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Boreal Water Collection Inc. (fka BRWC)

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Last Post: 1/19/2017 11:46:00 AM - Followers: 372 - Board type: Free - Posts Today: 2

Updates to the intro are coming that will show the true activity at Boreal from a historcial perspective, stay tuned......

BRWC Security Details
Share Structure
  Market Value1 $4,057,595 a/o Oct 15, 2015
  Authorized Shares 5,000,000,000 a/o Oct 15, 2015
  Outstanding Shares 4,057,594,530 a/o Oct 14, 2015
  -Restricted Not Available
  -Unrestricted Not Available
  Held at DTC Not Available
  Float 1,449,853,789 a/o Oct 14, 2015
  Par Value 0.001

#BRWC Second Place Award.

Boreal Water Collection, Inc. (BRWC) is an established bottler of premium private-labeled bottled water products tailored for each client’s particular need, be it publicity, promotion, marketing, internal use or a specific event. This emphasis on customization and quality has earned Boreal an impressive reputation, evidenced by its prestigious customer base of high-end beverage brands, retailer channels, high-end hotels and restaurant chains.

Boreal’s plant is only 17 miles from its well-protected source of natural spring water, a pristine and abundant spring source deep inside the heart of the Catskill Mountains. Accommodating this plentiful water supply and range of product offerings, Boreal has established a 75,000-square foot manufacturing facility.

Boreal can process a full range of water and bottle types and has the most creative staff for all private labeling needs. The company offers fully integrated turnkey service, made-to-order labeling along with distinctive water bottles.

In short, Boreal is a “Boutique Bottler” and is focusing on becoming the leader of this attractive niche of the growing multi-billion dollar bottled water industry.



Investment Highlights

  • Award-Winning Bottled Water Products
    75,000-square-foot Manufacturing Facility
    Exclusive Rights to Natural Spring Water
    Clearly Defined Expansion Strategy
    Long-standing Corporate History



Boreal offers a line of award-winning water products, including functional enhanced water, infused water, carbonated water, vitamins enhanced water, flavored still or sparkling water, minerals enhanced water, oxygenated water, electrolyte water, distilled water, alkaline water, caffeinated water and natural spring water.

The company’s products are offered through three key brands:

  • Leisure Time Spring Water: Boreal’s own brand - represents a small part of the company’s overall business.

    Sapphire: Brand name owned by Boreal - a sapphire blue carafe style bottle with wine style cap is the signature look for this particular brand.

    Saint-Elie: manufactured and distributed out of Quebec, Canada - taste and quality award-winning brand name for its Natural Spring and Sparkling water, owned by Boreal’s sister company, Les Sources Saint-Elie.

Spring Water: Boreal purchases spring water from Alpine Farms, Inc. under a 40-year purchase agreement dated November 1, 1995, and modified April 28, 2000. The agreement provides for the sole and exclusive right to draw water from the source and sell spring water to third parties.

Distilled Water: Boreal has two private on-site wells. The water from these wells is passed through a series of multimedia particulate and activated carbon filters to remove chlorine, phenols, taste, odor compounds and organic minerals. The water is then distilled in a vapor compression steam unit. All dissolved minerals are left behind as the water is vaporized and condensed in a stainless steel still, which yields high purity finished water. After filtration and ozonation, the product is promptly bottled.

Enhanced Water: Boreal offers customers the option of enhancing their private label water by adding minerals, oxygen and even fluoride. This process is usually done after the distillation process. Boreal’s QC specialist carefully measures out the various additives per customer request, adds it to the customer-specific batch and is then bottled.

Sparkling Water: Boreal is looking to add a sparkling water line to its plant in Kiamesha Lake to appeal to a wider customer base. Sparkling water is currently available at Boreal’s sister company, Saint-Elie in Canada.


  • A full range of sizes from 8 ounces to 5 gallons.
    Boreal now offers “Eco-Pure,” a bio-degradable bottle which was introduced at the 2009 PLMA Trade show in Chicago.
    Bottles may be ordered by Boreal or by the customer. In either case, customer is not confined to industry-standard bottles.
    Boreal has good relationships with a number of bottle manufacturers, enabling customers to choose from a wide variety of bottles and packaging.

