Not to be redundant, but this packaging issue bothers me to no end.
Here we have two bright-one red one blue- packages. Big letters, Powerfuse and Electrofuse. Great, except almost nobody has heard of them. On the side panels are Tiger and Ortiz, in a black and white outline, which not only can't you see to begin with, but even if you could, it would be questionable if you could "divine" who they are. Our big "get out the message" campaign revolves around signing world famous athletes. Yet they basically don't exist on the package. Wonderful. Now, they DO appear on other advertising items,ie display boxes. However, these boxes are nowhere to be found! It's as if Fuse showed both to Walgreens. Walgreens then said, "we can't put out the display boxes as they take up too much space. Show us the products sell, THEN we will put out the display boxes." Fuse replies, "OK." And here we are...