealing with some other ISV’s however there are thousands of ISV just in the US who are looking for a cost effective, easy to install, easy to manage solution
That will help them deliver their applications to their customers. We have proved in more than one region that there is a strong market for our product into the ISV market space we just need marketing capital to help make this happen.
4. OEM – To secure OEM contract deals with other software and hardware manufacturers.
There is a huge opportunity for Propalms to have OEM agreements with Server Manufacturers such as Dell, HP and IBM. However at this point we have not had the man power or marketing budget to even start this process.
“The Stream-Group chose Propalms TSE web-enabling software because of the cost and ease of implementation. TSE is the key to centrally managing and delivering applications across the web”
George A.Goudsmit of Stream-Group, NL
FORECASTED GROWTH WITH INVESTMENT :
Year 1
Q1 Q2 Q3 Q4 TOTAL SALES
$550,000 $800,000 $1,200,000 $1,600,000 $4,150,000
Year 2
Q1 Q2 Q3 Q4 TOTAL SALES
$1,900,000 $2,300,000 $2,700,000 $3,100,000 $10,000,000
Year 3
Q1 Q2 Q3 Q4 TOTAL SALES
$3,600,000 $4,400,000 $5,700,000 $6,300,000 $20,000,000
“Choosing Propalms TSE was an easy decision for us. With the industry that we are in, it is important that we have constant contact between our locations, employees and suppliers, and Propalms has solved all of the communication problems we were having beforehand. Also the Propalms solution was much more cost effective then Citrix which we were using at the time. Tridex Systems, the US distributor of the Propalms product, was very helpful during the entire evaluation/installation process and provided us with implementation assistance, training and support” stated Nelson Picard, Vice President of IT of Hisco, Inc.
MARKETING SPEND OVER LAST TWELVE MONTHS
EMARKETING
Emedia – We ran three campaigns in the US February 2008, September 2008 and November 2008. Each of these campaigns cost $5000.00 for a guaranteed 100 downloads from our website. Details of who downloaded are captured and these contacts were all called within two days and offered online web demo’s via webex.
From the 300 down loads we have received the following results:-
February 2008 – 100 Leads
From the 100 download leads we received from this campaign we have the following prospects:
Jenkins Brick 20 Users
Finn Corp 60 Users
Alpha Circuits 25 Users
Blue Linux 100 Users
Comprehensive Health 100 Users
Amalgamated Insurance 30 Users
Tellfair Schools 150 Users
Ocean Reef Club 150 Users
September 2008 - 100 Leads
From this campaign we signed up three new resellers called Hensley, Mitech, Logic and three prospective resellers Triad, AIS, CCT.
On the end user side we have the following interest:-
IHS - Big ASP with 3000 users - Had first demo interested in possible pilot
YKHC - healthcare facility in Alaska - did demo - sent proposal for 25/50 users - said call back in June when he has a budget
Hawaii Convention Centre - Demo and proposal - also said call back this summer when they have some budget -25 users
Groendyke Transport - demo - has 200+ Citrix older licenses- demo went well hoping to get to pilot
Wisconsin Eye Clinic - 70 Citrix users – had demo interested in pilot
Hay House Inc purchased 20 users revenue of $1397.00.
November 2008 – 100 Leads
From the 100 download leads we received from this campaign we have the following prospects:
Aventine Energy 10 Users
SAXA 5 Users
Care South 150-250 Users
Precision Computer 25-50 Users
Class Produce 100 Users
Spencer Hospital 75 Users
Virtual Care 100+++ Users
MICROSOFT SHOWS
As a Microsoft Certified ISV Partner we are able to get involved in joint marketing with them and also sponsor their shows. This year we have so far been a Bronze sponsor at three of there shows in the US.
LA Show - 27th February 2008
Los Angeles show was held at the LA Convention Centre we collected 94 leads. Of those leads 20 were US Microsoft resellers and the rest were end users. We have signed up 5 new quality resellers signed with potential of 4 more. We have also given 15 web demos with the result that we have one active pilot with LA County who have now committed to purchase 150 users in July as soon as they have budget with revenue of $5000.00. We also have several other live prospects from the show that we hope will move into Pilot. The cost of this show excluding travel was $3000.00
Dallas Show - 8th April 2008
This event took place at the Dallas convention Centre we collected 148 leads. Of those 23 were resellers and the rest were end users. We have so far signed up two resellers and given 8 web demos. We have given a web demo 9th May 2008 to General Motors Finance Department, they are an existing Citrix user with 2,500 users, and they have potential revenue to Propalms of $44,000.