Labels and Packaging

  • Labels: Clear labels or standard paper labels. Some product is sold wholesale for subsequent custom labeling.
    Packaging: Boreal packages products to suit customers’ needs. Packaging has included a variety of trays and cases, caps, registered film, etc.


  • Fee-based: Boreal charges co-pack fee; customer provides materials.
    Material and fee: Boreal purchases materials for customers and charges cost of materials plus a fee.
    Finished case basis: Boreal commits to a price for each finished case delivered to the customer.

The Water Source

Ideally located inside the heart of 'Americas First Wilderness', the rugged, rocky terrain of the Catskill Mountains and wild forests give way to Boreal's premiere water spring.

Lying deep inside thick, impermeable layers of prehistoric clay, the spring is naturally isolated from any possible surface drainage or run off. Exceptional geological and geographical factors have created the perfect environment for Boreal's perfect water.

Tributary pools from the enormous surrounding area and locked in subterranean gathering shelves feed the main water source. Comprised of rock from the Precambrian Era, among the oldest on Earth at more than 600 million years, the crystalline shelves create a dense, natural filtration system. This unhurried 60-year process through mineral rich stone gives Boreal's water its incomparable purity and superior taste. Boreal water’s in-ground temperature is 41°F which maintains its perfectly balanced mineral composition and creates its incredibly crisp structure.

At the source, the spring water flows underground and is naturally filtered through the stratum. The entire system is designed to ensure that this pure spring water remains natural and unadulterated.


Production Facility

Water is transported from the springs 17 miles to Boreal’s bottling plant located 90 miles north of New York City in Kiamesha Lake and is passed through a series of multimedia particulate filters to remove any sediment. After treating the water with ozone, an oxygen molecule used to ensure sanitation, the water is then bottled with its natural mineral content intact.

This 75,000-square-foot bottling facility enables the company to operate flexible bottling capabilities that can service a broad range of customers of all sizes, fulfilling their specialized water and packaging needs.

Boreal is currently working on facility enhancements, such as installing a glass bottling line and also sparkling water line, and plans to develop a national network of bottled water production facilities through an aggressive acquisition program and via selective joint ventures.

*Aerial view of Boreal’s 6.5 acre lot



Boreal’s emphasis on customization and quality has earned the company an impressive reputation, evidenced by its prestigious customer base of high-end beverage brands, retailer channels, high-end hotels and restaurant chains and brands such as H&M, Mercedes, W Hotels, Dean & Deluca, Fred Water, Wat-aah, Saks Fifth Ave, Balance Water, NY Quin Hotel, Bouchon Bakery and Princeton University, just to name a few!

Boreal products are also appealing to coffee shops, caused-base marketers, law firms, healthcare, real estate, entertainment, broadcast media, restaurants/bars, schools, fundraising events and are ideal for trade shows, gift baskets, health clubs, schools, fund raisers, sport events, spas, restaurants, golf courses, hotels and resorts, caterers, hospitals and more.


Market, Strategy & Outlook

The U.S. liquid refreshment beverage market grew by 1% in 2012, according to preliminary data from Beverage Marketing Corp., representing a third year of growth after two consecutive declining years. It also represents faster growth than occurred the year before.

Within this market, the bottled water industry has demonstrated long and sustained growth and in terms of sales and volume increases has far outpaced the beverage industry for the last 20 years. Bottled water is roughly a $12 billion market in the U.S. in 2012, and above-average growth rates of 6-9% should continue in coming years.

The industry has grown along two divergent paths, one focused on low-margin, undifferentiated, commoditized product and the other centered on innovative packaging, labeling and marketing.

Boreal is well-positioned to benefit from and has sharpened its focus on this latter trend. The company has established clearly defined strategies to expand its market reach and increase company value.


Company History

In 1884, Stephen J. Reynolds started an ice business in Monticello, New York, using natural ice from Kiamesha Lake. By 1932 Stephen’s son Aston and his son Harold A. Reynolds had assumed the business and became partners. In 1959 the Monticello Ice Company’s name was changed to A.T Reynolds & Sons and was incorporated under the New York State laws.

In 1979 the brand name of Leisure Time was developed as a seller of packaged ice to stores in three states, and 100 years after its inception the company also packaged bottled spring water.

In 1990 the company constructed new offices, bottling plant and warehouse at Kiamesha Lake, New York, and Leisure Time Spring Water was incorporated.

