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Reddit wouldn't let me post my DD between TAAT and the relation to u/deepf**kingvalue yesterday, so I'll post my DD here.
TAAT Beyond Tobacco is a company that has a patent pending process to make hemp cigarettes that taste, smell, feel, and smoke like real cigarettes with zero tobacco and zero nicotine at a fraction of the cost.
Their claim is that all the smokers in the 814B$ tobacco industry, that want to quit smoking, will have the ability to choose something with zero tobacco and zero nicotine and still get all the same motions and aspects. The thought is that many smokers switch to vapes but end up going back to cigarettes because they end up vaping more than smoking, they're still having nicotine, and they like the feel of smoking. So TAAT is a perfect alternative that fits in between both. It also has 50mg of CBD per stick that satisfies the craving of nicotine.
Setti Coscarella, the CEO, was a former lead strategist in the reduce risk products division for Phillip Morris. The biggest tobacco company in the world. As someone in that position, he made the switch to TAAT. Which goes without saying that he sees something substantial in this company. Since him joing in August 2020 they have added Tim Corkum and Michael Saxon to their board, both former Phillip Morris employees as well. This is something that I haven't seen in the weed industry, many thought big tobacco would come swooping in during the mj rush but apart from Altria/Cronos deal, nothing like this stands out.
So far TAAT is only launched in Ohio but there are many reviews on YouTube already that prove the product is a hit. As far as price, they are 3.99usd a pack. Whats even better is that because they aren't a nicotine/tobacco product, they aren't subject to tax like regular cigarettes are. Although states vary, a cigarette pack can be 75% tax of the price you see. So TAAT can offer a pack at half the cost but still be making more money. This is massive imo.
Share structure is so far very nice. The company has roughly 92millions shares and if I had to guess I would say roughly only half are in circulation. The TAAT team owns roughly 15mil shares, their public offering to Horizon Ventures shareholders was for 10mil shares after warrants were exercised, and there are a couple other investment firms that state they have holdings in it.
For valuation comparisons, they're currently valued at 184mil USD. The tobacco industry is valued at 814B$. IF they were to just capture 0.5% they could have a 4B$ company. Juul launched in 2015 and by 2018 was valued at 35B$...
For what you came here for, as far as them being on u/deepf**kingvalues radar, the ticker is scribbled down on the topright of his notepad in picture from his newest interview with Wallstreet Journal. See link below.
https://apple.news/Ayzz-PCRyTUSJ5lIzrpT0Ow
As always do your own DD. This isn't financial advice, but just a point of view from someone who is invested in this company because I do believe in the product. In saying that, its all an opinion and I know nothing. Hope the best!
News out ×2
https://www.globenewswire.com/news-release/2021/01/28/2165506/0/en/10-442-Screens-TAAT-Begins-Statewide-Video-Advertisement-Campaign-on-Pump-Displays-at-1-087-Gas-Stations-in-Ohio.html
https://stockhouse.com/news/press-releases/2021/01/28/this-could-be-a-game-changer-for-millions-of-smokers-all-over-the-world
TA perspective. Right now we have a lot of resistance around 3$. We have the recent high of 2.99$, 3$ psychological, and 3.03$ previous resistance. If we break through those we will have our first daily trend change since December 8th! Still got a ways to go though. Need momentum and volume.
I also would just like Setti to clearly answer this concern as its something a lot of investors may be weary of. If the air is cleared on this I imagine we would see a good bump up.
It doesn't matter if they're under the <.3%thc threshold. If a product has cbd and they make beneficial claims to it, especially if its an inhaled substance, they may come after them. Either way, with new Biden administration, I would imagine these rules may relax in the near term.
I would like to see an answer in an interview with Setti about the below;
https://www.fda.gov/news-events/public-health-focus/fda-regulation-cannabis-and-cannabis-derived-products-including-cannabidiol-cbd
https://www.fda.gov/consumers/consumer-updates/what-you-need-know-and-what-were-working-find-out-about-products-containing-cannabis-or-cannabis
https://www.fda.gov/news-events/press-announcements/fda-warns-companies-illegally-selling-cbd-products
This is the biggest obstacle IMO and not sure if they can step around it without regulation. Can't make beneficial/health claims about a cbd product. Although these other companies are making far more substantial health claims than TAAT is. They're kind of in a grey area so I'm curious about it.
