Company Description
Contact Info
222 Church Street
Woodstock, IL 60098
United States
Phone: 815-334-1414
Fax:
-- Diamond Home Services Inc (the Company) is a major marketer and contractor of installed home improvement products, including roofing systems, gutters, fencing and doors, and one of the country's major manufacturers and wholesale distributors of fencing and perimeter security products. The Company's subsidiary Diamond Exteriors, Inc® (Exteriors) markets and sells installed home improvement products and services primarily under the "Sears" name pursuant to a non-exclusive license agreement with Sears, Roebuck and Co. (Sears). Exteriors markets and sells its products directly to residential customers in 44 states through a combination of national and local advertising and of in-home direct sales through its home consultants. Through its finance subsidiary Marquise Financial Services, Inc. (Marquise), the Company provides financing to consumers of installed home improvement products and services. Marquise also buys pools of secured consumer receivables. The Company's subsidiary Reeves Southeastern Corporation (Reeves) manufactures and sells fencing and other perimeter security products nationwide to distributors and, through its subsidiary Foreline Security Corporation (Foreline), provides electronic security products and services. Installed Home Improvements Segment Products and Services Roofing and Gutters: Exteriors sells, furnishes, and arranges the installation of most types of residential roofing systems, primarily asphalt (fiberglass and organic mat based), architectural laminates and premium 3-tab strip shingles manufactured by Owens Corning and by Globe Building Materials, Inc (Globe). In addition, Exteriors sells, furnishes, and arranges the installation of aluminum, copper, and steel gutter systems. Exteriors repairs roofs as a Sears authorized contractor and provides warranty service on Sears's behalf for exterior home products sold, furnished and installed by Sears prior to Sears's exit in December 1992 from the installed home improvement business. Exteriors also sells, furnishes, and arranges the installation of soffit/fascia and siding for dormers and gable ends and repairs chimneys in connection with its roofing installations. Fencing: Exteriors sells, furnishes, and arranges the installation of a variety of residential fencing products. The primary product offering includes galvanized and full color (vinyl and powder coated) chain link, premium wood fence products and ornamental (PVC and aluminum) fences. Garage Doors: Exteriors sells, furnishes, and arranges the installation of residential garage doors. The product offering provides the customer a selection of high quality insulated and uninsulated steel doors including window options. Exteriors also installs the Sears Craftsman brand garage door openers. In most markets, Exteriors offers garage door repairs. Entry and Security Doors: Exteriors sells, furnishes, and arranges the installation of a variety of pre-finished energy-efficient fiberglass, steel, and wood entry doors. All doors are available in several styles and colors. Exteriors also sells patio doors, storm doors, and steel-framed security doors. Additional Products: Secondary products which this segment sells and furnishes and for which it arranges installations include mobile home products, skylights, attic insulation, and gutter protection systems. Under certain circumstances this segment does insurance estimates. Competition: Exteriors also competes against Home Depot, Inc. and Lowe's Companies, Inc (Lowe's). Manufacturing And Wholesale Distribution Segment Products The major products and services offered by Reeves and Foreline: Fencing Systems: Reeves sells a full line of fencing products including galvanized and aluminized chain link, color coated chain link, gates, barbed wire, barbed tape, welded wire, guard rails, wood, PVC and steel and aluminum ornamental. These products are available in a wide variety of sizes and styles and are used for all types of applications including residential, commercial, industrial, military, prisons, airports and recreational facilities. In conjunction with the sale of these products, Reeves also offers technical support on selected products. Access Control: Reeves sells a full line of access control products including automatic gate operators, telephone entry systems and card access systems. A team of specially trained personnel provides technical support for these products. Installation Management: In late 1998, Reeves began offering a private label "furnished and installed" management service for fencing. Electronic Security: Foreline is a full service retailer of security systems and related services. Products sold and serviced include specialized bank equipment (vaults, safe deposit boxes, teller stations, drive thrus), card access systems, closed circuit television surveillance systems and fire/burglar alarm systems. Foreline also offers monitoring of these systems via its own central monitoring station. Miscellaneous: Reeves sells mechanical steel tubing and related accessories to manufacturers of portable canopies, carports, greenhouses and awning frames. Reeves also wholesales and retails steel entry doors on a limited basis. Sales: Most of Reeves's sales are to regional dealers and contractor/installers. Competition: Reeves also competes against two other national manufacturer/wholesale distributors include MasterHalco, Inc. and MMI Products, Inc. and major retailers like Home Depot and Lowe's which offer fencing materials to fence contractors.
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