Atlanta Show - 29th April 2008
This event took place in the Atlanta Convention Centre we collected 131 leads. At this point it is difficult to give full feedback on this as it has just taken place. We email all of the show leads a letter within two days of the show thanking them for attending and visiting our booth. We then telemarket them to offer them a web demo of our technology. We then send out a brochure and paper detailing how we add functionality to the Microsoft platform the following week.
Partner shows work well for Propalms please refer to Infor (Page 15) we made significant revenue and customer wins from their Inforum event.
Propalms should have committed to all the above Microsoft launch show events (20 in the US this year). We should have also attended the event in the rest of the world which we could have co funded the costs with our distribution partners in key areas. However we did not have the marketing budget to do this.
FUNDED HEAD
Propalms funds a sales person (Patrick McBride) at Tridex Systems who are our US distributor. Patrick is responsible for the recruiting and training of new resellers in the US and to help them achieve end user sales. The cost of this to Propalms is $43,999.92 per annum. Patrick joined Propalms in November 2005, since then he has successfully recruited over 100 new resellers in the US. Please see results below:
2006 2007 2008
PO Qty PO Amt PO Qty PO Amt PO Qty PO Amt
Q1 January Maintenance 17 $300 97 $1,873
New 124 $7,847 661 $27,022 88 $5,511
Total 124 $7,847 678 $27,323 185 $7,384
February Maintenance 125 $2,063 40 $818 50 $950
New 31 $1,964 27 $1,971 120 $8,828
Total 156 $4,026 67 $2,788 170 $9,777
March Maintenance 47 $964 252 $5420
New 87 $5,167 193 $13,316 125 $7,231
Total 87 $5,168 240 $14,280 377 $12,651
Total 367 $17,040 985 $44,391 732 $29,812
Q2 April Maintenance 460 $6,424
New 138 $7,620 93 $6,853
Total 138 $7,620 553 $13,277
May Maintenance 25 $784 97 $2,280
New 106 $4,807 256 $10,627
Total 131 $5,591 353 $12,907
June Maintenance 165 $1,530 151 $2,388
New 141 $7,290 107 $5,282
Total 306 $8,820 258 $7,670
Total 575 $22,031 1,164 $33,853
Q3 July Maintenance 50 $889 128 $3,116
New 173 $9,735 804 $28,097
Total 223 $10,624 932 $31,212
August Maintenance 105 $1,994 485 $7,605
New 312 $10,491 594 $35,292
Total 417 $12,435 1,079 $42,897
September Maintenance 95 $2,048
New 58 $3,891 289 $19,912
Total 58 $3,891 384 $21,959
Total 689 $26,950 2,395 $96,069
Q4 October Maintenance 65 $1,716 55 $756
New 110 $7,653 61 $3,827
Total 175 $9,370 116 $4,582
November Maintenance 475 $6,883 297 $4,151
New 14 $823 55 $3,985
Total 489 $7,706 352 $8,136
December Maintenance 135 $2,275 41 $812
New 386 $12,325 232 $10,235
Total 521 $14,600 273 $11,048
Total 1,185 $31,675 741 $23,766
TOTAL 2,825 $97,696 5,285 $198,079 732 $29,812
Conclusion – for an out lay of $106,333.14 we have received revenue of $325,587.00. Note this is not our total revenue or licence sales in the US but just relates to deals directly brought in by Patrick McBride.
Also Note, Patrick has had limited marketing funds to help recruit and work with his partners.
We’ve been deploying the TSE product over the past several years and found it to be a very cost effective means to enhance Terminal Services capabilities and provide our clients the flexibility to securely and easily access their applications at anytime from anywhere” says Peter Teichert, Vice President of Operations for Advansys, Inc. “We are also pleased that Propalms continues to invest in the product to add new features and further expand its capabilities.”
MARKETING PLAN
Our marketing plan focuses on key sales and marketing initiatives, many of these are internet based marketing strategies, which have proven results. Our objective when undertaking these marketing activities is to generate as many “web downloads” and undertake as many “on line web demos” as possible, as these tend to secure more sales conversions than any other kind of lead.
WEBSITE – www.propalms.com
Propalms website is our shop window to the world. Our TSE product is freely downloadable as a fully functional 30 day evaluation. We have produced slow growth in the number of people visiting due to the lack of sustained marketing activity.
