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Winning Brands Corporation is an environmental company. Our mission is to replace hazardous chemicals in widespread use with safer alternatives, with an initial emphasis on cleaning solutions. We manufacture eco-friendly cleaning products that give consumers positive choices without sacrificing performance. The company became a publicly traded entity in April 2006 through a reverse merger of Niagara Mist Marketing Ltd (aka The Soap Factory) and Global E Tutor (renamed Winning Brands Corporation. The company is now up and running, and has sales and exports. The 10 year business plan targets sales growth from less than $1 Million annually to $100 Million. WBC has designed its business plan to pass through 6 Phases; Initial Operations Phase (Annual Sales less than $1 Million), Implementation Phase (Annual Sales of $1 Million to $3 Million), Growth Phase (Annual Sales of $3 Million to $5 Million), Self-Sustaining Phase (Sales between $5-50 Million), Established Phase (Sales between $50 Million and $100 Million), World Phase (Sales over $100 Million).
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| Eric Lehner (CEO)
Collection of memos are at this link 18 May 09 Interview (mp3) | Lorne Kelly (VP)
| Patrica Miles
(National Sales Manager)
| Tracy Mulhall
(Canadian Tire Account Manager)
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Eric Lehner, CEO
The plan of the CEO of Winning Brands Corporation, Eric Lehner, is to remain focused on making progress toward long term fundamentals. Mr. Lehner has remarked publicly on many occasions that the tendency of North American companies to plan for short term gains over long term achievement is overdue for a change. The emerging global economy mixes practices of successful companies and societies with longer term horizons. There is in his view an increasing sophistication in the standard which is applied to the term "success". Socially responsible work environments, meaningful interaction with customers, continuous quality improvement are only some of the "new" basics according to Mr. Lehner.
He feels that the days of chasing immediate bumps in earnings, unnatural price-per-share movements or any other measurement of the company's progress are discredited by the emergence of massive long term thinking organizations whose businesses span generations and continents.
Any prospective investor should know that Winning Brands Corporation's mission of replacing hazardous chemicals in widespread use with safer alternatives is designed to last a lifetime; "work worthy of a generation". The company's progress in being part of the solution for a world whose ecosystems are under stress, rather than being part of the problem requires an evolution in the public's behavior as well. Such changes amongst the public do not come easily or quickly, as habits are difficult to change.
On a strictly business level however Winning Brands Corporation is exceptionally well positioned to benefit from the increasing urgency in these matters. Governments are beginning to impose regulations which are ahead of the public's level of awareness. All WBC products are designed with this in mind.
It is the official planning precept of Winning Brands Corporation that Climate Change (often described as Global Warming) is a real 
phenomenon and worsening. WBC is acting now to position itself to be relevant with cleaning solutions (and perhaps other chemicals) which are oriented toward improving the status quo of water quality internationally. Water quality is not directly related to CO2 emissions and carbon load as a causative element, but plays a part in preserving the eco-integrity of all natural bodies of water whose eco-systems will be under new stresses.
Changing characteristics of ocean currents, precipitation, evaporation, non-native species of plant life, insects and other biological content in lakes, rivers and the seas all tax the ecosystems to work hard in coping with change. In other words, these factors are all interconnected. Winning Brands Corporation designs cleaning solutions that are as beneficial as possible, thus will experience increasing demand.
Eric has made the following statement:
"I honestly believe that the best contribution that I can make to our investors is to be reliable about the following things:
(a) Tell the shareholders the truth
(b) Work hard to build the company in real terms, not as a market play
(c) Let the market know through authentic News Releases when we have had progress or setbacks so that the market can decide upon its own valuation
(d) Take a long term view so that deep, important principles determine our future, not short term daily trading psychology"
This statement forms the core of his ethical conduct and approach to WNBD.
