I think the MMs have let this one go with all of the buyers out there. The small dips are folks taking profits. I can't blame them for cashing in and making a buck, but this is going places it hasn't been before and that's worth sticking around to see.
Buyers will set the price, not MMs. Small trades just create fake low prices to buy shares at for cheap. I think this has another 10x in store for us, imho.