Six years later the company installed two Mag-Plastic Blow Molding machines and began onsite blowing of its own PET products.

In 2004 Leisure Time Spring Water’s ice business was sold to Arctic Glacier of Newburgh and the company tightened its focus solely on spring water. Over the next several years the company acquired several different accounts and bottled products to be distributed on the East Coast.

Though the company had been very successful throughout the years, in 2008 Harold Reynolds filed for bankruptcy and in April of 2009 the company was bought by Boreal Water Collection. Boreal changed the name to Boreal Water Collection, Inc. dba Leisure Time Spring Water in order to keep the brand recognition.

Majority owner and CEO Francine Lavoie is currently revamping and seeking additional lines and equipment which will increase jobs, productivity and most importantly, position the company toward becoming the No. 1 leader in private label bottled water in the northeast U.S.



Francine Lavoie
Chairman & CEO of Boreal and Saint-Elie

Francine Lavoie holds several awards, including Best Business of the Year, Excellence in Export from the Minister of Agriculture, Best Business Builder of the Year, and Best Woman Entrepreneur of the Year. In 2001 Lavoie became the president of natural spring water bottling plant Les Sources Saint-Elie and restructured the entire company after a major fraud and near-bankruptcy situation. Her strategy included the design and execution of a new marketing approach as well as management of the entire plant operation, from sales, finance and manufacturing to obtaining a permit to increase production from regulatory agencies, which makes Saint-Elie one of Canada’s largest sources in Quebec. Lavoie’s experience also includes real estate development, product conception and international sales. In April of 2009, Lavoie acquired Leisure Time Spring Water (LTSW) and sold the company’s HOD division to a distributor in New Jersey. She has renegotiated all contracts with suppliers and customers, restructured and conducted a successful turnaround strategy, and has developed and designed a new marketing approach with a goal of making Boreal Water Collection the Northeastern U.S. leader for high-end private label bottled water. Lavoie has also already obtained approval for the status of a Regionally Significant Project under the Empire Zone State Program, which will allow the company to get taxes incentives. Lavoie has a B.A.Sc. in Chemical Engineering, P.Eng. and an M.B.A. in International Finance and Trade.

Christopher Umecki
V.P / Plant Manager / Head of Design Dept. & IT Dept. of Boreal

Christopher Umecki leads Boreal’s design and IT departments. He’s been involved in publicity, graphic design and photography for more than 15 years. Umecki’s realisations encompass photo art, logos and brochures, infography, graphics and design and production of electronic and printed material. Umecki has experience with organisations like Alfred Sung, Tropicana and L'Oreal and is recognized in the industry for his creativity and innovations. He also manages all the bottling, ordering and deliveries process, directly from the Boreal plant.

Vivian Faliski
Controller of Boreal

Vivian Faliski joined Boreal in January 2009, thus benefiting the company with her knowledge in accounting and finance. She is currently handling multiple tasks as the company’s Controller. Faliski has a Bachelor’s degree in accounting, has more than 15 years of experience in manufacturing, and has more than five years of experience in the automotive field.


Boreal Water Collection, Inc.
4496 State Rd. 42N
Kiamesha Lake, NY 12751
Phone: (845) 794-0400
Toll free: (866) 429-0101
[email protected]






