Nonsense. UltraFLIX has to roll-out & show they are technically sound. This is NO "do or die" situation: Know what it costs to maintain & add content to a lunched IPTV Channel? Peanuts.
Research cloud storage & management costs.
The work will be done, the channel available & the viability will be shown to studios, execs, etc. on 4K Panels delivered via Nuvola's. This is ONLY the start, with nominal operating costs, & by no means spells "do or die": Ridiculous.
In addition, NTEK will have plenty of NEW content for dealers, big box stores & distributors. They can get the Nuvola NP-H1 (with new content) or Stream with The NEW Nuvola NP-1 to show off the showroom 4K TV's. So, NTEK opens up another market providing additional features/products.
BTW, there is NO REASON to think that NTEK will have TOP- TIER content. They may, but it is unreasonable to expect. Why?
Folks MUCH BIGGER than NanoTech don't even HAVE a UHD/4K channel, so what nonsense is that? IF NTEK delivers anything even remotely above entry-level I will be HUGELY & PLEASANTLY surprised. But there is ABSOLUTELY NO REASON to expect anything more than what we know about.
Who are you kidding? Do you think Netflix had all kinds of great content when they first started to stream movies? You have to start somewhere and just because some content may be third tier to you doesn't mean people won't watch it. NTEK has to start somewhere and as time goes on they will add more and more content.