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Intermix Media, Inc. (MIX) RSS Feed

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Small Cap Focus (MIX) Updated: 22-Mar-05 07:28 PM PT Small Cap Profile: Intermix Media (MIX) Intermix Media is an under-the-radar internet company. The co has a new CEO with a history of Internet success stories. MIX has also hired an experienced CFO, changed its name and sold off unprofitable businesses. The most significant catalyst is the potential IPO of its crown jewel, MySpace.com, which has seen its membership skyrocket. The stock has been pushing to new highs on increasing volume as its story gets out, so perhaps wait for a pullback, however, don't be too frugal or you may miss out. A stop limit at the $7 support level would be wise. Background Intermix Media (MIX), which changed its name from eUniverse last July, is an online media and entertainment company. Its network has grown to over 21 million unique visitors per month, including such flagship properties as MySpace.com and Grab.com. With MySpace.com, users can share photos, journals and interests with their network of friends. They can communicate with friends, meet other individuals, keep in touch with family, co-workers and classmates, and search for long lost friends. This website is one of the fastest growing community websites on the Internet. Grab.com provides users an opportunity to play online games in a social and entertaining environment. Features include personal profiles, user reviews, avatars, friends lists, message boards, tournaments and games from both well-known and independent game developers. As a result, Grab.com is attracting new casual gamers and their friends while experiencing an increase in the amount of time spent on the site by users. If you have any ideas, comments, or questions, please email IndustryPA@aol.com Key Points * CEO Builds Value in Internet Properties: The co has been transforming itself with the hiring of Richard Rosenblatt as its CEO a year ago. He co-founded iMall which was sold to Excite@Home in 1999 for $565 million. He then became the founding investor of GreatDomains and Webmillion: Great Domains was sold to Verisign (VRSN) for $100 mln and Webmillion to L90 for $20 mln. Just prior to coming to MIX, he was CEO of Supernation, an Internet gaming and role playing community. * Making Changes: Since Rosenblatt was hired, the co has hired an experienced CFO, changed its name, sold off unprofitable businesses and has added advertisers. * Sites: Its MySpace.com and Grab.com sites are becoming very popular especially for 16-to24-year-olds drawn by a shared interest in independent music. The co also markets, through its Alena division, products ranging from skin care products to pet care on the Internet based on marketing data collected from its millions of members. * Huge Traffic Growth: MySpace.com received over 5.8 mln unique visitors in December 2004, up sharply from 1.1 mln in June 2004. Grab.com received over 1.1 million unique visitors in December according to Media Metrix, up from approximately 250,000 in October when the site was launched. The success of MySpace is being applied to Grab.com. * MySpace: The real potential is in the MySpace business. Redpoint Ventures recently invested $4 mln in the company. As a result, MySpace will become part of a new, independent subsidiary, with additional funding from Redpoint. Also, this should allow MySpace to attract and retain top tier managers by tying the equity component of compensation directly to MySpace's success. * Potential Catalyst: According to press reports, Rosenblatt has said that Intermix plans to split MySpace off through an IPO within 12 months. * Premium: With the CEO's penchant for selling internet businesses, we note that buyers are willing to pay large premiums for internet properties. About.com was recently sold for $410 mln in cash to the New York Times (NYT). It sold for about 10x sales and more than 30x cash flow. * Financials: The co is profitable and recently raised FY05 (Mar) revenue guidance to $76- $77 mln, up 