I don't think that will ever happen, as Martha and MSO call all the shots when it comes to any media and I strongly believe it has caused Mr. James to scratch some of the initial media events he had originally planned for the Martha Stewart Essentials. They pull all the strings and as he put it, everything has to fit within the image they want portrayed, making it very difficult in terms of advertising and promotional events. It also takes a very long time to get something approved, before they even able to do anything. Being that he eventually got approval for the FSI's, this is the vehicle he is utilizing to promote MSE, as it has already cleared all the hurdles, but it took a long time to get it done. Cheers!