Register for free to join our community of investors and share your ideas. You will also get access to streaming quotes, interactive charts, trades, portfolio, live options flow and more tools.
Register for free to join our community of investors and share your ideas. You will also get access to streaming quotes, interactive charts, trades, portfolio, live options flow and more tools.
After their launch they shortly came out with a black and white version of their code for this scenario, you can read about it on their website
Triple damages of $0 is $0, Scanbuy hasn't made any money yet on mobile codes... it would have been better for NEOM to sue Scanbuy 5 years from now
You're forgetting NEOM has over $100m in debt, it is going to take 5 years+ for it to make this kind of money assuming it makes all of these supposed huge deals. Thats a lot of downside risk for a VC to make
Sure they can, all the web page or PHP needs to do is look at the culture of the connecting browser useragent string and change the content it serves up... This is all standard web processes and nothing to do with NEOM's patent regardless of how the browser got there
So what prevents a NEOM competitor from using Tiny URL and 'direct' encoding a small URL to an endpoint, they can get all the analytics, change campaigns on the fly, and avoid the 'database of ID -> URL mappings' which the sacred 048 patent covers?
You folks are so funny, you really think Nokia is fully behind NEOM... all it is is 'one' of their geographic subsidiary Ad Agencies in Austria happens to pick NEOM for their barcode resolution... it doesn't mean the company en-mass is going to partner with NEOM for their whole PWC solution
So what are we waiting for?
048 has been revalidated, what 2 months ago, 10k, CC's and everything else has happened, so other than a single marketing agency in Austria that is slapping NEOM barcodes on everything, there's no other activity. If this market is 'so' hot I'm having a hard time thinking NEOM will be bigger than Google one day?
1. bar code resolution "database" resides on a remote server computer
2. the "database" stores predetermined relationships that link bar code data to a pointer (e.g. a URL) and
3. the pointer is returned from the "database"
So I guess no database = no infringment ?
Okay so why doesn't anyone ever answer my question, if they don't use a database of URL -> index relationships then how can they be infringing?
The database of URLs is the fundamental piece that Baukaume strengthened, so if a 3rd party doesn't use a database what does that mean?
Regardless of that technicality Microsoft Tag has gotten more barcode deployments in the US in the last 4 months than Neomedia has in the last 4 years.
Other than Papa John's who else in the US has deployed a NEOM campaign?
I'm talking about the Microsoft Tag product has been out for 4 months (it launched at CES) which is our direct competitor, correct?
Aura looks like it was a research project from many years ago that has since been terminated.
4 month newbie to the mobile barcode space, obviously they've been around for 30 years.
Why are you so sure they crossing our patents? The patent specifically calls out database of pre-existing URL to index relationships. If you look at some blog postings about how Microsoft Tag works they open the browser directly with unique filenames bypassing the use of a database all-together.
If they're not using a database of URLs then they're not infringing, no?
Microsoft Tag and HARDEE’S
So what gives? Walmart, General Mills, Best Buy and now Hardee's - why hasn't NEOM gotten these deals? These are much more significant than one range of Nokia ads in Europe, all of these are huge companies in the US, and NEOM wasn't behind one of them... What is our management & sales force doing letting a 4 month newbie eat our lunch, that we've spent a decade trying to build?
http://www.pitchengine.com/hardees/hardees-now-offering-hungry-fans-new-ways-to-enjoy-thickburgers--on-their-phones/10474/
For those who are a little more interested in real burgers than virtual ones, Hardee’s is now offering special coupons via Tag It!, a new couponing application developed by Microsoft. After downloading the free Tag It! application, users can snap a picture of the special Tag It! symbol stickered on Thickburger boxes to receive a coupon on their phones. The coupon offers burger lovers a free small order of Natural Cut Fries and a free Coke with the purchase of a 1/3lb Western Bacon Thickburger. All the hungry customer needs to do is show the coupon on the phone to a cashier.
“We are always looking for new and innovative ideas, both with our advertising and in the ever-emerging digital realm,” said Steve Lemley, Hardee’s vice president of field marketing. “These phone applications offer an additional way for us to interact with our customers, save them some money, and provide a bit of just-for-fun entertainment.”
Windows Mobile doesn't support JSR-135 which enables camera access. If the good people at NEOM thought Windows Mobile was important they would have suredly prioritized it with the other platforms.
Okay well 2 out of about 300 different handsets is a pretty poor model for support wouldn't you say? And the 2 that are supported don't work.
Looks like NEOM needs to hire some engineers....
Windows Mobile isn't an important mobile platform (single digit marketshare) otherwise NEOM would have created a reader for it already. I know for sure there isn't a Windows Mobile version of Neoreader.