Actual Web Traffic Analysis - Last 24 Months:
Increasing web site traffic is the aim, to direct more prospective customers to our website which offers a whole host of web based sales tools and resources, from on line demonstrations and product information to being able to download live trial versions of our software.
month visitors returning visits referred searching pageviews visit time (avg)
December 2008 2,362 387 3,179 1,285 906 8,713 02m 37s
November 2008 2,608 471 3,713 1,487 958 10,267 02m 38s
October 2008 2,724 516 3,882 1,526 1,073 11,642 02m 51s
September 2008 2,899 561 4,437 1,414 912 13,430 03m 02s
August 2008 2,686 538 4,300 1,345 927 14,298 03m 50s
July 2008 2,500 488 3,717 1,348 905 11,669 04m 17s
June 2008 2,543 455 3,632 1,341 885 10,867 03m 03s
May 2008 2,746 522 4,147 1,572 1,004 15,511 03m 35s
April 2008 2,493 478 3,681 1,451 957 12,081 03m 15s
March 2008 2,586 499 3,823 1,533 1,057 13,206 03m 26s
February 2008 2,551 473 3,703 1,451 968 12,264 03m 10s
January 2008 2,768 484 3,986 1,668 1,121 12,657 03m 03s
December 2007 2,201 387 3,151 1,263 895 10,304 03m 14s
November 2007 2,268 441 3,237 1,325 911 10,249 02m 56s
October 2007 2,558 505 3,747 1,402 909 12,467 03m 14s
September 2007 2,239 428 3,068 1,200 808 10,298 03m 09s
August 2007 2,312 456 3,279 1,263 871 10,897 03m 10s
July 2007 2,238 449 3,194 1,249 828 11,029 03m 23s
June 2007 2,079 403 3,086 1,290 796 10,453 03m 17s
May 2007 2,369 448 3,437 1,458 912 11,888 03m 14s
April 2007 1,893 364 2,758 1,144 738 9,559 03m 14s
March 2007 2,296 447 3,423 1,350 801 12,137 03m 16s
February 2007 1,911 383 3,003 1,176 597 11,123 03m 21s
January 2007 1,831 371 2,751 1,130 637 9,715 03m 11s
December 2006 1,927 303 2,683 1,229 681 9,272 03m 11s
Our chosen website marketing strategies are:
• Website optimisation; inserting key words and phrases within our website, which when a prospect searches via various search engines, ensures that Propalms website is always presented to them.
• Google Adwords; Pay-per-click advertising is becoming increasingly more available with web companies like Google and Overture and is very effective in driving people to the desired website. The most important issue with pay-per-click is to target the correct search phrase, include brand names and the like, but most importantly; they lead the browser through to a relevant web page and doesn’t generate “bounce”.
• Partner Sponsorship; There is a number of “Server Based Computing Industry” websites that are a valuable source of information for clients involved or interested in this kind of technology. These sites include www.brianmadden.com www.dabcc.com and www.MSTerminalservices.org . We need to have a presence on these sites in order to raise our profile considerably amongst industry professionals.
• Interactive Chat; This is a really great tool, whereby if a browser is clicking around our site, we can engage in an online, real time “chat” with them to establish their interest and point them in the right direction to find what they are looking for on the site. This will allow maximum customer retention.
• Domain Name Registration; Register as many worldwide domain extensions as possible in order to show a “global” web presence.
• Website Language Localisation; Translate our website into as many languages as possible in order to show a “global” presence and courtesy to clients around the world. To coincide with worldwide domain extension registrations.
• Website Design; Continual refresh and update of our website to ensure maximum return visits, retain customer/prospect interest and become a valuable source of information for both our customers and prospects.
We have operational, financial and administrative software that must be accessed in all our facilities. That’s why our decision is to use Propalms TSE as the solution to be fully connected to all of our facilities and employees,” stated Rafael Plazas Hernández, Development and Research Vice President of Blue Cargo Group.
EMARKETING
Emarketing is the “media” of today, with direct hits to the right contacts, giving us traceable leads and a return on our investment that can be measured.
• Emedia/ITMedia/Redmond; Many IT professionals subscribe to various industry news and sales resources. We have used a number of these resource/companies to promote our products, with proven results. They work on a “cost per lead” basis, our campaigns would usually focus around getting the prospects to download our evaluation/trial software or take an on line web demo, which is then followed up by our telesales team.
Example – We have run three campaigns in the US with EMedia in
• Eshots; either working with our channel partners OR using our own CRM data, we can eshot our prospects on a regular basis to promote products and communicate our message.
DIRECT MAIL
Providing there is a tight control on the return on investment, direct mailings can be a very effective marketing tool. It is important to understand how effective a direct mail campaign is, and the best way of gauging this is through telemarketing, therefore it is our intention to run direct mail campaigns in conjunction with telemarketing campaigns. Direct mailers typically do not work without a follow up. We will target the following markets with direct mail campaigns:
• Resellers; to assist our distribution channel to grow its Propalms reseller base.
