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NEWS:Star Entertainment's Tranzistor to Add an Advertising Model to Its Internet Radio Model
Last update: 7/31/2012 8:30:00 AM
2012 Q1 Global Internet Online Advertising Spending 112.1% 0f 2011
LOS ANGELES, July 31, 2012 /PRNewswire via COMTEX/ -- Star Entertainment Group, Inc. (SETY) wholly owned subsidiary Tranzistor Systems announced today that it plans to add an advertising model to its revenue streams based on the favourable growth reports on both the Internet Radio and the Online Advertising Markets.
The latest news from The Infinite Dial 2012 by Arbitron/Edison Research shows that the number of listeners who use their cell phone to listen online while in their cars has increased by over 50% from last year. Over 17% of radio listeners now use their smartphone to stream from while in their car, because it gives them more interactivity than the radio dial. Other factors such as control and clarity, were cited as factors in other research.
According to the same studies, weekly online radio listeners spent an average of nearly 10 hours per week listening to online radio programming. The time of 9:46 hours spent per week was calculated across all devices; desktop, mobile apps, internet radios, etc., and shows a continual time rise year-over-year for the past several years now. It's important to note, that more and more listening time is being done on devices, as opposed to desktops, and at some point there may be a convergence and mobile devices will rule over desktops.
According to Nielsen's quarterly Global AdView Pulse report, increased consumer confidence is forcing consumer brands to reconnect with its customers. Online spending on advertising is on the rise--around the globe and across media types. TV, newspapers, radio, outdoor, Internet, and cinema all saw an increase in ad spend in the beginning of 2012 compared to last year,
Internet advertising saw the biggest increases, with advertisers spending 12.1 percent more in Q1 2012 than one year prior. During that time, ad spend overall increased 3.1 percent globally. Online ad spend was a bright spot for the industry, with growth around the globe. Growth was particularly notable in Europe (12.1%), Latin America (31.8%) and the Middle East & Africa (35.2%).
Additionally, according to a study done by Nielsen/AdColony, cross-platform ad campaigns yield higher brand recall rates, and campaigns that are run across multiple platforms drive stronger word-of mouth recommendations. The Company is now strategically positioned in the Digital Music industry which, according to respected research firm Ovum, is expected to exceed $20 billion in annual revenue by 2015, with 30% of that belonging to the independent label and artist segment of the market. Tranzistor Systems uses internet radio to create a unique marketing experience that encapsulates their clients branding and selling propositions and then delivers them on a platform of programmed content tailored to genre and demographic mix.
"Our unique platform and pay for content creates an ecosystem for artists, bands and indie labels. Tranzistor Radio combines programmed radio, ecommerce and branding opportunities on mobile and web based platforms to offer the most exposure of any digital broadcast and distribution company on the market," said Josh Eikov, President of Tranzistor Systems and CEO of Star Entertainment Group.
Tranzistor Systems asks any artist, band or label to submit their music through content@tranzistorradio.com. If you are to be chosen for air play you will be notified by the Company.
Tranzistor Systems anticipates the completion of its capital raises and the subsequent launch of its music on the Tranzistor Radio network and its sister application Virtual Radio during the summer. Tranzistor Systems announced its slate of first to broadcast channels and stations today and is looking to deploy this music network on top of their new Tranzistor Radio and already established Virtual Radio product in Europe and Asia. Virtual Radio already has a download base of 5,000,000 applications and recently released its iPhone application. According to eMarketer Daily and Bridge Ratings growth is predicted to reach 200 million monthly listeners by 2020, up from the current levels of around 150 million monthly listeners and Tranzistor Radio is dedicated to creating product to share in that market evolution and the forward progress of mobile listening.
The Company will continue to provide periodic updates on the progress of its initiatives and potential acquisitions.
About Star Entertainment Group
Star Entertainment Group, Inc. is an independent investment, management, and holding company focusing on new media and digital content, delivery and monetization of multi-dimensional Online Customer Communities through the integrated use of online; interactive, real-time Internet television broadcasting; Internet radio networks; participatory mobile applications; proprietary search capabilities and intuitive advertising platforms. The Company will operate as a central hub, utilizing our strengths in M&A, capital and resource management and will proactively minimize risk by teaming with experienced technologies operators, leveraging their experience and knowledge.
About Tranzistor Systems Inc.
Tranzistor Systems, a wholly owned subsidiary of Star Entertainment Group, is a consumer technologies company developed to address the independent music, social media and entertainment markets and is a home for artists, bands, fans and indie labels to cross-pollinate and create multiple revenue streams. With our internet radio and discovery platforms Tranzistor will be the first interactive company and brand to widen the demographic for fans, indie labels and independent artists. Tranzistor will focus on developing and monetizing their content.
Forward Looking Statements - Safe-Harbor Statement
Statements made in this press release that are not historical facts constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21 of the Securities Exchange Act of 1934 and the Private Securities Litigation Reform Act of 1995. These forward-looking statements are necessarily estimates reflecting the best judgment of senior management and express the Company's opinions about trends and factors which may impact future operating results. Such statements rely on a number of assumptions concerning future events, many of which are outside of the Company's control, and involve risks and uncertainties that could cause actual results to differ materially from opinions and expectations. Any such forward-looking statements should be considered in context with the various disclosures made by the Company about its businesses. The Company undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the Company's expectations. For further information regarding risks, uncertainties, and other factors associated with Star's business and copies of Star's press releases and additional information about Tranzistor Systems, please refer to .
