Friday, September 19, 2014 7:44:08 AM
I'm a heavy user of powders, but I very rarely have a protein bar (and won't be consuming any Combat bars either generally). But guess what - there is a huge market for protein bars.
So to suggest that the Combat bar will cannibalise powder sales on a significant scale, or even more ludicrously on a 1 for 1 net zero gain basis is just plain fantasy land.
Now use the exact same example for me above with RTD's - I hardly ever drink them except as a last minute necessity with no other option present. Yet there is a HUGE RTD market out there. To say that Musclepharm won't increase sales with new RTD lines is again just plain ignorance.
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