• End Users; to generate end user leads across all market sectors, which we can qualify and pass to our channel for appropriate follow up and close.
• ISV’s; this market is a relatively un tapped market for us and represents a huge opportunity for us. Propalms TSE is a very attractive proposition for ISV’s to deliver their own applications, via server based computing, for relatively low initial outlay compared to that of our main competitors.
• ASP Hosting Companies; this market is a relatively untapped market for us and represents a huge opportunity for us. Propalms TSE is a very attractive proposition for ASP Hosting companies to deliver their services, via server based computing, for relatively low initial outlay compared to that of our main competitors.
• OEM; Targeting “Original Equipment Manufacturers” to promote our product to be bundled with their software or systems. This is usually done via a formal “OEM Contract”.
“We are pleased to have been awarded Premier Partner Status with Propalms. Their product TSE is a solid reliable technology platform for the delivery of applications. More importantly as a value added reseller selling complete end to end solutions Propalms TSE offers us a competitive edge against Citrix” stated Andrew Waters, Sales Director of Data Systems.
TELEMARKETING
Telemarketing is a fundamental sales function that is imperative to ensure we are making continual in roads into new prospects. In order to be effective it is imperative that we are able to “buy in” quality contact data in order to target specific chosen sectors. We plan to target the following sectors:
• ISV’s
• ASP Hosting Companies
• OEM
• End Users – target customers across all vertical sectors
Another very effective use of telemarketing resource is to plant “funded heads” in the offices of our channel partners. This funded head, would work for and be paid by Propalms, promoting our products and services to the channel partners customer base. The funded head would prove an invaluable resource for the channel partner to use for the following:
• Onsite support to include telemarketing into resellers/distributors customer database
• Product sales training to resellers/distributors sales teams
• Managing supplier promotion/spiff days
• Liaising between reseller/distributors marketing team and Propalms
In return we would expect a commitment from the channel partner, and for them to supply:
• Desk, telephone and internet access
• Access to reseller/distributors account managers
• Access to customer database, to enable telesales activity
• Free inserts into reseller/distributors price lists, catalogues
• Free inserts in eshots and mail shots
• Space on stands at trade shows and exhibitions
• Website presence for Propalms on reseller/distributors website
SHOWS & EVENTS
In order for us to gain respect and have our profile raised within our market sectors it is important for us to be present at top industry shows as well as events co hosted by our channel partners and technology partners. It is our aim to be involved in as many of these as possible. These events include the following:
• Microsoft; Our main industry technology partner hosts a number of events throughout the world on an ongoing basis
• Infor; One of the world’s fastest growing ISV’s host annual conferences in US
• VMWorld; The worlds’ largest trade show focussing on the virtualisation market space. A market that we are moving into with the release of our next version of TSE, Version 6
• InfoSec; Infosecurity is a series of events across the globe, and the most comprehensive convergence of information security professionals. It addresses today’s strategic and technical issues in an unrivalled education programme and showcases the most diverse range of new and innovative products and services. This will be a great opportunity for Propalms to promote products and services. See www.infosecworld.com
• Partner Events; Our channel partners hold regular and ad hoc events promoting their products and services. It is our intention to attend and be part of as many of these events as possible, in many cases these events would have a “Propalms Only” focus and would target both other channel partners/resellers and end users
PROMOTIONAL ITEMS & BROCHUREWARE
It is important for us to be able to provide our prospects with various promotional media, particularly at events and following up from other marketing activities. These items include:
• Product brochures and price lists
• Product CD’s, used for evaluation and testing
• Promotional items, such as pens, polo shirts, stress balls and other giveaways with our web address and logo on, used to keep the “Propalms” name in front of our prospects.
GORILLA MARKETING
We have a vision to be prominent in our prospects and customers minds when being faced with the opposition, for example our main competitor Citrix hold their annual “iForum’s” in a number of locations across the globe to which 1,000’s of prospect will attend. We would like to “hijack” these events by having Propalms advertising placed prominently in public areas in the relevant cities, such as train stations, airports, and bill boards close to the event itself. The message would be a punchy one, drawing the prospect towards the benefits of our Products, at a time when their minds are very focussed on our kind of technology.
MAGAZINE ADVERTISING
At this moment in time we do not propose to do any magazine advertising as this kind of adverting is difficult to measure in terms of effectiveness and return on investment. We prefer to focus our attentions on more direct marketing approach, which will result in tangible leads/downloads/prospects.
The Propalms infrastructure allows us to effectively provision files and publish applications to our stakeholders. While there are many choices in the market, this one works for us now because it leverages our existing investments, is easy to use and easy to administer; all at a very low cost. It is key that the technology we select adapts to the organization's capabilities and not the other way around.” stated, Dr. Praneeth Machettira, Technical Director at Suffolk University.