Star Entertainment Groupinfo@StarEntertainGroup.com (570) 213-4204
SOURCE Star Entertainment Group, Inc.
Copyright (C) 2012 PR Newswire. All rights reserved
Nice place you have here, we'll take it!
this board is about to get real busy.
lets get some mod's in here.
EEDG & UDHI
I will escort with my submarine.
EEDG
Volume is a complaint I'm seeing on a lot of boards today.
Olympic party hangover?
RENU
boards always go quiet when folks are loading up.
then again, sometimes boards just flatline.
if it was a sure thing, then trading wouldn't be any fun.
"greedy is quiet , when greedy is buying"
-Greedy
have a great weekend, folks, see you moonday!
EEDG
thank you, Picasso!
wide moat between 'em, but the B&A's look like they want to rumble today, forces gathering.
RENU
Haa haaa! awesome
EEDG
gonna start accumulating this bad boy.
GLTA
give it a chance, it should start soon. Buyers are getting anxious, they know they will have to chase once she goes.
as I type this it printed .004
now if that tard would break up his 1.5 mill block on the ask (like a half decent trader) we could progress
we're at a crossroads.
buyers are watching, waiting to be confident the rumor holders aren't waiting to dump on the bid.
Confidence is slowly creeping back in.
We're still in play.
bids are starting to stack
Nervously, but they are starting to gather.
Lets see where we are going today.
GM, lets see how we do after the "sell the news" guys have left.
It was obvious they would, rumor was here for 2 days, but the news looks more promising than anyone had expected. Closed above the 50MA, good sign, saw some decent bid building eod yesterday.
Looking to add on any dips while this story begins to play out.
GLTA
RENU
GM, folks! watch for that bounce
I'm looking to load some more on this dip, shares are scarce these days.
GLTA
EEDG
we have a picasso on our side, nice
EEDG
I figure its a short, vultures circle when we're at idle.
I think I remember they showed up last week for half a day, then vanished when things didn't go their way.
EEDG
ok, I'm in, she should be turning here.
news too good to ingnore
RENU
I agree, they've been to quiet, usually implies something big coming.
EEDG
it's was expected, they closed the gap, tide should shift any minute.
RENU
great news, gonna take a starter position today.
GLTA
RENU
GM EEDG'ers. Thor'sday is upon us. rock and roll!
EEDG
volume today equates to ~$15k traded
crazy low, strong hands keeping site of BIG picture.
just impatient flippers pulling out for quick plays elsewhere.
Locking the float that much more.
EEDG
Frank Campanaro article
http://www.crainsdetroit.com/article/20120722/FREE/307229982/employers-say-vets-have-the-skills-attitude-they-seek#
"Trillacorpe offers architectural and construction services for government and military projects, and was named by Inc. magazine last year as the 23rd fastest-growing company in the U.S. in 2007-2010, growing revenue from $372,632 to $29.2 million."
We are so undervalued here it's crazy, EEDG market cap here is around 10-15 million! A non dilutive merger in the next few weeks with Trillacorpe alone makes this a bargain price, not to mention the Drinkable-air deal and the Energy Edge contracts done and others still coming, and the Africa Initiative program which takes us international. crazy.
its just a matter of time before lift off. All systems are go.
EEDG
I believe it, water will be the new oil, gold, most precious commodity.
Thats why I like EEDG's positioning in the field, as well as energy savings for corporations, and then combine all those potentials with the fact that EEDG is aggressively positioned itself at the dinner table with the US government and international community through the U.N.
Ducks are are lined up, just waiting for the go ahead.
EEDG= goose that lays golden eegs
great find Smitters!
I think the smitters has gone mad
(in reference to the 99 bottles song)
Risky, in all seriousness, I'm just kidding with you. We've been in this one since the start, so I've come to find comfort in joking with you. It's all innocent teasing and I we both understand the trading game., no probs,.. but expect more teasing from me and the guys when you come back,.... because we care,...... for your financial support mostly, but it's caring either way ( another tease, see?)
GLTY
Risssskkkkyyy!!
I was hoping that video would win back riskychick.
Rissskkkkyyy! (soft music)
I will miss you..... atleast until .... breakout.
I hope Bergio treats you well, but he's in bed with Asher, so I doubt it. (sorry, but it's the truth)
come back to us, when you're ready.
We'll be waiting for you,..... on the ask.
Just give us a slap. =)
much love,
EEDG
found this news report for drinkable-air
getting some good press
http://www.local10.com/news/S-Fla-company-makes-water-out-of-air/-/1717324/15654388/-/6jw7moz/-/index.html
go EEDG! profit sharing weeeeEEEEE!!!!
you broke my heart. =(
rofl, brought a tear to my eye from laughing!
great Indian name, "trades with turkeys"
... still laughing.
too awesome
Smart, august just a few days away. she should run pretty steady til merger date. The way I see it.
sellers and buyers seem sidelined, waiting for the inevitable pr's.
I'm sure this is the calm before the storm. Chart looks primed, just waiting for ignition.
Sellers are gone, float is locked.
All systems are go, waiting on tower for clearance.
go EEDG!
love it