That's where i usually start with any stock I'm interested in. I don't have any DD except I have been told that it is a proprietary targetable approach to web searching that will have a big impact because the big players will see an immediate advantage....initial roll out will not allow you to build your own program, but it will be available probably with in a year. Frankly, I think they will be bought out quick because it will give that search engine a major competitive edge.
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