PROPOSED MARKETING BUDGETS
MARKETING BUDGETS 2009
Jun Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May
Website
Optimisation 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000
Google Add words 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000
Partner Sponsorship 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
Interactive Chat 35 35 35 35 35 35 35 35 35 35 35 35
Domain Name Reg 100 100 100 100 100 100 100 100 100 100 100 100
Localise Language 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000 2,000
Design 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000
Emarketing
Emedia 30,000 30,000 30,000 30,000 30,000 30,000 30,000 30,000 30,000 30,000 30,000 30,000
Eshots 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000
Telemarketing
Data 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000
funded head 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000 8,000
ISV 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
Hosting/ ASP 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
OEM 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
End User 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
Shows/ Events
Microsoft 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000
Infor 20,000
Infosecurity 10,000
Vmworld 20,000
Partner Events 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000 3,000
Direct Mail
Reseller 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
End User 4,000 8,000 12,000 16,000 20,000 24,000 28,000 32,000 36,000 40,000 44,000 48,000
ISV 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
Hosting/ ASP 500 500 500 500 500 500 500 500 500 500 500 500
OEM 250 250 250 250 250 250 250 250 250 250 250 250
Gorilla Marketing
Citrix Iforum 25,000 25,000
Magazine
Total Proposed Spend 118,885 147,885 126,885 150,885 179,885 138,885 142,885 146,885 150,885 164,885 158,885 162,885
Revenues From Marketing 2009 -
June July August September October November December January February March April May
Website
Optomisation 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600
Google Addwords 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400
Web Sponsorship 800 800 800 800 800 800 800 800 800 800 800 800
Interactive Chat 130 130 130 130 130 130 130 130 130 130 130 130
Domain Name Reg 130 130 130 130 130 130 130 130 130 130 130 130
Localisation 400 400 400 400 400 400 400 400 400 400 400 400
Design
Emarketing
Emedia 9,600 9,600 9,600 9,600 9,600 9,600 9,600 9,600 9,600 9,600 9,600 9,600
Eshots 800 800 800 800 800 800 800 800 800 800 800 800
Telemarketing
Data
funded head 26,666 26,666 26,666 26,666 26,666 26,666 26,666 26,666 26,666 26,666 26,666 26,666
ISV 6,666 6,666 6,666 6,666 6,666 6,666 6,666 6,666 6,666 6,666 6,666 6,666
Hosting/ ASP 2,666 2,666 2,666 2,666 2,666 2,666 2,666 2,666 2,666 2,666 2,666 2,666
OEM 666 666 666 666 666 666 666 666 666 666 666 666
End User 48,000 48,000 48,000 48,000 48,000 48,000 48,000 48,000 48,000 48,000 48,000 48,000
Shows/ Events
Microsoft 800 800 800 800 800 800 800 800 800 800 800 800
Infor 1,920
Infosecurity 1,600
Vmworld 1,600
Partner Events 400 400 400 400 400 400 400 400 400 400 400 400
Direct Mail
Reseller 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600
End User 8,266 8,266 8,266 8,266 8,266 8,266 8,266 8,266 8,266 8,266 8,266 8,266
ISV 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600 1,600
Hosting/ ASP 133 133 133 133 133 133 133 133 133 133 133 133
OEM 66 66 66 66 66 66 66 66 66 66 66 66
Gorilla Marketing
Citrix Iforum
Magazine
Total 117,389 117,389 117,389 117,389 117,389 117,389 117,389 117,389 117,389 119,309 118,989 118,989
Total Additional Revenue 1,413,788
EXPECTED RESULTS FROM PROPOSES ADDITIONAL MARKETING ACTIVITY
Website Down Loads
Website optimization 1200
Google Addwords 4800
Partner Sponsorship Websites 600
Interactive Chat 24
Domain Name Registration 60
Language Localization 315
Design
Total Number Of New Downloads 6999
Emarketing Down Loads
Emedia 7,200
Eshots 600
Total number of Down loads 7,800
Telemarketing New Customers
Data
Distribution/ funded head 200
ISV 50
Hosting/ ASP 20
OEM 5
End User 360
Total New Customers 635
Shows/ Events Leads
Microsoft 600
Infor 120
Infosecurity 100
Vmworld 100
Partner Events 300
Total leads 1220
Direct Mail Leads
Reseller 1200
End User 6240
ISV 1200
Hosting/ ASP 120
OEM 60
Total Leads 8820
Gorilla Marketing Leads
Citrix Iforum 40
Total Leads 40
I’m very excited about the new distribution contract. I feel there is a demand for the TSE products and solutions, which has the capacity to deliver applications in a cost effective manner in Indonesia,” stated Aswan Hardi, Director of PT Strategic Partner Solution
PRODUCT PRICING & LICENSING
INITIAL SOFTWARE LICENCE & MAINTENANCE
Propalms TSE is sold at a very competitive price point compared to our major competition Citrix, who typically would charge 2-3 times more for the licence.
