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Tuesday, 09/30/2014 8:00:06 AM

Tuesday, September 30, 2014 8:00:06 AM

Post# of 200894
Apparently, the transceiver space is very crowded right now. However, Google just made a significant investment in a Chinese transceiver firm.

Start-up Rockley opted to bypass the transceiver market and instead work on a system-based product.

Chairman and CEO Rickman recently spoke with Light Reading about his plans for Rockley -- although after roughly six months in charge, he was still pretty cagey about what exactly Rockley will do with its silicon photonics, other than to say it will not be a transceiver product, which was the focus of Rickman's most recent venture, Kotura Inc. . (See Mellanox Buys Silicon Photonics for 100G.)

"Everybody's doing transceivers right now, and we're working on more of a system-based product," Rickman says.

He adds that Rockley will work with equipment manufacturers targeting the data center market, but also directly with data center operators. "The data center operators are very proactive and involved in designing their own architectures, much more so than other network operators."


http://www.lightreading.com/components/optical-components/bit-parts-google-invests-in-chinese-transceiver-firm/d/d-id/711124

BTW, is LWLG targeting the equipment manufacturers or the data center operators (Google, Facebook)? Or perhaps both?

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