The Feb. 4th PR said the drinks would be available for online purchase on Feb. 18th. Todays PR says it will be 14 - 21 days after the production run before they are available for purchase. Although it is great that we are moving ahead with the production run, I don't think management clearly detailed in their PR's the logistics of getting the product to market after the production run. There is a difference between production run and product launch. Product launch is not mid February as alluded to in PR's, but rather early March. In my posts of Jan. 27th & 28th I spoke of the early March product launch after communicating with Mr. Grisaffi about the production and product launch timeline. So, don't get disappointed that things may not be happening as quickly as you hoped. An early March launch has unseen benefits for us shareholders. The pps run-up we are experiencing may give management the capital strength to fund future production runs without 2nd traunch joint venture funding involving convertible debt. That would mean avoiding the inevitable dumping of discounted shares into the market down the road at a time where we may already be seeing resistance. This is a good thing. Also, this run-up before the launch gives all of us the opportunity to take a little money off of the table so we're playing with house shares, so to speak. No one really knows how the product will be accepted in the market place and, besides, risk management always makes sense in penny land.