Included in our initial licence sale of Propalms TSE is an element of software maintenance. This covers them to receive all major and minor product updates, patches and bug fixes. Depending on choice they can take Licence including one or two year maintenance cover,
Pricing as follows:
New Licence Inc 1 Year Maintenance
Part No User Breaks List Price $ Gov/Charity/Educ $
TSE-LM1 5 - 24 Users $127.00 $76.20
TSE-LM1 25 - 49 Users $122.00 $73.20
TSE-LM1 50 - 99 Users $116.00 $69.60
TSE-LM1 100 - 249 Users $105.00 $63.00
TSE-LM1 250 - 499 Users $100.00 $60.00
TSE-LM1 500 - 999 Users $95.00 $57.00
TSE-LM1 1000 - 1999 Users $85.00 $51.00
TSE-LM1 2000+ Users $80.00 $48.00
New Licence Inc 2 Year Maintenance
Part No User Breaks List Price $ Gov/Charity/Educ $
TSE-LM2 5 - 24 Users $149.00 $89.40
TSE-LM2 25 - 49 Users $142.00 $85.20
TSE-LM2 50 - 99 Users $135.00 $81.00
TSE-LM2 100 - 249 Users $121.00 $72.60
TSE-LM2 250 - 499 Users $115.00 $69.00
TSE-LM2 500 - 999 Users $110.00 $66.00
TSE-LM2 1000 - 1999 Users $103.00 $61.80
TSE-LM2 2000+ Users $96.00 $57.60
“Tridex Systems has shown that there is a demand for the ProPalms TSE product within various vertical markets across the United States,” stated Tim Watson, President of Tridex Systems, Inc.
MAINTENANCE RENEWALS
After their first expiry the customer can then opt to take out further software maintenance to cover them moving forward.
Maintenance renewal pricing is as follows:
Maintenance Renewal 1 Year
Part No User Breaks List Price $ Gov/Charity/Educ $
TSE-MR1 5 - 24 Users $38.10 $22.86
TSE-MR1 25 - 49 Users $36.60 $21.96
TSE-MR1 50 - 99 Users $34.80 $20.88
TSE-MR1 100 - 249 Users $31.50 $18.90
TSE-MR1 250 - 499 Users $30.00 $18.00
TSE-MR1 500 - 999 Users $28.50 $17.10
TSE-MR1 1000 - 1999 Users $25.50 $15.30
TSE-MR1 2000+ Users $24.00 $14.40
Maintenance Renewal 2 Year
Part No User Breaks List Price $ Gov/Charity/Educ $
TSE-MR2 5 - 24 Users $64.77 $38.86
TSE-MR2 25 - 49 Users $62.22 $37.33
TSE-MR2 50 - 99 Users $59.16 $35.50
TSE-MR2 100 - 249 Users $53.55 $32.13
TSE-MR2 250 - 499 Users $51.00 $30.60
TSE-MR2 500 - 999 Users $48.45 $29.07
TSE-MR2 1000 - 1999 Users $43.35 $26.01
TSE-MR2 2000+ Users $40.80 $24.48
“We renewed maintenance with Propalms after realizing significant cost savings for the company. Propalms TSE has provided Lindner with a software solution that allows our employees to remotely access applications from anywhere in the world; a feature that has saved the company valuable time and money,” stated Isidor Eichinger CIO of Lindner AG.
