IMO, we need to do everything possible to create sell-thru, and that starts with the packaging. We need to tell the story about WHY we can deliver energy and electrolytes in a single drop and display our iconic athletes on the FRONT of the box. Stick an "info" sheet inside to tell our science story in layman's terms as well. The public absolutely, (over time), will know about Fuse's ability to encapsulate MORE molecules in a drop than anyone else, which is WHY we get so much energy and so many electrolytes in a single drop!
Currently just read the Enerjel box and the front of the Powerfuse box. Very lame wordings with no photos and ESPECIALLY! no words of specific reasons to buy the product, nor any words on how we are different.
Maybe now we will get some packaging with some serious reasons to buy the products!
Price of the stock sucks but really amazing things happening with this little company. I am still very worried about the company having the cash to help with sell-thru.
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