Speaking of commercials, I have brought this up a few times. We went out to dinner with old friends who also invest in ottv. When we got back to our house I showed them on our tv, commercials for Roku products ONLY on Viva's App. You go to just about any channel and the first add is on a particular Roku device. This is ONLY on Viva. Every other app that we have downloaded from the puter onto our tv for Roku, has regular commercials of other products. I'm thinking that Roku will merge with Viva, because of wanting to release an IPO. Just a hunch.