Patricia Diane Miles, National Sales Manager
Patricia Miles brings 30 years of experience in the management of sales departments that offer large SKU assortments (Stock-Keeping Units). Those organizations exhibited strong growth during her tenure. Del Laboratories (Canada) Inc, manufacturer of the world's leading brand of nail care, Sally Hansen(R), experienced growth in sales from $3 Million annually to over $50 Million in the division for which Ms. Miles was responsible during her service there. She also held progressively responsible positions at Canada's leading drug store chain Shoppers Drug Mart, where she functioned both in purchasing for Shoppers Drug Mart and sales management of specified products. Ms. Miles has conducted extensive business in the United States and is a North American business executive. The pattern established during her business career has been to develop and maintain mutually profitable relationships with retail chain buyers and deliver customer service to a standard of excellence that is required in today's complex "systems environment." Her responsibilities have included the management of top level accounts, such as Del's Wal-Mart account amongst others. In these management roles Ms. Miles has gained a reputation for attention to operational detail and retaining a positive spirit amongst her contributing staff group.
Total Stores as of feb 8, 2010; Global = 4798 / U.S.A. = 1037
A new display rack has been created (Oct 2009) and is now in use.
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Over 4798 Stores and Counting!
Piggly Wiggly our 1st..U.S. grocery store chain confirmation
C100 Plan - Started in July 2009
The object was to install 100 convienence stores in select cities.
Here is and example.
(This is NOT a comprehensive list. For a comprehensive list, click here.)
Rocketstocks managed to work a deal with Pacific Sands and Winning Brands as to allow shoppers to obtain a 15% discount on anything Pacific Sands offers -- including Winning Brands Merchandise! (Previously discounted items may not be subject to an addition 15% discount.) The 15% coupon code is PFSDgeek. You can can also get free shipping for orders over $50 by using the code WNBD. Please click the following to visit Pacific Sands! (Rocket also provides coverage of their stock at this link.)
Entering Emerging and Mature Markets: Australia 
| Winning Colours Stain Remover is now available in Australia. Australians are already delighted by this new kind of stain remover and multi-cleaner; strong as a solvent, but gentle as soap. The first participating retailers are in the Australian State of Queensland “The Sunshine State”. These retailers are in the grocery sector, including participating IGA stores. Shown here is Kori Walsh, Winning Brands Product Ambassador. Ms. Walsh is managing presentations to retailers and market testing in Australia for Winning Brands. Early results with test stores are positive with an expansion of the test base anticipated Q2 2009. The next announcement from Winning Brands about Australia is expected to discuss an additional sector for growth there. Winning Brands Corporation announced today that two 3D Paint & Colour stores, Australia's largest franchise of independent paint specialist stores, with more than 130 stores nationally, are the first in that nation to carry Winning Colours Stain Remover. This expands Winning Brands presence in Australia beyond the grocery sector, where Winning Colours Stain Remover is already carried by a number of participating IGA stores. Winning Colours Stain Remover, which is available in Canada's leading retailers, is becoming a new favorite in the U.S. because of its unusual ability to remove a broad range of stubborn stains full strength, yet be a highly economical multi-cleaner through dilution with water. This unique dual personality of Winning Colours and its skin-friendliness has created a growing fan base amongst consumers who are discovering it for the first time. Painters and do-it-yourselfers enjoy the ability of Winning Colours to convert even oil-based messes into a simple clean-up with plain water. Australians are the latest in markets outside of North America to embrace the ultra cleaning solution made in Michigan and Ontario. |
| Defeating Perc in the Environment 
| SMART Wet Cleaning is a tried and tested process that presents the professional garment care sector with a refreshing alternative. By harnessing the power of water, organic cleaning agents and state of the art equipment from Miele and Veit, new frontiers can be reached. Having to choose between extraordinary results and less satisfactory earth friendly or health oriented solutions is no longer a issue. SMART Wet Cleaning allows garment care professionals to lower overheads, increase worker productivity and provide the customer with professional results that consumers demand. The SMART Wet Cleaning system accomplishes all of the above without using hazardous solvents like Percloretholene. The only effluent emitted is water and biodegradable detergent that is so harmless it can be poured down the drain. WNBD will appear for the first time in media channels that reach the world's entire cruise industry in order to launch its consumer/industrial stain removing product Winning Colours Stain Remover to all operators in the sector