SUPPORT
All Propalms Customers can buy direct support contracts which are sold via our Distributors and Reseller Channels, giving them peace of mind, and on hand assistance should they encounter any difficulties. Support options are available as follows:
PAY AS YOU GO SUPPORT $500
• 1 x Incident Pack
• Email/Phone
• Remote Support
• 12 x 5
• 1 Named Caller
SILVER SUPPORT $2,000
• Email Only
• Unlimited Incidents
• 12 x 5
• Up To 2 Named Callers
GOLD SUPPORT $5,000
• Email/Phone
• Remote Support
• Unlimited Incidents
• 12 x 5
• Up To 4 Named Callers
PLATINUM SUPPORT $12,000
• Email/Phone
• Remote Support
• Unlimited Incidents
• 24 x 5
• Up To 10 Named Callers
Hours of Operation
Local Time Zone - 7am to 7pm
PREVIOUS YEARS GROWTH – WITHOUT MARKETING INVESTMENT
Apr May June July Aug Sept Oct Nov Dec Jan Feb Mar TOTALS
2006-07 Revenue $45,850 $58,500 $54,190 $50,384 $99,128 $54,624 $108,082 $69,496 $109,192 $91,830 $63,914 $69,120 $874,310
2007-08 Revenue $56,594 $125,385 $98,644 $84,414 $106,414 $85,440 $142,004 $73,890 $79,414 $78,932 $78,438 $100,006 $1,109,575
Apr May June July Aug Sept Oct Nov Dec Jan Feb Mar TOTALS
2006-07 No of Orders 58 50 40 44 46 38 69 51 50 55 57 64 622
2007-08 No of Orders 60 65 52 55 67 56 69 62 79 69 74 81 789
POSITIONED FOR SUCCESS
As you can see from the data showing our revenue over the last 2 years Propalms has grown its business despite having very little funding available to use for product marketing. We have sustained business month on month and achieved a steady growth by working with our existing channel partners and by utilising a small amount of funds achieved through our US float and through our own operational cash flow. It has been impossible to forward plan any sustained marketing activities; however we have still achieved growth and attracted new customers from 5 users to fortune 500 companies, into all verticals and across 50 different countries, month on month. It is our plan to at least double the size of our existing channel and also start to move into other untapped channels such as working with other ISV (Independent Software Vendors), ASP (Application Service Providers) and OEM (Original Equipment Manufacturer).
We have an extremely healthy sales pipeline, with projected sales in excess of $13M USD. We believe with the proposed investment to that we can achieve our goals and become a major player in the Server Based Computing market space.
It is our creed to build the most effective and reliable network infrastructure to be delivered with service excellence to customers. We are truly committed to supporting our clients’ business and technology needs that will help them grow in the future. I am very excited about the new distribution contract and feel that there is a need for the TSE to deliver applications in a cost effective manner in Thailand and to the rest of the Toyota Group,” stated Hirotoshi Watanabe, President of TT Network Integration (Thailand) Co., Ltd.
Yeah, i am happy the 10 and 50 day has now crossed. Let's get the 200 now.
The close we needed, just wondering what in the hell is bid/ask. I did not see any .011????????
Just got home, looks like I missed the big run. Ha! Ha! Sure would be nice to close over .01! I too wish we would see some numbers, not sure what they are thinking.
Hope so, been picking up shares at the bid lately, again today. Just want that pr with Microsoft b4 the presentation.
Your .08 prediction sounds really good, but we need big volume to get there. Not only that, but not alot of dilution as well. I hope you are right. Buying more as well. GLTA!
ask is .02, what a spread!
Agreed!
Propalms, Inc. Expands Footprint in Europe Through Agreement With Swedish Distributor
Thursday February 5, 8:31 am ET
MALTON, England, Feb. 5, 2009 (GLOBE NEWSWIRE) -- Propalms, Inc. (OTC BB:PRPM.OB - News) is pleased to announce that the Company has signed a partnership agreement with Swedish IT Company, Lindist AB. Lindist AB will now be including Propalms TSE 6.0 and VPN products in their portfolio as ``value-added'' alternatives for their customers throughout the Nordic region of Europe. The agreement with Lindist AB enables Propalms to continue with their strategy in strengthening their position across Europe.
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Lindist AB was founded in 2000 in Stockholm, Sweden, and is a Value-Add IT Distributor specialized in open and cross platform solutions with resellers' located throughout the Nordic region. Lindist AB aims at having a portfolio of high quality and professional products, which can easily be integrated into their existing infrastructure, to minimize costs and downtime for their customers. Areas of expertise are Linux, High Availability, Virtualization, and Backup and cross platform solutions. Vendors include: Novell, Acronis, Parallels, Coyote Point, Avira and Propalms, among others.
``Propalms is a welcome addition to our portfolio and is the perfect solution for expanding our offering to the market. We are confident that the demand for Terminal Service solutions will increase within the next few years and that Propalms and Lindist AB will be there to provide the market with the most cost-effective and easy-to-use product,'' stated Daniel Osser, Product Manager, Lindist AB.
``We are particularly impressed with Lindist AB's history, in the thin client niche market, and their well-respected reputation in providing server-based solutions throughout Scandinavia and the Nordic region of Europe. We are grateful to be on board with this company and their clientele,'' stated Owen Dukes, CEO of Propalms, Inc.
For more information about Lindist AB, please visit: http://www.lindist.se.
