Or somebody in the know could have always leaked information that was not to be leaked to a few "close associates" before anything comes out, they short like heck and wala. However, one thing that did not work was the attempt at convicing holders that the pps was going to trip zero's and ultimately to .0001 with no volume. Add it all up and you have greedy shorty trapped, why else would the continious for over 16 months doom and gloom be forcasted on a daily basis. Brush up on the tactics used by shorters and there lays the answer to that.
Why would they not care? If we accept that there is no way to hide company / insider sells good enough to get away with that that close to suspension risk/reward should be very bad no?