Vmax Marketing Is Essential
I hear your idealistic view that if the product is worthy it should sell itself. But that's just not true.
MacDonalds, Coca Cola, Apple, Nike...each....spend over $1b to globally market their brand and products. I have personally produced ads over $5m in production costs alone, followed by additional $1m+ celebrity buyouts and another $100m in costs just to buy the air time. And that's just one single holiday campaign for a dying brand.
The HempMeds marketing effort is huge.
And don't underestimate the product MJNA is selling. In 1980 I'm sure most people thought Mark Hughes (may he RIP) was a nutjob selling a weigh management system from the back of his car but 16 years later when his company went public and did over $1b in sales, I'm sure that perception changed.
Aside from some propaganda based US research and some dabblings in Israel over the past decades, there has not been a lot of serious clinical research about the positive effects of THC, much less CBDs which are new to the scene. But like you said, the product cannabis has still been widely distributed even without marketing.
This is not a novelty, this is the birth of an industry and MJNA has aggressively marketed themselves. Great industries came come from strange places. Enormous Silicon Valley companies have been launched in garages and dorm rooms, major apparel and health companies have been established in backs of cars......the domestic cannabis industry is moving from closets and basements into warehouses and boardrooms. Now it is headed for the highest stateroom in the country as Obama just opened the door!!! Quote that sh_t, tell your friends! cause this is going to be huge
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