33%-35% yoy. While guidance not provided, the co could top the $100 mln revenue mark in the FY about to begin April 1. * Director: Co recently announced that William Woodward has joined the Intermix Board of Directors. In 1987, Woodward founded Macromedia. Woodward later founded Pulse Entertainment, a 3D animation engine which was named a Red Herring Top 50 Private Company. He also founded Launch Media, an online music community that was later acquired by Yahoo!. * Bottom Line: Intermix Media is an under-the-radar internet company. The co has a new CEO with a history of Internet success stories. MIX has also hired an experienced CFO, changed its name and sold off unprofitable businesses. The most significant catalyst is the potential IPO of its crown jewel, MySpace.com, which has seen its membership skyrocket. The stock has been pushing to new highs on increasing volume as its story gets out, so perhaps wait for a pullback, however, don't be too frugal or you may miss out. A stop limit at the $7 support level would be wise. Chart - http://stockcharts.com/def/servlet/SC.web?c=mix,uu[m,a]daclyyay[pb50!b200][vc60][iUb14!La12,26,9]&am.... Updates/Headlines - http://finance.yahoo.com/q/h?s=MIX Tue, Mar 22, 2005 • Intermix Media Names Terrill Its New CFO Associated Press (Tue 9:49am) • Intermix Hires Ticketmaster Executive as CFO PR Newswire (Tue 9:00am) Wed, Mar 16, 2005 • MySpace.com to Showcase Exclusive, First-Ever Webcast Of NBC's New Comedy Series 'The Office' Online Before Network's March 24 Preview and March 29 Premiere Tue, Mar 15, 2005 • Intermix Media, Inc. Financials Mon, Mar 14, 2005 • MySpace Ranks Seventh in List of Domains With Highest Number of Page Views Fri, Mar 11, 2005 • Intermix Media Sites Top 23 Million U.S. Unique Visitors Thu, Mar 10, 2005 • Intermix Media Announces Disposition by Preferred Stockholder Thu, Feb 24, 2005 • William Woodward Joins Intermix Media Board of Directors PR Newswire (Thu, Feb 24) Fri, Feb 18, 2005 • Net Stocks: About.com's sale is good for online media sites at MarketWatch (Fri, Feb 18) Thu, Feb 17, 2005 • INTERMIX MEDIA, INC. Files SEC form 8-K, Entry Material Agreement, Other Events, Financial Statements and Exhibits EDGAR Online (Thu, Feb 17) • Intermix Network and Lightning Round Entertainment Team Up To Launch 'Word Hive' Exclusively on Grab.com PR Newswire (Thu, Feb 17) Tue, Feb 15, 2005 • INTERMIX MEDIA, INC. Files SEC form 8-K, Change in Directors or Principal Officers EDGAR Online (Tue, Feb 15) • Intermix Network and AIR Media Deliver Entertainment Content on Mobile Phones PR Newswire (Tue, Feb 15) • Intermix Completes Previously Announced Investment in MySpace Inc. by Redpoint Ventures PR Newswire (Tue, Feb 15) Mon, Feb 14, 2005 • INTERMIX MEDIA, INC. Files SEC form 10-Q, Quarterly Report EDGAR Online (Mon, Feb 14) • Intermix On the Radar at TheStreet.com (Mon, Feb 14) Thu, Feb 10, 2005 • INTERMIX MEDIA, INC. Files SEC form 8-K, Results of Operations, Financial Statements and Exhibits EDGAR Online (Thu, Feb 10) Mon, Feb 7, 2005 • Correction -- Intermix Media, Inc. PR Newswire (Mon, Feb 7) • Intermix Swings to Profit at TheStreet.com (Mon, Feb 7) • INTERMIX MEDIA INC Earnings Call scheduled for 4:30 pm ET today CCBN (Mon, Feb 7) • Intermix Announces Record Third Quarter Revenues PR Newswire (Mon, Feb 7) • Q3 2004 INTERMIX MEDIA INC Earnings Release - Time Not Supplied CCBN (Mon, Feb 7) Thu, Feb 3, 2005 • Focalex Unveils Revenue Maximization Technology for Online Publishers and Advertisers PR Newswire (Thu, Feb 3) Mon, Jan 31, 2005 • Intermix Inks Exclusive Licensing Deal With Warner Bros. Online for Looney Tunes Cursors and Screensavers PR Newswire (Mon, Jan 31) Wed, Jan 19, 2005 • INTERMIX MEDIA, INC. Files SEC form 8-K, Entry Material Agreement, Change in Directors or Principal Officers, Financi EDGAR Online (Wed, Jan 19) Tue, Jan 18, 2005 • Intermix Media Hosts Teleconference to Discuss Third Quarter Results PR Newswire (Tue, Jan 18) • Grab.com Grows as New Casual Gamers Seek Innovative Offerings PR Newswire (Tue, Jan 18)
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