I believe that you are talking about Revenue numbers, not Gross Profit. Last quarter the p2O business made $15k in Gross profit. That is my start point. That is what know the processors can do if I am a potential purchaser.
I made the same "mistake" reading Bordynuik-speak. In this post it was explained that only "seasoned personnel" can do 1500 lbs per hour and the untrained actually do less than 1,500 and sure enough if you read Bordynuik closely enough it could be interpreted that way. Just another example.