I would think this is a big reason theres a lot of people on the sidelines. Hopefully we can get a definitive answer in the near future.
Review time for all 3 flavors
ORIGINAL review that you guys saw already;
The pack itself smells like cigarettes with a very faint smell of weed but not that noticeable. When lit, it burns well and equally, and smells almost identical to a cigarette. It tastes like a light cigarette, pulls well, and hits the throat the same as a cig. No headrush, but definitely a calming effect about halfway through and for 20mins or so afterward. The only negative is that it got clogged roughly 3/4 the way through and I had to roll it out slightly. They can easily fix that in future though as all they need to do is break down the stems a bit further during refinement process. No worries there.
SMOOTH review;
This pack smells better than the original. No weed smell to it. When lit, burns very well and equally. Smell is better like a light cigarette. Tastes... like nothing really. Basically like inhaling air with the smallest cig taste. Again no headrush, and a calming effect for 20mins after. I would say this is the least favorite, it smells more like a cig but doesn't taste like anything really.
MENTHOL review;
Unsurprisingly the best one. Never liked menthol cigs but this is very nice. Smells really good like a mint chocolate with the slightest weed smell. When lit, burns very well and equally like the others. Smell when lit is just like a menthol. Tastes really good, and this one is easily the closest to replicating what its supposed to, a menthol. I would even say its better as I never liked menthol before but this is something else. Impressive.
Very excited to see what their plans are for more flavors. The tropical that they've teased in the past is intriguing. Overall I would say the only things they need to fix are making the Original stronger and the Smooth like the Original as that is the clear weak one of the 3. Or possibly just have a Strong/Extra flavor. Also the refinement process could use the slightest tune. I've had 3 out of 9 Originals clog roughly halfway through smoking them. Simply busting up the stems a bit further should fix that.
Cheers.
Tasted like a US cig. When I smoked cigs it was Belmonts and Canadian Classic smooths mainly. The closest resemblance to a Canadian cig I would say is like a Canadian Classic Silver (Light).
I just got a few cartons in the mail of TAAT. I've been truly wanting to try one for myself since I bought in, to see if what they claim is true.
My background is I smoked cigarettes but quit roughly 7-8 years ago. I like smoking joints but don't like being stoned 24/7 and keep it to night time smoking. So TAAT appealed to me in that sense that I could have something familiar but only CBD so not write off my day by being baked.
I just tried the ORIGINAL so here's the review for that;
The pack itself smells like cigarettes with a very faint smell of weed but not that noticeable. When lit, it burns well and equally, and smells almost identical to a cigarette. It tastes like a light cigarette, pulls well, and hits the throat the same as a cig. No headrush, but definitely a calming effect about halfway through and for 20mins or so afterward. The only negative is that it got clogged roughly 3/4 the way through and I had to roll it out slightly. They can easily fix that in future though as all they need to do is break down the stems a bit further during refinement process. No worries there.
Overall, I can say I dont care as much about day to day price action anymore. In my opinion TAAT is a clear winner, and it's going to be huge. I'll be handing some packs out to real smokers and see their reviews and give an update. I'll also try the smooth and menthol and let you know about those too! Go TAAT!
Yes, its the perfect blend of city/country. Roughly 250k people so yeah we have stoplights haha. Also has about 10× less rain than Vancouver. In saying that, I still love Van, its only 3hrs away so nice to still visit.
I'm a Canuck from Kelowna BC. Originally from Vancouver until moving to the interior as I'm also a mountain man haha. It's also Canadas only desert!
I have some IANthus lottos I bought at 8cents that was planning on selling for TAAT tomorrow. But if it runs away and I don't get any more I'm happy either way. Got lots of TAAT.