#64217  Sticky Note Boreal Water Secured Alpine Spring Water Rights and winboy01 10/13/16 11:39:50 PM
#62612  Sticky Note Boreal Water Releases Updates Mistr Tommy 07/19/16 08:19:28 AM
#58608  Sticky Note Boreal Water Collection Takes a "Bigger Bite" as Mistr Tommy 04/05/16 08:31:35 AM
#65158   Some advice for us all to look out Shazbat 01/19/17 11:46:00 AM
#65157   why do people stil post here??? im just sox68 01/19/17 04:54:18 AM
#65156   Disagree. Plant sucks, roof leaks, tarmac was done wz9ytp 01/16/17 09:47:08 PM
#65155   On second thought - I don't think linda1 01/16/17 11:33:52 AM
#65154   Good luck with those brighter jewels. linda1 01/16/17 11:01:15 AM
#65153   I flip it from time to time. Small wz9ytp 01/16/17 10:10:39 AM
#65152   Thank you. I am hoping to regain linda1 01/16/17 10:01:35 AM
#65151   Lol!!!! Glad I made your day! Happy and wz9ytp 01/16/17 09:55:58 AM
#65150   IF SO, THEN JUSTICE WILL BE VICTORIOUS! linda1 01/16/17 09:54:32 AM
#65149   Lol!!!! No I can't show anything. But nobody wz9ytp 01/15/17 10:52:50 AM
#65148   If this is the case, can you show Merciernole 01/15/17 10:48:03 AM
#65147   She would also lose her personal assets and wz9ytp 01/15/17 10:42:35 AM
#65146   I think it is very likely that Francine linda1 01/15/17 09:52:52 AM
#65145   Boreal Water Collection (fka BRWC) = dumpster fire Merciernole 01/14/17 11:28:47 PM
#65144   What would be the chances of Francine loosing Gtn135 01/14/17 11:53:31 AM
#65143   There was a lawsuit filed against BRWC in linda1 01/14/17 10:41:46 AM
#65142   No one can help this crap delisted company. Merciernole 01/12/17 03:42:01 PM
#65141   Maybe this guy can help us here: Gtn135 01/12/17 01:22:48 PM
#65140   I Had ETrade Divest My Shares Tax Wiser? Exitech 01/12/17 12:07:42 AM
#65139   Not True. BRWC is h2o gold and Merciernole 01/11/17 11:09:50 PM
#65138   Correct. Just for that split second you uttered Rogerthat1 01/11/17 05:19:27 PM
#65137   1,004 Shareholders are upset because they lost 100% Merciernole 01/11/17 01:35:33 PM
#65136   Here is another example of a former shareholder Merciernole 01/11/17 01:32:44 PM
#65135   You were 100% correct with your assessment of Merciernole 01/11/17 01:31:21 PM
#65134   You were right. Merciernole 01/11/17 01:29:28 PM
#65133   It's just not right. By the looks Merciernole 01/11/17 01:27:21 PM
#65132   Yeah. If I trade wrong tickers or lost Rogerthat1 01/11/17 01:07:50 PM
#65131   Agreed - it is very unfortunate. Merciernole 01/11/17 01:04:22 PM
#65130   You are correct. Merciernole 01/11/17 11:10:23 AM
#65129   Boreal Water Collection - Executive Summary: Merciernole 01/11/17 11:04:46 AM
#65128   BRWC = DELISTED Merciernole 01/11/17 10:45:03 AM
#65127   funny how im back here because of this mikekrane 01/08/17 10:19:38 AM
#65126   MAY 2017 BE A HAPPIER YEAR THAN 2016! linda1 01/01/17 11:38:00 AM
#65125   Why would it be nice to see more linda1 01/01/17 11:33:07 AM
#65124   I agree with your statement that life is Merciernole 12/30/16 08:06:57 AM
#65122   I agree it would be nice to see Shortnlongs 12/29/16 10:01:59 PM
#65121   If I had time to respond with details krielly 12/29/16 11:01:03 AM
#65120   No not drinking it anymore, but still have inforthemoney2 12/29/16 10:53:28 AM
#65119   "Silly Accusations" or Proven Facts? Merciernole 12/29/16 10:22:45 AM
#65118   Info, please tell me you aren't still drinking Merciernole 12/29/16 10:08:44 AM
#65117   It sounds more like a CEO who can't Merciernole 12/29/16 10:05:26 AM
#65116   BRWC = DELISTED. Merciernole 12/29/16 10:00:55 AM
#65115   Here is update on Fran's "progress". Merciernole 12/29/16 09:59:23 AM
#65114   She was beginning to communicate here and in krielly 12/29/16 09:57:36 AM
#65113   Thank you for your concerns. Merciernole 12/29/16 09:53:06 AM
#65112   Would be nice to see Fran put out inforthemoney2 12/29/16 09:37:37 AM
#65111   Totally agree with SNL here. There is krielly 12/29/16 09:13:40 AM
#65108   I emailed Francine, got an "out on vaca" wz9ytp 12/28/16 04:08:53 PM
#65106   Not all information in the world is on Shortnlongs 12/28/16 02:53:37 PM
#65105   Exactly as expected. You have no links or Merciernole 12/28/16 02:52:01 PM