Bionic Products New Beverage Specialist for Its Upscale Energy Drinks in Last Stages of Development
2007-06-25 06:01 ET - News Release
LAS VEGAS, NV -- (MARKETWIRE) -- 06/25/07
Bionic Products, Inc. (PINKSHEETS: BNPD) has announced that they have retained and have been working with Power Brands, a beverage specialist out of Los Angeles. The development and management company has expertise in areas of non-alcoholic beverage products along with brand management, sales, marketing and distribution. This is a huge development for Bionic Products, Inc., who has been in negotiations with this development company for some time. According to JD Pulver, spokesperson for Bionic, this firm has many successful beverages with plans to add Bionic Products to their most recent portfolio presenting: "Bionic-Tonic" which is being re-formulated to appeal to the male gender, and the female version, "LadyPink," that will have slightly less carbonation than that of the male version and is a very bright pink with a touch of berry flavor. "We are proud and pleased to be working with such an efficient group," Mr. Pulver stated. The beverage specialist will also assist Bionic Products in the new labels that will include their public symbol. This will help immensely with product promotion and the new brand recognition. The re-vamped "LadyPink" formula is presented in a new, bright pink 12 oz. can and will not be missed on the shelves. "Bionic-Tonic" has a florescent-green 16 oz. can with a citrus design for the male energy enthusiasts. Both products will soon be presented at sporting events, socials, clubs and health enhancement centers around the US.
Their new beverage specialist will assist the company in distributing the products and expanding its distribution presence. Brand Specialists' current customer base includes single and multi-store retail operations, governmental agencies, distributors, convenience stores, colleges and health centers.
Michael P. McCabe, CEO & President of Bionic, said, "Bionic is co-developing new energy drinks and products that are on the cutting edge of the energy drink/vitamin supplement market. Additionally, Bionic Products continues to search for partners to incorporate environmentally friendly packaging to our line of great-tasting energy drinks."
Bionic's distribution is being targeted to wellness centers, trendy retail outlets and night clubs. The power and energy drink business is one of the fastest growing sectors in the entire beverage industry. Bionic Products, Inc. is a Nevada Corporation formed for the purpose of discovering, developing and marketing breakthrough energy drinks and bottled water that will enhance the health and wellness of consumers. The company's common stock is traded on the OTC under the symbol: BNPD.PK. For more information please visit www.ladypinkdrink.com or www.ladypink.us.
Except for historical information contained herein, the matters set forth in this news release are forward-looking statements that involve certain risks and uncertainties that could cause actual results to differ from those in the forward-looking statements. Potential risks and uncertainties include such factors as "the Company's to meet current capital requirements, including an expected capital infusion," the amount of sales of the Company's products, the competitive environment within the beverage industry, the ability of the Company to continue to expand its operations, the level of costs incurred in connection with the Company's expansion efforts and the financial strength of the Company's customers and suppliers.
CONTACT:
Bionic Products, Inc.
(702) 989-0746
www.LadyPinkdrink.com
IR: SSHC@tampabay.rr.com
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