I am looking at it right now - been out most of the day and just read that as I was catching up here. I agree this is very big! Another great sign! Cheers!
Yeah, it's pretty cool that they're pushing MSE; and that's 10% off of the regular price of 16.99. I also like that Iherb is attempting to package MSE with another product that sells rather well through their site, and is pushing it thru social media (instragram).