Symbian, Blackberr, iPhone and J2ME have the majority marketshare
TinyURL is also an infringing use of barcodes though I don't know how this could be enforced in anyway
I think Nokia has a better chance of embedding its reader in carrier handsets than NEOM. Also Neoreader is so slow in framerate performance compared to all of the readers out there. Its User Interface is also very poor in comparison too.
But how on earth could NEOM enforce usage of TinyURL in a totally open barcode standard, that even my grandmother could create?
TinyURL use also infringes - amazing that NEOMs patent are so strong now, anyone using QRCode or Datamatrix that encodes a TinyURL redirecting is also infringing - thanks to Streets pointing this out to us.
How on earth though is NEOM going to prevent this abuse though?
Well NEOM is literally going to put a whole industry out of business from iNigma, BeeTagg, Mobot, the list that someone posted here before.... So where is the truck to load up on shares... nad I mean a lot of shares?
This was for their old UPC shopping comparison platform - ie: the original Scanbuy product.... not their Scan'life' product which is the 2D barcode one.
NEOM sued Scanbuy well before Scanlife was around
But QR and DM are direct which we know NEOM doesn't have patents over... so why would it matter whether Scanbuy has QR+DM capabilities in the US?
Wow sounds like NEOM is going to be the center of everything finacial, advertising and entertainment on mobile devices whether it involves barcodes or not
So going after Scanbuy will produce $0, as they haven't made a cent yet
Either way 3 x $0 = $0
NEOM doesn't have the $$ resources to bring on multiple trials when each cost multiple of millions and years to prosecute. Also the potential infringees aren't making any money either... so triple damages of $0 is $0
I don't see any infringement revenues coming in
ShopperSavvy like NEOM is probably hoping for a buyout, and ShopperSavvy for sure doesn't have any plans for a business model... I honestly don't think either company plans to stand on their own feet
So what is the correlation here to NEOM? Is NEOM the gatekeeper to the mobile world... can they collect revenue on mobile games?
So why do you think GOOG is on the hook here? both ShopperSavvy and CompareAnywhere are developed by 3rd parties, they're just developers on the Android platform just like people who submit apps to the iPhone AppStore... just because Scanbuy launches on the AppStore doesn't mean Apple is the legal owner.
So alas ShopperSavvy is like a 3 person startup with no revenue model... hence no $$ for NEOM to go after, and CompareAnywhere by a poor student, so defintely no money.
NEOM better look elsewhere for $$
This is rather funny if you read the patent it only relates to UPC codes (UPC, EAN, ISBN, ISSN) resolving to network addresses, NOT 2D barcodes. So Shopper Savvy is in deep water, but the other companies using 2D barcodes are not.
I also cross linked the current litiation with Scanbuy and it is only regarding Scanbuy's old shopping comparison platform (UPC again) which has since been retired, not their current 2D Scanlife platform.
Why don't 'you' folks do a little digging - it isn't that hard to find some more facts about this and doesn't make NEOM be the recipient of every database lookup in the industry.
Really?
- Ralph Lauren
- Pepsi
- Nike
- The Sun
There's many more
How about a burnt shareholder....
Okay try this on for size:
- BrandX creates a TinyURL QRCode, same size as indirect code
- They put web tracking on their resolved website
- iNigma/Quickmark readers can read it
So what does NEOM's solution offer that the above can't?
The above TinyURL solution:
- Gets its analytics
- Flexibility to change URL
Streets, what is your take on what NEOM offers beyond the TinyURL solution?
With this list and pretty much covering all forms of technology NEOM could end up having a market cap bigger than Google... better load up on those shares now
Are brands going to be willing to pay lots of $$ for something they can do for free with open codes?
If NEOMs solution is open to all (which it should be) consumers alike, then what is stopping from you creating a code and slapping it over an existing one. Consumers also need to be firmly able to play in this space for free
Yes I have read it - it is one implemtation of achieving something, which doesn't mean the only way to achieve something similar... look at my recent reply to Streetz
Yes that is true, but NEOM has it patent on a specific appproach which is to do a database lookup of IDs -> URLs and return the URL back to the client.
If someone else comes up with a different technique such as redirects this isn't infrigning.
Look at it this way, is a QR code with a TinyURL embedded within it infringing on the patent, no it isn't
The funny thing is that NEOM says it is embracing open standards but to do indirect it is going to put a unique closed identifier in the Datamatrix/whatever code that only the NeoReader can decipher... so the reality is NEOM is going to using the open standards that only Neoreader can read... so not really an open standard and contradictory/misleading.
Otherwise it would be an open standard if other readers could reader it so why bother with NEOMs solution and just go with an direct URL anyway