This stock has served me well, bought at 81cents sold at 4.13 and rebought between 2.44-2.63. Learning charts is a handy tool even when investing fundamentally! Long from here!
Noooo let the controlled selling stick around a bit longer, I need more shares! Hahaha
Yep, double bottom bounce at 2.51 support and a 2.85 break is a good sign! Been talking about these levels for a couple weeks now. Next resistance is 3.10!
I skim through stockhouse. I don't spend too much time there though because I feel like I lose brain cells.
Funny you say that about awesomesound happyglass; as annoying as he was, he did help with some of my biases about Canopy. I always thought roll out for legalization in Canada was ridiculous. Selling legal "premium" weed for 15$ a gram when anyone can get better stuff for 4-6$ per gram was mind boggling. So had to agree with him on things like that.
Remember that 2.51 zone I mentioned last week? Bounced off it yesterday. Looks like it's important for some reason ;) We're not out of the woods yet but if we get a decent bull move it will confirm a double bottom reversal on the daily.
All about 2.51 or 2.85. Break either of those and we should see a decent move in that direction. (TAAT)
2 weeks left in January. Online sales should be coming any day!
For a TA perspective currently TAAT is rejecting daily EMA12. Short term resistance is that as well as yesterdays high of 2.85. If we set a HL here today and break those tomorrow we will have our first daily trend change in a month which would be nice. But the trend is always more likely to continue then reverse so look for clues. If we break the recent low of 2.51 we are most likely going to test 2.27 then 2.14.
Would like to see a NR regarding expansion into Pennsylvania and Maryland. They seemed to hint that those would be the next 2 states in their last article. They both border Ohio and have good menthol sales.
Also online store should be up in the next 2 weeks. They did say January. Marketing should pickup across US after that I would imagine.
Not sure when TAAT's quarterly release would be but I would imagine sometime in Feb for months Oct-Dec.
Lots to look forward to. But patience is key on this one.
News out. Menthol first to sell out. Not sure what the timeline is of this is considering they're adding new stores every week. When did it sell out? Today? Also they proclaim they already got a re-up multipallet order a couple weeks ago. So did they get another one already? To me seems almost like they're doing damage control. All in all news is a nothing burger imo.
Link below:
https://www.globenewswire.com/news-release/2021/01/12/2157470/0/en/TAAT-Menthol-is-the-First-TAAT-Variety-to-be-Sold-Out-and-Reordered-by-Ohio-Tobacco-Retailers.html
Called some of the shops. It is still Buy1Get1Free.
Even with news the stock has low volume and is contained as per usual. Again, news needs to be huge to move this thing. We need numbers.
Hopefully TAAT reports in Feb for their Oct-Dec quarter. Although it'll only be 3 weeks of sales, at least we can see the re-up from the initial 150k order.
Doesn't take a lot of volume to put pressure on this stock, but it does seem every push up is getting swatted down. Almost as if its being contained. IMO I think we need to see sales numbers or big news to push us up from here in the near term.
When the Buy1Get1Free was announced, Setti said the offer would be for a month or so. The fact that the offer was already over in 2 weeks should mean they sold out in half the amount of time he expected. This is going to be an explosive year for TAAT. Curious to see the sales numbers for a full Q from Jan - Mar since we only got 2 and a half weeks of sales on the last one.
News out. Doubling expansion, 54 trademarks filed and e-commerce coming!
https://money.tmx.com/en/quote/TAAT:CNX/news/7096094478755514/TAATTM_Plans_for_Expansion_by_Doubling_Beyond_TobaccoTM_Production_Capacity_Developing_US_Online_Store_and_Filing_Trademarks_in_54_Countries
Thats the move we were looking for. Bear flag negated! Congrats longs
Slight bounce happening but need to get a lot more momentum to avoid daily bear flag. If the bear flag plays out 2.25 will most likely break and 2.17 tested. Would be nice to get daily oversold for an entry though.
Nice to see you again nowwhat. A few early Canopy investors on this board which is a good sign.
