The disruptive pricepoint and internet marketing via FB, Twitter & Youtube will NOT get mCig where they want to be - imho. I have no bias here - the company is 0-2 so far with me so I can only hope the product works as advertised. Reviews are mixed so I will await my order to eventually be shipped - even tho I did get an email LAST week stating it WAS shipped - and then I can review.
Again - do some math folks. mCig cannot even fulfill thousand(s) of orders - granted they are "new" yet that moniker/excuse will wear off in 6 months or so. They say they can get 100-200K units per month. OK - lets go with 100K - that is 1,200,000 or 12M is sales. They also say they wanted the WDR program to allow similar margins - so let's go with a $3 margin for mCig - that would be $3.6 million in gross pre tax/expense profit. That would be an EPS of 1.3 cents per share. GLTA
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