Sierra didn't... To properly understand the spin on sierra's PR, simply reverse the sentence's order and then emphasize the "safe haven" qualifier as follows;
"Big Three Restaurants (BTHR) Acquires FATZ® Restaurant Chain From Cafe Enterprises, Inc. Projects Sierra World Equity Review.",
Change that to;
Sierra World Equity Review PROJECTS Big Three Restaurants (BTHR) Acquires FATZ® Restaurant Chain From Cafe Enterprises, Inc.
Note when switching the order, all the exact same words were used, with the exact same meanings, and only where the emphasis falls was changed.
Through this exercise we can now more clearly see Sierra IS NOT offering any fact based information, but HAS provided only the necessary fuel to get the old suckers rumor mill moving again, for all foolish enough to believe (again?).
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