That 2.71 level I highlighted last week was important. Clear break today and flush down. Tax loss selling probably helped a bit and triggered many stop losses. After that broke, I was waiting for the 2.40 area and picked up some more today. Hopefully we will find a bottom in the next couple days.
With a second order shipment of TAAT being sent out do we presume this is another 150,000$? If this is the case, then we can assume TAAT is pulling in 150k every 2-3 weeks in just the state of Ohio. That's with Buy1 Get1 free too. So when the offer is over that will be 300,000$ per shipment every 2-3 weeks (unless hype picks up then more possibly).
Word still hasn't got out yet imo. Its a slow burner. I imagine they'll need to upsize their production and add another state in near future.
Merry Christmas everyone! Lots of testimonials out there now. The majority of them have confirmed my bias towards TAAT. All have said the product smokes, tastes, feels, and looks like a cigarette. The increasing amount of videos everyday shows that it's picking up steam in Ohio. May 2021 bring us good fortune on this one!
Betting Bruiser changing his tune on TAAT to bullish. Say what you will about him, but he's been usually right more than wrong.
While I’m not a smoker. More of a bowl toker. I can’t say I’d smoke these on the regular. However - These are game changer for those looking to quit smoking tobacco.
— Betting Bruiser (@BettingBruiser) December 22, 2020
You get a similar sensation. Without as harmful effects and half the price likely. $TAAT #PotStocks
From a charting TA perspective we are in a weekly EQ look for a higher low above 2.71. We don't want to break that support.
We don't want TAAT to market and advertise to the extreme. The better they control their cash burn the better for shareholders. Hopefully they learned from a lot of the other MJ companies that are now worthless.
They've done well not diluting the stock too much so far, and if they approach this slow and steady, while continuing to execute, word of mouth and social media will take off and be their main advertisement... which costs nothing. That way when they do need to raise cash, they'll be raising at a higher price with less dilution imo.
Exciting times ahead! TAAT is executing very quickly and efficiently. Would be nice to see an uplist in near future. They need to maintain above 2$ USD to do so, I believe.
I also want to say that this is the best board for TAAT out there. The people posting are informative which is great. I cruise through ceo and stonkhouse and their conversations, for the most part, have nothing to do with the product. So thanks guys.
Hopefully this week is official launch! It would be nice to see how fast the chatter picks up for users outside the investors circle.
It'd be sweet if TAAT was using Future Farms hemp for their cigarettes. Would probably be a great deal for both companies. Cheap hemp for TAAT, and basically a bail out for FFT. Both HQs in Vancouver too. Tinfoil hat.
Website is up! Looks good!
https://taatglobal.com/
Also it's just an opinion. They may have no issues at all, and I hope not. Just want to give an unbiased opinion on some hurdles that are maybe a possibility.
I've done some deep dives on the fda website regarding cbd and whats legal and whats not. Basically its illegal to promote a "tobacco" product as a "wellness" product and to make any claims it has any medical benefits. Although TAAT isn't technically a cigarette, that would be the category it falls under in terms of cbd regulation imo.
In this case, the fact that the company is literally called "TAAT Lifestyle and Wellness" may give them issues, as well as if they make therapeutic claims about the product. It does seem they've shied away from this recently but it could very well be a hurdle they need to jump over. Especially considering it's smoke inhalation and not something harmless like a topical. The FDA has sent out warnings to many companies with a lot simpler of products.
I'm not saying this is a reason for delay, just giving another opinion. Every company has risks. Hopefully we see it on the shelves soon!
Dave Chappelle is from Ohio. It'd be sweet if they could get him on TAATs with the amount he smokes, especially with the following he has. A celebrity endorsement would have to come at some point, no?
I went through the deal again with Debbie Chang and the accelerated warrant clause is only in effect 4 months and 1 day after the closing which was October 9th. So earliest we will see that is February 10th. Sorry for the misinformation.
In other news, it looks like TAAT launch date was delayed "due to the holiday". Could simply be a week delay but we will have to wait until they release a new date officially to confirm.