Key notes from the email IMO:
Furthermore, it should be remembered what even one million dollars represents in actual consumer behaviour – and why the firm’s progress from a much lower starting point upward through the first phase is by itself noteworthy. In a very basic approximation, one of our products is now being purchased by a consumer somewhere approximately every 2 minutes during the extended business day, throughout the year. The U.S. market is still in its very early stage of development – thus this figure is only going to accelerate.
Our cost of goods sold is in the normal range for well managed manufacturing operations of approximately 50%, of the wholesale price, bearing in mind that our raw materials are of a higher calibre than the typical cleaners.
It therefore all boils down to the question of what a firm with all this potential is worth? Is it worth $7 million? There is not the slightest doubt in my mind that this is very low. The manufacturing/distributor/retailer relationships that are being put into place constitute a pipeline to the consuming public. This pipeline has a throughput capacity of more than the $100 Million+ characterized as the most advanced phase presented in the FAQ.
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