Coffee Lid Manufacturer Simply Lids Becomes a Wholly Owned Subsidiary of Coastal Integrated Services Inc.
Simply Lids Inc. has created the 2015 Simply Lid, a spill-proof and splash-proof lid. For more information about Simply Lids, visit http://www.simplylids.com
This disposable, recyclable lid gives consumers of hot and cold beverages a new drinking experience through its innovative design.
“like” them on Facebook at http://www.facebook.com/SimplyLids
and “follow” them on Twitter at http://www.twitter.com/SimplyLids Opportunity: For on-the-go coffee drinkers, our research has found that one of the key concerns with drinking hot
beverages is the leaking, spillage, and burning of the mouth that occurs with existing plastic lids. We also found that since
the product has basically become a commoditized item, providers are not interested in innovation or design at the risk of
higher prices. Simply Lids addresses the need for a re-closable, leak resistant lid, with an exceptional straight from the
cup drink experience for on-the-go hot and cold beverage drinkers that can actually make the providers money.
Solution: At Simply Lids, our culture is that of embracing packaging innovation and offering products to our customers
that enhance the end-users’ experience, environmentally friendly, while providing cost effective solutions for the end
provider of these products.
It is time to enjoy your beverage the way it was meant to be with that straight-from-cup experience. It’s an improvement on conventional disposable lids because of a larger hole that’s positioned vertically at the base of a liquid reservoir. Liquid flows more freely, and the vertical orientation of the hole keeps it from splashing out. You are free to drink your beverage like there is no lid at all.
"add some color to your lid, the world isn’t just black and white." HOW “LARGE” IS THIS OPPORTUNITY?
Given the volume of ‘to-go’ cups and lids for hot beverages sold in the U.S every year (we estimate it to be close to 3
billion), and the volume of cold beverage “to-go” cups and lids ten times that amount, we feel this is an extremely large
opportunity. We estimate that a 25% share of the U.S. ‘to-go’ lid business is worth approximately $50M of cash flow per
year. This does not include the income that can be generated from the advertising potential of the lid or the fact that a lot
of companies prefer to buy their cup from the same supplier. About Simply Lids Inc. A stroke of genius resulting from a frustrating, flimsy coffee lid at an Orange County convenience store in the 1980’s led to the development of Simply Lids. The unsafe hot beverage lids that challenge you to tear a pie-shaped mouth hole had been the norm for too long. Simply Lids has been enthusiastically received by many coffee sellers because of the refreshingly improved design and customization options. Simply Lids won an award at Coffee Fest 2011 and was an Edison Awards 2012 Nominee. Simply Lids Inc. is a wholly owned subsidiary of Coastal Integrated Services Inc., COLV.