About Propalms, Inc.:
Propalms, Inc. is a global provider of application delivery solutions for Terminal Services and Virtual Desktop Infrastructures. Delivering to enterprises of all sizes, Propalms offers reliable, scalable and affordable solutions that simply work. Our belief is that application delivery solutions should be flexible, dynamic and, above all, simple to use.
Statements contained in this news release, other than those identifying historical facts, constitute ``forward-looking statements'' within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.
Contact:
Propalms, Inc.
Investor Relations
1-866-THE-APPL(E)
http://www.propalms.com
--------------------------------------------------------------------------------
Source: Propalms, Inc.
Thanks desert! I'll take doubling of sales anytime, especially now. The world economy slowing and Propalms doubling. Sounds good to me! GLTA
Well, we now have almost 2 million traded. Wish we had this everyday.
This is what we are waiting on as well:
Gold Certified Partners are the top level of Microsoft solutions partners and have access to the tools and support they need to help them stand out in the marketplace. At this level you have the opportunity to build the closest working relationship with Microsoft, and are guaranteed, at minimum, telephone-based account engagement from Microsoft, along with other top-level benefits such as a priority listing in the Microsoft Resource Directory. Gold Certified Partners are required to enroll in at least one Microsoft Competency.
Some nice buyng today, just won't move up. Wonder when we will see any acquisitions?
No doubt!
Sure would be nice if we got some actual contracts announced. I am glad we are opening up many opportunities worldwide, but these announcements don't do anything for the stock price. GLTA
Still accumulating, as long as it stays under .01
Proplams continues to build throughout the world, looks good. Now, we need contracts, sales to move us higher.
Not sure, nice accumulation lately though. We need some contracts with numbers and Microsoft updates. That is key. I'll keep buying. GL
Propalms Secures International Representation Office in Poland, Europe and the Middle East
Thursday January 8, 8:31 am ET
MALTON, England, Jan. 8, 2009 (GLOBE NEWSWIRE) -- Propalms, Inc. (OTC BB:PRPM.OB - News) is pleased to announce that the Company has signed an agreement with IT Business Centre (ITBC), based in Warsaw, Poland, to be its agent representative in Poland, Europe and the Middle East, further expanding its worldwide presence. With more than 10 years of international IT experience, ITBC provides complete IT and Telecom services, and serves as a one-stop shop for corporate network and database solutions.
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The benefits of signing with ITBC and having an international agent representative are the low cost of entry into foreign markets. ITBC's International Representation Office (IRO), a separate division, consists of professional sales representatives, marketing specialists and a technical support team. IRO's active knowledge of the client base, competition and native languages are expected to facilitate numerous new business opportunities in the year ahead.
``We are a firm believer in Propalms' Terminal Services Edition and its ability to deliver applications reliably. We envision a mutually beneficial relationship in the year ahead and expect to add to Propalms's growing customer base,'' stated Wasim Bnayat, Director of IT Business Centre's Eastern Europe and Middle East Division.
``IRO's role will be to recruit new distributors and resellers on our behalf. We are very excited about this new partnership. ITBC have already proven their business development skills by signing of a new distribution contract with Sedcom in Poland,'' stated Owen Dukes, CEO of Propalms, Inc.
For more information about IT Business Centre, please visit the following link: http://www.itbc.com.pl.
About Propalms, Inc.:
Propalms, Inc. is a global provider of application delivery solutions for Terminal Services and Virtual Desktop Infrastructures. Delivering to enterprises of all sizes, Propalms offers reliable, scalable and affordable solutions that simply work. Our belief is that application delivery solutions should be flexible, dynamic and, above all, simple to use.
Statements contained in this news release, other than those identifying historical facts, constitute ``forward-looking statements'' within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.
Contact:
Propalms, Inc.
Investor Relations
+ 1-866-THE-APPL(E)
http://www.propalms.com
--------------------------------------------------------------------------------
Source: Propalms, Inc.
Nice to see 3 mm's on board now. Once we get a US office opened later this year, it wil be very interesting around here.
Kath says we should be seeing some updates regarding the Microsoft relationship early in the year. Been accumulating quietly. GLTA
You are right. Cornell has never did any company that I know of, any good whatsoever. Death spiral when dealing with those bastards! Still thinking of buying back more shares, not just yet. Take care
Dilution continues!
mcmike, Looks as if Transax is tired of Cornell converting. Not sure what the future holds, but how do they payoff Cornell? I have sold out over time. So tired of promises from the company, especially when we HAD a small float with growing revs. This could have made monster moves to the upside if played correctly by the company. They simply had no care for shareholders.
May pick up a few just to roll the dice. L8ER
People here have to just accumulate and let the company grow. We are VERY early in the ballgame, still the first inning. This has so much potential over the next two years! L8ER