simultaneously. Winning Colours will be offered for use in stain treatment applications throughout all ships of over 120 global cruise lines. As of March 2009 Winning Brands begins a new multi-faceted marketing relationship with internationally renowned information provider World Cruise Industry Review (www.worldcruiseindustryreview.com) with the theme "Got Stains? Get the Solution!" Well known to industry professionals, the World Cruise Industry Review is also available on-line at http://digital.worldcruise-network.com in digital format. Holland America Line is a leader in converting its cruise ships to an environmentally friendly alternative to on-board dry cleaning. The new system, SMART™ Wet Cleaning, does not use the solvent commonly associated with dry cleaning, Perchloroethylene (Perc) but uses environmentally gentler cleaning agents and clean water instead. The conversion is part of an ongoing commitment by Holland America Line toward excellence in all fields of operation. These conversions will be the 9th, 10th and 11th Holland America Line cruise ships to adopt the SMART™ Wet Cleaning System. The system is comprised of professional wet cleaning equipment from Miele, finishing equipment from Viet and the SMART™ Wet Cleaning Solutions from Winning Brands Corporation. The cleaning agents are environmentally advanced in that they permit processing "Dry Clean Only" garments by utilizing clean water instead of hazardous solvents. The system is considered a breakthrough in convenience, safety and comfort for professional garment cleaning and is capable of processing all garments on board. The 3 ships together are rated for a combined passenger and crew count of 8,012 people. |
WetClean Looks for a Star on the Walk of Fame
Click For Image
| Investors may be interested to know that the jacket that David is wearing in the photo (taken in our office) is not just any jacket, but an actual custom made wool suit jacket worn by Adam Sandler in the film “CLICK”.
Winning Brands makes arrangements through official channels to acquire film production garments, such as this jacket, after filming and now owns it amongst other high value Hollywood garments that are considered “Dry Clean Only” to demonstrate the viability of processing “Dry Clean Only” garments with Winning Brands’ SMART™ Wet Cleaning System instead of conventional Perchloroethylene solvent systems used by the majority of dry cleaners.
The Winning Brands system uses clean water and advanced cleaning agents that are environmentally preferable, rather than solvents, even for “Dry Clean Only” garments. The poster behind Dave C. provides the actual screen shot in which the jacket worn by Dave C. was also worn by Adam Sandler. Other garments in our possession include Annette Bening’s wedding dress from What Planet are You From?, coach’s jacket from Spiderman, and Julie’s custom pants from the film version of Mod Squad for example.
Such garments help illustrate that when it comes to SMART™ Wet Cleaning, we are always safe in saying – “See for yourself, then decide”. Our system when used as directed allows dry cleaners to discontinue the use of perc for all normal purposes. The primary website under development for the system is http://www.SolventFree.ca
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"Our Race Car" Project
| Welcome to OurRaceCar.com where you can own a share of a race car. Please browse our site to see how it works and get more information. If you have any questions please check the FAQ section. If your question isn’t answered please feel free to contact us at: questions@ourracecar.com OurRaceCar.com is set up to allow everybody to have an equal say in how the team is run. It is a democratic community of likeminded fans of automotive racing where every major decision is voted on by its members. Once 20,000 members have joined we will close the polls deciding which series to compete in and whether to purchase an existing team or start our own.
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Winning Brands Sweepstakes
| Grand Prize winner will receive $3,000 Cash and a chance to win $100,000. The Grand Prize winner will participate in a chance-based game to determine if he/she will win the additional $100,000 cash award. The Grand Prize winner will be invited to select and remove two (2) envelopes from fifteen (15) sealed envelopes. Two of these 15 (fifteen) envelopes will contain a certificate for $100,000. In order to win the $100,000 cash prize, both winning envelopes must be selected. The winning envelope(s) will be revealed if not selected by the winner of the Grand Prize. The odds of winning the additional $100,000 are 1 in 105. http://images.investorshub.advfn.com/images/uploads/2009/6/11/gcquaContestFlyer.png
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Unofficial Special Project: Tib's Gross Fan-Parts Project
Pictures are here -- Trying to save bandwidth!
| I know it's not an offical WNBD project, but the pictures alone should convince you the stuff works. Also be sure to check LightBeam's experiments on the wiki! |
San_terre provided photos of cleaning the cement at their entertainment area. It seems WC even works on cement!  
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... even scrubs wooden decks! | |
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