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back2basics

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back2basics

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Friday, 05/13/2011 12:37:20 PM

Friday, May 13, 2011 12:37:20 PM

Post# of 75794
This sentence from today's PR is one of the things I like about Super Rad.

Super Rad will launch a line of licensed vinyl Kewpie Dolls just in time for back-to-school and the holidays.



It doesn't say "intends to launch" or "plans to launch". It say they "will launch" and gives a specific time frame.

So mant pennies couch practically every statement with Forward Looking weasel words. Not Super Rad. As you red their old PRs notive how they use difinitive wording.

Go SRAD!!!

B2B

Elections Have Consequences

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